World Hunger Relief
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Yum! Brands' annual World Hunger Relief campaign is the world's largest private sector hunger relief effort to raise awareness, volunteerism and funds to benefit the United Nations World Food Programme (WFP) and other hunger relief agencies. More than 36,000 company and franchised KFC, Pizza Hut, Taco Bell, Long John Silver's and A&W Restaurants located in more than 110 countries participate in the World Hunger Relief program.[1][2]
Overview
Since the the program launched in 2007, more than one million of Yum! Brands' employees and franchisees have volunteered more than nine million hours to aid hunger relief efforts. The effort has raised $36 million for the WFP and other hunger relief organizations and is helping to provide approximately 160 million meals.[3]
Partnerships
Singer Christina Aguilera will also appear on the World Hunger Relief web site and in other online hunger relief efforts.[1][4][5]
History
At the Clinton Global Initiative last year, Yum! Brands pledged to: raise and donate at least $80 million to help WFP and others provide 200 million meals for hungry school children in developing countries; donate 20 million hours of hunger relief volunteer service in the communities in which it operates; donate $200 million worth of its prepared food to hunger agencies in the United States and use the company's marketing clout to generate awareness of the hunger problem, and convince others to become part of the solution.[1]
Notes
- ^ a b c "About the Movement". fromhungertohope.com. Retrieved 2009-07-16.
- ^ "World Hunger Relief Campaign: WFP Representative in Bangladesh John Aylieff and Executive Director of Transcom Food Ltd. Akku Chowdhury inaugurated the month long programme today at KFC in Dhaka". wfp.org. 2008-10-14. Retrieved 2009-07-16.
- ^ "World Hunger Relief Overview". fromhungertohope.com. Retrieved 2009-07-16.
- ^ "ADDING MULTIMEDIA Christina Aguilera Lends Powerful Voice in Fight to End Hunger as Global Spokesperson for World Hunger Relief Effort this Fall". businesswire.com. 2009-07-15. Retrieved 2009-07-16.
- ^ "Aguilera to 'help world hunger'". news.bbc.co.uk. 2009-07-16. Retrieved 2009-07-16.
See also