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PacSun

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Pacific Sunwear of California, Inc.
Company typePublic (NasdaqPSUN)
IndustryRetail
Founded1980
HeadquartersAnaheim, California, U.S.
Area served
United States
ProductsSouthern California inspired clothing, footwear, and accessories.
RevenueDecrease 1.254 billion USD (2009)[1]
Decrease –63.82 million USD (2009)[1]
Number of employees
Decrease 3,500 (2009)[2]
WebsitePacsun.com

Pacific Sunwear of California, Inc. (also known as PacSun) is a US based retail clothing company rooted in the youth culture and fashion vibe of Southern California. The company sells casual apparel with a limited selection of accessories and footwear designed to meet the needs of teens and young adults. As of May 2, 2009, the company operated 927 stores in 50 states and Puerto Rico. PacSun is headquartered in Anaheim, California and operates a distribution center in Olathe, Kansas. The company's regional directors, district managers and store positions are located throughout the United States.[3]

History

More recently, the company has expanded product offerings to include: sweatshirts, jeans, and accessories often associated with skateboarding culture. The company used to carry shoes, but due to a low profit margin, shoe sales were discontinued in all stores in April, 2008.[citation needed] As of June 2009 the company had resumed the sale of Nike brand shoes both in store and on its website.[4] As of 2010 the store now sells shoe brands like Vans, Nike, PF Flyers, Fox, DC Shoes, and different brands of Sandals. Popular clothing brands sold at the store include , Alpinestars, Billabong, Metal Mulisha, Dakine, DC Shoes, DCMA Collective, Element, Hurley, Ezekiel, Fox, O'Neill, Quiksilver, RVCA, Zoo York, WeSC and Volcom as well as the company's own brand's, Bullhead, Vurt, Lilu, Nollie, Trans Nine and On the Byas. In 2009, they expanded to the overseas markets by making the international shipping option available. The company's stock is publicly traded on the NASDAQ under the symbol PSUN. They tend to have higher prices, which is caused by all the brand names offered.

File:Pacific Sunwear Store.jpg
Exterior view of a typical Pac Sun store

References

  1. ^ a b Company Financials
  2. ^ Pacific Sunwear at Google Finance
  3. ^ http://phx.corporate-ir.net/phoenix.zhtml?c=83185&p=irol-IRHome
  4. ^ "Pacific Sunwear "Sneaker" Webpage". Pacific Sunwear.