OmniPeace
 | |
| Industry | Fashion |
|---|---|
| Founded | June 2007 |
| Founder | Mary Fanaro |
| Headquarters | Los Angeles, California |
Key people | Mary Fanaro |
| Products | Apparel and accessories |
| Website | OmniPeace.com |
OmniPeace is a fashion brand founded in 2007 by Mary Fanaro and based in Los Angeles, California.[1][2] The OmniPeace Mission statement states that OmniPeace addresses vital, compassionate needs through the sale of branded consumer products. Each year, the brand donates a quarter of its profits to a humanitarian organization.[3] OmniPeace has previously partnered with organizations including Millennium Promise,[4] UNICEF,[5] the Lalela Project,[1] and buildOn.[6]
In 2005, after watching a Live 8 concert, Fanaro had the idea of introducing a food line called "Peace of Chocolate" whose profits would benefit initiatives to end African poverty; she later decided to create a clothing label.[6] Fanaro met with the founder of Millennium Promise and proposed that her idea benefit the charity.[2] Two weeks before OmniPeace opened in June 2007, Fanaro was diagnosed with ovarian cancer, but the brand still launched as planned in New York City and Los Angeles.[7] T-shirts designed by Signorelli were some of the first items that OmniPeace released.[8]
OmniPeace has donated more than $500,000 to help end violence against African women and to educate children. Proceeds have gone towards building schools in Senegal and Malawi through buildOn; they have also supported the construction of City of Joy, a center for abused women in the Democratic Republic of the Congo, through UNICEF and V-Day.[5][6]
OmniPeace clothing has been worn by celebrities such as Lindsay Lohan, Naomi Campbell, Jennifer Aniston, Courteney Cox, Sheryl Crow, Common, David Beckham, Kevin Costner, Casey Affleck, and Peter Facinelli.[2][6][9]
The brand's products are sold online, as well as through major US retailers such as Macy's and Nordstrom, and in smaller boutiques.[1][2] In addition to hats and children's apparel,[7] OmniPeace also sells non-clothing items, including chocolate, jewelry, and handbags.[10]
OmniPeace is a fashion brand founded in 2007 by Mary Fanaro and based in Los Angeles, California.[1][2] The OmniPeace Mission statement states that OmniPeace addresses vital, compassionate needs through the sale of branded consumer products. Our products unite people throughout the world in an effort to break the cycle of poverty through peace and education, participate in emergency relief for humanitarian crisis, and raise funds and awareness for institutions saving lives.Each year, the brand donates a percentage of its profits to various humanitarian organizations.[3] OmniPeace has previously partnered with organizations including Millennium Promise,[4] UNICEF,[5] the Lalela Project,[1] and buildOn.[6]
OmniPeace is a fashion brand founded in 2007 by Mary Fanaro and based in Los Angeles, California.[1][2] The OmniPeace Mission statement states that OmniPeace addresses vital, compassionate needs through the sale of branded consumer products. Our products unite people throughout the world in an effort to break the cycle of poverty through education, participate in emergency relief for humanitarian crisis, and raise funds and awareness for institutions saving lives.Each year, the brand donates a percentage of its profits to various humanitarian organizations.[3] OmniPeace is partners with Dr. Jeffery Sachs and his organization Millennium Villages and has previously partnered with organizations including 4] UNICEF,[5] the Lalela Project,[1] and buildOn.[6]
References
- ^ a b c "Labor Of Love: Clothing Line OmniPeace Exceeds School Construction Goals In Senegal". The Huffington Post. TheHuffingtonPost.com, Inc. February 15, 2011. Retrieved August 26, 2011.
- ^ a b c d Ramberg, JJ (October 15, 2008). "Star Power". Entrepreneur. Entrepreneur Media, Inc. Retrieved August 26, 2011.
- ^ Rippin, Kelly (September 18, 2009). "'Twilight's' Facinelli tweets for a good cause". MSNBC. Retrieved August 26, 2011.
- ^ Cannon, Mae Elise; Perkins, John (2009). Social Justice Handbook: Small Steps for a Better World. InterVarsity Press. p. 265. ISBN 978-0-8308-3715-1.
- ^ a b Garcia, Jennifer (June 12, 2009). "Jennifer Aniston, Courteney Cox Arquette and Sheryl Crow Come Together for the Congo". People. Time Inc. Retrieved August 26, 2011.
- ^ a b c d Blay, Zandile (November 18, 2009). "Jennifer Aniston and Courtney Cox Adore This Designer, And You Will Too". The Huffington Post. TheHuffingtonPost.com, Inc. Retrieved August 26, 2011.
- ^ a b Burch, Andrea D.S. (November 4, 2009). "Peace, Love and Fashion". The Miami Herald. Miami Herald Media Co. p. 1E.
- ^ "Fashion Scoops: No No Notorious ... Givenchy A-OK ... Party All The Time ..." Women's Wear Daily. Fairchild Fashion Group. June 26, 2007. Retrieved August 28, 2011.
- ^ Donahue, Wendy (June 22, 2008). "Give Omnipeace T's a chance". Chicago Tribune. Tribune Company. p. Q6. Retrieved August 26, 2011.
- ^ Stolarz, Kathryn (March 2, 2010). "Student designs, sells bracelets to benefit Africans". The Independent Florida Alligator. Campus Communications Inc. Retrieved August 28, 2011.