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Lexar

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Lexar
Company typeSubsidiary
IndustryMemory Storage
Founded1996
FoundersJohn Reimer, Mike Liccardo, Paul Wenz, Petro Estakhri
HeadquartersSan Jose, California
ProductsSD card
USB flash drives
Solid state drives
Flash memory
CompactFlash cards
Card readers
XQD
Websitewww.lexar.com
Lexar® Professional 2000x 64GB SDXC™ UHS-II card

Lexar is a brand of flash memory products manufactured by the Chinese company Longsys.

Lexar was founded as an American manufacturer of digital media products based in San Jose, California. Products manufactured by Lexar include SD cards, CompactFlash cards, USB flash drives, card readers and Solid State Drives.[1] Once a division of Cirrus Logic, Lexar leveraged its parent company's experience in building ATA controllers in developing its own flash controllers. Lexar was spun off from Cirrus Logic in 1996.[2] Lexar was created by Petro Estakhri and Mike Assar.[3]

In 2005, Lexar was awarded $380 million in a lawsuit against Toshiba who copied Lexar's flash memory technology.[4] Lexar was acquired by Micron Technology in 2006,[5] and subsequently merged with Crucial Technology under the name Lexar Media, a subsidiary of Micron. In September 2007, Lexar extended its agreement with Eastman Kodak Company to develop and market Kodak-branded flash memory products worldwide.[6]

The Lexar JumpDrive trademark was often used synonymously with the term USB flash drives when the technology was first adopted.

On June 26, 2017, Micron (the then-owner of the brand) announced it was to discontinue the Lexar retail removable media storage business and put part or all of the business up for sale.[7]

On August 31, 2017, Lexar was acquired by Longsys, a Shenzhen, China-based flash memory company.[8]

In 2018, Lexar reentered the flash storage market.[9]

In January 2019, the company unveiled the first SD card with a storage capacity of 1 terabyte (TB).[10]

In December 2019, Lexar demonstrated a prototype 7.5GB/sec PCIe 4.0 SSD which is set to be the world's fastest consumer SSD.[11][12]

In April 2020, Lexar released its world's smallest memory card (nCARD) featuring Xtacking tech from Yangtze Memory Technology (YMTC).[13]

In June 2020, Lexar announced its entry to the DRAM market by unveiling 7 different DDR4-2666 memory kits for mainstream laptops and desktops. Lexar also plans to release faster, 3000MHz and 3200MHz memory kits in the future, along with kits "with heatsinks and RGB lighting", targeting gamers and enthusiasts.[14]

References

  1. ^ "Lexar Adds Xploder® Lite Software To Its Gaming Edition Memory Cards". Lexar Media, Inc. Archived from the original on 10 November 2013. Retrieved 10 November 2013.
  2. ^ "Lexar Media Holds The Right Cards". Forbes.com LLC. Retrieved 10 November 2013.
  3. ^ "Lexar Awarded $380 Million in Damages". Photo 360 Limited. Retrieved 10 November 2013.
  4. ^ "Lexar wins patent suit against Toshiba". Silicon Valley Business Journal. March 23, 2005. Retrieved October 7, 2015.
  5. ^ "Micron Technology, Inc., and Lexar Media, Inc. Announce Completion of Transaction" (Press release). 21 June 2006. Archived from the original on March 9, 2017. Retrieved 28 October 2018.
  6. ^ "Kodak and Lexar Announce New Extended Five-Year Agreement". Business Wire. 4 September 2007. Retrieved 10 November 2013.
  7. ^ Hawkins, Jay (26 June 2017). "Micron Technology, Inc. - Micron Discontinuing Lexar Removable Storage Retail Business". Micron.com. Archived from the original on 25 August 2017. Retrieved 24 August 2017.
  8. ^ "Longsys Acquires Lexar Brand, a Leading Brand for High-Performance Removable Storage Solutions". Longsys.com. 31 August 2017. Archived from the original on 1 September 2017. Retrieved 13 September 2017.
  9. ^ Wodinsky, Shoshana (17 August 2018). "Lexar's making a glorious return to the world of flash storage". The Verge. Retrieved 27 April 2019.
  10. ^ "Lexar Announces 1TB 633x SDXC™ UHS-I card, the behemoth of storage capacity". Lexar. 9 January 2019. Retrieved 10 January 2019.
  11. ^ Mellor, Chris (2019-12-17). "Lexar demos world's fastest consumer SSD". Blocks and Files. Retrieved 2020-02-21.
  12. ^ "Lexar Is Testing a 7GB/s PCIe SSD". PCMAG. Retrieved 2020-02-21.
  13. ^ "Longsys & Yangtze Memory Technologies Revealed the World's Smallest MicroSD Card". Gadgetsay. 21 April 2020. Retrieved 24 April 2020.
  14. ^ "Lexar launches its first-ever DRAM kits, promises faster RAM is coming". PC Gamer. 19 June 2020. Retrieved 21 June 2020.
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