Jason Binn

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Jason Binn
Jason Binn 2012.jpeg
Born Jason Frederick Binn
Roslyn Harbour, NY
Residence New York City
Nationality American
Citizenship USA
Alma mater Boston University[1]
Occupation Publisher
Known for DuJour Media, Ocean Drive Magazine,[1] Niche Media
Religion Jewish
Children 3

Jason Binn is an American publisher and entrepreneur.


Binn is the founder of Ocean Drive magazine, a luxury publication focusing on Miami, in 1993.[2] In 1998, he founded Niche Media, a publisher of numerous regional luxury magazines such as Hamptons Magazine, Aspen Peak, Boston Common, Capitol File, Gotham, Los Angeles Confidential and Michigan Avenue.

Binn added a custom publishing department to Niche Media, which created publications for Art Basel Miami Beach, Wynn Las Vegas and the Short Hills Mall for the Taubman real estate organization.[3][4] Niche was acquired by Greenspun Media Group in 2007.[5]

Binn became chief adviser to Kevin Ryan in 2010,[6] the founder and CEO of online luxury retailer Gilt. He later resigned as CEO of Niche and became its chairman.

In 2012, Binn founded DuJour Media.[7] The quarterly print publication and digital magazine target wealthy readers by accessing Gilt’s database of subscribers.[8][9]

He has been credited with breaking a number of major stories, including an exclusive interview with Dennis Rodman on his visit to North Korea as a guest of Kim Jong-un,[7] and Donald Sterling after his racist rant where he admitted he should have paid off his ex-girlfriend.[10]

Since 2008 he has distributed his photographs of parties and social events through the service WireImage.[11]

In March 2016, Binn posted a photo on Instagram featuring Ivana Trump with her newest grandson born to Ivanka Trump and Jared Kushner,[12] but as a courtesy to the family, he removed the photo soon after.[13]

Binn, as someone who built a business on glossy photos of the rich and famous, he is supporter of the new generation of wealthy millennials, such as designer Andrew Warren, who is part of a young group that understands the impact if social media and the use of imagery and photographs to inspire new followers.[14]


Binn originally attended the University of Cincinnati, he then graduated cum laude from the Boston University[1] College Of Communications.

Awards and recognition[edit]

In 2005 Binn was profiled in Forbes magazine's "Forbes 400"[15] and was awarded Ernst & Young's "Entrepreneur of the Year."[16]

In 2007, he was inducted into the American Advertising Federation's “Advertising Hall of Achievement”.[17]

In 2008, Binn was featured in Crain’s “40 Under 40” list of successful entrepreneurs.[18]

In 2008, Binn received the Boston University's Distinguished Alumni Award for Service to Profession for his leadership and cutting edge work in the field of communications and media.[19]

In fall 2012, Crain's New York said that Binn, "as befits a lone entrepreneur, has the most unique strategy", for making print magazines successful in a time print is losing steam to digital media[20]

Personal life[edit]

Binn was born Jason Frederick Binn to Moreton I. Binn and Penny I. Binn[21][1] in Roslyn, New York.[22][23]

He married Haley Lieberman in December 2003.[21] The couple separated in 2016.[24]


Binn serves as a board member at Anthony Shriver's Best Buddies International, a non-profit organization dedicated to establishing a global volunteer movement creating opportunities for one-to-one friendships, integrated employment and leadership development for intellectual and developmental disabilities.[25]

Additionally Binn created the Animal Rescue and Sanctuary Charitable Foundation dedicated to saving the lives of hundreds of animals from problems due to cruelty or neglect.[26][27]

Binn also leverages his network and clients to help God's Love We Deliver.[28]


  1. ^ a b c d Goldman, Andrew (1999-05-31). "The Hamptons Menace? Jason Binn Is Everybody's New Best Friend". Observer. 
  2. ^ "A DAY WITH LUXURY MAGAZINE MAGNATE JASON BINN". adage.com. Retrieved 2016-03-07. 
  3. ^ KRISCHER GOODMAN, CINDY (8 Mar 2015). "Lifestyle magazines in South Florida: glossy, glamorous and growing". Miami Herald. 
  4. ^ Editor, Mondo Times (23 Jul 2014). "Niche Media Sold to Greengale Publishing LLC". Mondo Code LLC. 
  5. ^ "New CEO Takes Over Niche Media; Jason Binn Becomes Chairman". Foliomag.com. Retrieved 2016-03-07. 
  6. ^ Stoeffel, Kat (2012-02-28). "He’s Binn Busy! With Du Jour, Jason Binn Homes in on Familiar Niche, Digitally". New York Observer. 
  7. ^ a b Steigrad, Alexandra (13 Jun 2014). "Catching Up With Jason Binn". FAIRCHILD FASHION MEDIA. Women's Wear Daily. 
  8. ^ Channick, Robert (2012-10-10). "DuJour magazine on the menu for those with the most money in Chicago, U.S". Chicago Tribune. 
  9. ^ "Niche Media Founder Jason Binn and Gilt Launch Magazine for the Uber-Wealthy". AdWeek.com. Retrieved 2016-03-07. 
  10. ^ Koblin, John (4 May 2014). "For Luxury Magazine, an Unusual Exclusive". New York Times. 
  11. ^ "Search for Editorial Photos". wireimage.com. Retrieved 2016-03-07. 
  12. ^ VanMetre, Elizabeth (29 Mar 2016). "Ivana Trump is All Smiles While Visiting Newest Grandson Theodore". Entertainment Online. 
  13. ^ JAGANNATHAN, MEERA (29 Mar 2016). "Donald Trump’s daughter Ivanka, husband Jared Kushner arrive home with baby boy". New York Daily News. 
  14. ^ ROSMAN, KATHERINE (6 Apr 2016). "Move Over, Rat Pack and Brat Pack: Here Comes the Snap Pack". New York Times. 
  15. ^ "Buckraker". forbes.com. Retrieved 2016-03-07. 
  16. ^ "Have You Binn Honored Recently?". adweek.com. Retrieved 2016-03-07. 
  17. ^ "Advertising Hall of Achievement Past Honorees". American Advertising Federation. Retrieved 21 March 2016. 
  18. ^ Flamm, Matthew (12 Oct 2012). "Where is Jason Binn now?". Cran Communications. Crain's NY. 
  19. ^ University, Boston. "Distinguished Alumni ->2008". Boston University. 
  20. ^ Flamm, Matthew (15 Apr 2012). "Magazines dying? Don't tell the 1%". Crain Communications. Crain's New York. 
  21. ^ a b "WEDDINGS/CELEBRATIONS; Haley Lieberman, Jason Binn". The New York Times. Retrieved 2016-03-21. 
  22. ^ Grigoriadis, Vanessa (1998-08-03). "Hamptons Heat Wave: The Power and the Glossy". New York Magazine. 
  23. ^ Smith, Russ (2001-03-06). "Al Gore's Last Chance; Jason Binn, NYC's Crassest New Resident". Strauss Media. NY Resident. 
  24. ^ Spargo, Chris. "Celebrity magazine publisher Jason Binn and wife Haley quietly separate after 12 years of marriage". The Daily Mail. Retrieved 21 March 2016. 
  25. ^ MacKaye Harrington, Douglas (23 Aug 2009). "Governor Attends Best Buddies Gala In Support Of Volunteerism". Hamptons Online Media. Hamptons Magazine. 
  26. ^ Miller, Robert (21 Jul 2010). "Ridgefield animal shelter sparks debate". Hearst Media Services Connecticut. News Times. 
  27. ^ "Jason Binn, CEO DuJour". DuJour Media. Dujour Magazine. 
  28. ^ Pearl, Karen. "A MESSAGE FROM Karen Pearl" (PDF) (Spring 2013). God's Love We Deliver.