Maddox is the pen name of George Ouzounian, an American humorist, satirist, Internet personality, and author. He gained fame on the Internet in the early 2000s for his opinion-oriented website, The Best Page in the Universe, which he still maintains. His first book, The Alphabet of Manliness (2006), became a New York Times bestseller. He is a graduate of Woods Cross High School in Woods Cross, Utah; he also attended the University of Utah, but does not hold a degree.
Maddox started The Best Page in the Universe in 1997. He took his pen name from the 1987 original video animation Metal Skin Panic MADOX-01. The majority of the content is satirical. Maddox reported in 2006 that the site's online store earned enough for him to "stay above water." Maddox is reported to have worked as a programmer for a telemarketing company until 2004.
Maddox's first book, The Alphabet of Manliness, was published in 2006 and reached number one on the Amazon.com sales chart. The book is illustrated and has a chapter-length entry for each letter in the English alphabet regarding a "manly" topic (for example, N is for Norris, Chuck).
Maddox, along with Thom Beers and Dax Herrera, had been working on a reality television show for Spike TV titled Manformation, which was to showcase the experiences of everyday men in extraordinary events; however, the project was shelved. In 2010 he appeared on Penn & Teller: Bullshit!'s eighth season episode "Old People" and started his own web series, The Best Show in the Universe, on YouTube.
In 2014, Maddox teamed up with comedic author "Dick Masterson" -a pseudonym for Dax Herrera- to create the weekly podcast The Biggest Problem in the Universe. The podcast had its final episode on May 31, 2016, which led to Maddox creating a new podcast media network Madcast Media Network, starting with a new podcast titled, The Best Debate in the Universe.
In May 2015, Maddox announced on his webpage his intention to write a third book; he has not yet announced the title, genre, or content.
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