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Orange (soundtrack)

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Orange is the soundtrack to the 2010 Telugu romantic film of the same name, directed by Bhaskar and starring Ram Charan, Genelia D'Souza and Shazahn Padamsee. The soundtrack album includes six tracks composed by Harris Jayaraj marking his first collaboration with Bhaskar and Ram Charan.[1] The soundtrack album was released on October 26, 2010. The release coincided with a promotional event held at Shilpakala Vedika in Hyderabad, India.[2] It was released and marketed by Aditya Music.[3] The audio of its Tamil dubbed Version Ram Charan was launched at 4 Frames Theater in Chennai.[4] The album was positively received and was nominated at major award ceremonies.[5]

Release

Telugu version

The audio was initially planned to be launched on October 3, 2010.[6] However, the audio was launched on October 26, 2010 at Shilpakala Vedika in Hyderabad. The function was attended by Chiranjeevi, D. Rama Naidu, Kovelamudi Raghavendra Rao, Nagendra Babu, Bhaskar, Allu Arjun, Rana Daggubati, Sai Dharam Tej, Harris Jayaraj, Anand Sai, V. V. Vinayak, Boyapati Seenu, Allu Aravind, K. S. Rama Rao, K. L. Narayana, Bhogavalli Prasad, D Danayya, Gemini Kiran, Paruchuri Venkateswara Rao, Brahmanandam, Ali, Venu Madhav etc. attended it. However Ram Charan and Genelia D'Souza missed the event as they were shooting for a song in Australia.[7]

Tamil version

The audio launch function of the Tamil version was held on December 13, 2012 at 4 Frames Theatre in Chennai. Singer Devan Ekambaram, Lyricist Arivumathi, Viveka, Jayamurasu, Yugabharathi, Arun Bharathi graced the event.[4] The song Chilipiga was re used in the 2011 film Engeyum Kadhal by Harris Jayaraj, which again was dubbed later into Telugu as Ninnu Choosthe Love Vasthundi.[8]

Track list

Telugu version

Track list
No.TitleLyricsArtist(s)Length
1."Oola Oolala Ala"Surendra Krishna, Kedarnath ParimiKarunya5:38
2."Chilipiga"VanamaliKarthik5:30
3."Nenu Nuvvantu"VanamaliNaresh Iyer4:51
4."Hello Rammante"Ramajogayya SastryVijay Prakash4:45
5."O'Range"VanamaliBenny Dayal4:16
6."Rooba Rooba"VanamaliShail Hada5:18
Total length:32:27

Tamil version

Track list
No.TitleLyricsArtist(s)Length
1."Sydney Nagaram"ArivumathiHaricharan5:37
2."Naanum Unnodu"VivekaNivas4:47
3."Hello Romantic"Arun BharathiDevan Ekambaram4:40
4."Rooba Rooba"ArivumathiNidheesh Gopalan, Chinmayi5:14
5."Nootrandu Kaathale"YugabharathiDevan Ekambaran4:13
6."Oruvali Paathai"VivekaNivas3:55
Total length:28:26

Reception

The audio received positive response. Musicperk.com gave a review stating "Harris Jayaraj has composed an urban product that will surely strike a chord with the youth...Almost all songs are great" and rated the film 3.5/5.[9] Milliblog.com gave a review stating "Harris’ return, after an year, seems deliberately safe."[10] IndiaGlitz gave a review stating "Orange, may be a fruit but as a colour, it is quite vibrant just as this album is. Harris Jayaraj has composed an urban product that will surely strike a chord with the youth! Almost all songs are great with 'Nenu Nuvvantu' standing out."[11] raagalahari.com gave a review stating "Orange has its good and also has its not so good, just like the sweet-sour taste of orange fruit. The album starts off great and drags towards the end. Regardless, this album is being widely accepted due to Ram Charan’s reputation and the marketing of the film will further ensure the high sales of the music album."[12] Cinecorn.com gave a review stating "At the end the album not just satisfies the expectations stated at the beginning, it goes even beyond it. Hence we get an album that's not just for the sake of commercial prospects but something that can be heard for some years to come. An album with excellent melody coupled with beautiful lyrics, always have a timeless appeal...as off today it stays with you long after you have finished listening" and rated the album 4/5.[13] SuperGoodMovies gave a review stating "On a whole, Orange is an out and out classy album and is seriously addictive for music lovers..Harris have a winner on hands."[14]

The audio was an instant success, with a record amount of Sales in the market. Aditya Gupta of Aditya Music expressed his happiness over it to the media speaking “My special thanks to Chiranjeevi garu, Allu Aravind garu, Nagababu garu and their family members for offering us the music rights with great trust...the music of ‘Orange’ composed by Harris Jayaraj is widely being received by the music movie buffs, especially in the form of i-tunes, apple stores, Nokia stores, etc.”[15]

Awards and Nominations

Award Category Nominee Result
Filmfare Awards South Best Music Director Harris Jayaraj Nominated
Mirchi Music Awards South Best Album of the Year Harris Jayaraj Won
Mirchi Music Awards South Mirchi Listeners' Choice Best Album Harris Jayaraj Won
Big FM Awards Best Music Director Harris Jayaraj Won
Big FM Awards Best Playback Singer Karunya Won

Personnel

  • Additional Playback Singers :
  • Harmonys : Chandran, Sam P. Keerthan, Dr. Narayanan, Satyan, Vijayagopal, Krish, P.V. Bavan, Ganga, Sri Vidhya, Divya, Maya, Chaarulathamani, Anitha
  • Madras Strings Orchestra Conducted by : M.S.V. Raja, Prabhakar
  • Saxophone : M.S.V. Raja
  • Bass Guitarist : Keith Peters
  • Acoustic Guitarist : Steeve Vatz
  • Electric Guitar : Keba Jeremiah
  • Classic Guitar and Acoustic Guitarist : Kabuli, Banjalin, Baske
  • BulBultara : Seenu
  • Whistle : Suresh
  • Percussion : Kumar, Thumba Raja, Vedha, Murali
  • Recorded at : Trinity Audio Studios Pvt Ltd, Chennai
  • Sound Engineer : M. Ramesh, D.F. Tech
  • Assistant Sound Engineer : N. Justin Prabhakaran, D.F. Tech
  • Mastered By : Will Quinell, New York
  • Music Co-Ordinator : S. Nirmal Raj
  • Studio Manager : K. S. Ramkumar

References

  1. ^ "Ram Charan Teja's next after Magadheera". Rediff.com. Retrieved October 26, 2009.
  2. ^ "Orange music launch". idlebrain.com. Retrieved October 25, 2010.
  3. ^ "Aditya Music bags Ram Charan's Orange audio". Oneindia Entertainment. Retrieved July 10, 2010.
  4. ^ a b "Ram Charan Audio Launch Stills". moviegalleri.net. Retrieved December 13, 2012.
  5. ^ "Harris Jayaraj attributes his success to God". Oneindia Entertainment. Retrieved Nov 27, 2010.
  6. ^ "'Orange' Music on Oct 3". IndiaGlitz. Retrieved Sep 18, 2010.
  7. ^ "'Orange' audio launched". IndiaGlitz. Retrieved October 26, 2010.
  8. ^ "'Engeyum Kadhal' Telugu audio launched". IndiaGlitz. Retrieved March 1, 2012.
  9. ^ "Musicperk Review : Orange". Musicperk.com. Retrieved March 2, 2011.
  10. ^ "Orange (Music review), Telugu – Harris Jayaraj". Milliblog. Retrieved October 26, 2010.
  11. ^ "Orange - Juicy Music". IndiaGlitz. Retrieved October 27, 2010.
  12. ^ "Orange-Tastes like an orange fruit". raagalahari.com. Retrieved October 27, 2010.
  13. ^ "Ram Charan's Orange Music Review". Cinecorn.com. Retrieved October 27, 2010.
  14. ^ "Orange Audio Review". SuperGoodMovies. Retrieved November 22, 2010.
  15. ^ "Aditya Gupta's special thanks to Chiru for Orange music". raagalahari.com. Retrieved November 4, 2010.
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