Pal Zileri

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Pal Zileri
Joint Stock Company
Industry Fashion
Founded 1980, Quinto Vicentino (Vicenza, Italy)
Founder Gianfranco Barizza, Aronne Miola
Key people

Mauro Ravizza Krieger, Creative Director

Giovanni Mannucci, CEO
Products Men's clothing, accessories, footwear
Owner Qatar Mayhoola for Investments LLC
Number of employees
800–1000
Website www.palzileri.com

Pal Zileri is an Italian brand specialized in both formal and casual menswear. Founded in 1980 by Gianfranco Barizza and Aronne Miola. Pal Zileri is part of Forall Confezioni Spa. Pal Zileri born in the Vicenza province and it is now headquartered in Milan.

History[edit]

In 1970, Gianfranco Barizza and Aronne Miola, two Italian businessmen in the textile and clothing industry located in the Vicenza province, founded Forall Confezioni SpA, a company dedicated to traditional menswear tailoring.

In the 80s, the partners decided to create Pal Zileri brand to firm their identity and positioning based on Italian savoir-faire and artisanal knowledge. Pal Zileri evokes the name of "Palazzo Zileri" an ancient building in the historic centre of Vicenza. From the 80s to 90s, the company's expansion reached over 70 countries throughout Europe, America and Asia. Pal Zileri worked with some of Italian designer labels to produce and distribute their menswear lines. Turnover for the decade reached 67 million Euros of which 19 million Euros represent foreign business.

In 2014, Mayhoola Group, a Qatar-based private company who also acquired Valentino in July 2012, acquired the majority stake of the company, and later, in 2016 gained the full ownership.

Mauro Ravizza Krieger, the new Creative Director who started working for Pal Zileri with the AI15 collection

In January 2015, and at every Milan Fashion Week, Pal Zileri has presented its new collections according to the Avant-Craft concept. This new concept was embodied by Mauro Ravizza Krieger, Creative Director, who began working for Pal Zileri with the FW15 collection and still today is focused on this mix of Italian tradional quality with contemporary designs. Pal Zileri pursues its craftsmanship combined with advanced technology as over 180 manufacturing steps and over 8 hours work are required for a suit.

Marketing[edit]

The British actor Morgan Watkins is starring the AW15 print and digital campaigns shot by Steven Pan.[1] A Royal Academy of Dramatic Art graduate, Watkins gained attention in last year mainstream box-office Kingsman : the Secret Service and small films Dexter Fletcher's Wild Bill, James Marsh's Shadow Dancer, Alan Rickman's A Little Chaos. This October, he appears alongside Meryl Streep, Carey Mulligan and Helena Bonham Carter in Suffragette, a drama set amidst the battle for women's voting rights in early 20th century England, and the first film to be shot on location at the UK Houses of Parliament. The "Morgan Watkins Is Momentum," advertising film was realized by director Axel Filip Lindahl.

Management[edit]

The Avant-craft concept is embodied by Mauro Ravizza Krieger Creative Director who started his collaboration with Pal Zileri AW15 collection. He is also consulting for Loro Piana, Herno, Allegri and Caruso.[2]

A modern approach to fabrics that coexists with a respect for a sartorial style

Each Pal Zileri piece is made in Quinto Vicentino workshops or by the brand's network of selected Italian craftsmen. Pal Zileri line is designed for men and balances between Italian design tradition and innovation in terms of cut, design and materials. The collection is composed of urban menswear, eveningwear and sportswear: suits, jackets, raincoats, overcoats, bomber jackets, pea jackets, slim fit pants, jacquard or printed shirts, leather clothing and goods (bags, backpacks, belts, etc.) and shoes. Accessories like scarves are designed to match with their texture and colour.

Made to measure is a tailor-made service that mixes the handcraft tradition and advanced technology.

The reimagined HQ and showroom in Milan, via Morimondo 2/3


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