Publicis & Hal Riney

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Publicis & Hal Riney is an American advertising agency, founded in San Francisco in 1977[1] by Hal Riney as Hal Riney & Partners. He had previously led the west coast office of Ogilvy & Mather since 1976.

They are best known for their award-winning work on Saturn automobiles and HP. Other notable campaigns have been for Sprint,[1] Crocker Bank, Perrier, Alamo Rent A Car, Henry Weinhard's, E & J Gallo Winery (specifically Bartles & Jaymes). Riney had previously created and narrated the noted Morning in America and Bear in the woods television commercials for the successful Ronald Reagan 1984 Presidential re-election campaign.

The agency was purchased by Publicis in 1998.[1][2]

In 2008, the agency was awarded a Gold Lion at the Cannes Lions International Advertising Festival for its work on a website for AAA. Current clients include U.S. Cellular, Chimay,, HP, Compaq and Walmart.


  1. ^ a b c Yahoo Finance Company Profile
  2. ^ Elliott, Stuart (May 12, 1998). Gobble, gobble, gobble: Another independent (Riney) is bought by a biggie (Publicis). New York Times

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