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Rookie (EP)

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Untitled

Rookie is the fourth extended play by South Korean girl group Red Velvet. It was released on February 1, 2017, by SM Entertainment. The album contains six tracks, including the single of the same name.

The mini-album was a commercial success, topping the Gaon Album Chart and Billboard's World Albums.

Background and release

On January 20, 2017, an SM Entertainment representative revealed that Red Velvet is planning on making a comeback in February.[2] Four days later, the first batch of teasers were released through SM Entertainment's official website and their official Instagram account, with the release date shown on one of the photos.

The members briefly discussed their upcoming album which is revealed to be an extended play on the Naver app V Live.[3][4]

Composition

Billboard described the title track "Rookie" as a "pop-funk single that draws on Red Velvet’s unconventional musicality to combine low-key sing-speaking and synth beats before blasting into the saccharine hook of a chorus". The song was composed by Jamil 'Digi' Chammas, Leven Kali, Sara Forsberg, Karl Powell, Harrison Johnson, Russell Steedle, MZMC, Otha 'Vakseen' Davis III and Tay Jasper with lyrics by Jo Yoon-kyung and was produced by The Colleagues.[5]

"Little Little" is an R&B pop song written by Gifty Dankwah & Bruce Fielder and was penned by JQ, Jo Min-yang of Makeumine Works and Park Sung-hee of Jam Factory. "Happily Ever After" is a pop dance track composed by Sebastian Lundberg, Fredrik Haggstam, Johan Gustafsson, Courtney Woolsey and Deez with lyrics by Song Carrot of Jam Factory. "Talk To Me" is a mid-tempo song composed by Kervens Mazile, Annalise Morelli, Alina Smith & Mats Ymell and was penned by Lee Seu-ran of Jam Factory. "Body Talk" is an R&B pop song written by Sebastian Lundberg, Fredrik Haggstam, Johan Gustafsson & Ylva.Dimberg with lyrics by Misfit & Jo Yoon-kyung. The last track "마지막 사랑 (Last Love)" is a solo by member Wendy with arrangement by Don Spike. It is a remake of a romantic ballad by Eco from their third album which was released in 1999.[6]

Promotion

Hours before the music video and album's release, the group appeared on a live broadcast through the Naver app 'V Live' where they promoted and discussed the album. The group performed the song for the first time on KBS' Music Bank on February 3, 2017[7] and also appeared on Show! Music Core, Inkigayo and performed on The Show, Show Champion and M Countdown the following week. The group also appeared on the Arirang show After School Club on February 7.

Music video

"Rookie"'s music video was called 'trippy' by Billboard and PopCrush. While PopCrush likened it to a k-pop version of The Lion, the Witch and the Wardrobe, Billboard described it as "part Candyland and part Yellow Submarine".[5][8]

The song was choreographed by Ryu So-hee and Japanese dancer and choreographer Rino Nakasone who has choreographed for other SM Entertainment artists such as TVXQ, Girls' Generation and SHINee. According to the members, it is their most difficult choreography so far.[9]

Synopsis

The video features the members of Red Velvet as 'rookie' performers on a play. After being offered some mysterious pink smoke by member Joy, a series of random and entertaining scenarios play out where the members chase after a floral-clad mascot in a 'wonderland' while wearing various colorful outfits, such as blue and white Alice-like dresses and at some point the members are also seen flying in spaceships. The music video also ends like a play with the members exiting the stage.[5]

Reception

Professional ratings
Review scores
SourceRating
IZM[10]
The Star8/10[11]

Billboard called the title track "Rookie" a "quirky, funk-driven dance track with an unforgettable earworm of a hook".[12] While The Star's Chester Chin thought that "Rookie" was the album's weakest track, he praised the rest of the album and noted that the group has finally found the perfect balance between their 'Red' and 'Velvet' sound, something he believed the group had been struggling with. He commented that it was the right mix of "saccharine and sophisticated" with its fun pop numbers and heartfelt ballads.[11] According to The Korea Herald, Red Velvet's songs are known for being "weird at first, but addictive later" and "Rookie" is not an exception.[13] Idolator chose it as the best k-pop song of the first quarter of the year.[14]

Rookie entered atop the Gaon Album Chart on the chart issue dated January 20 - February 4, 2017.[15] The title track also charted at No. 4 on the Gaon Singles Chart and rose to No. 3 a week later. [16] The other 5 tracks in the album also charted. The album topped Billboard's World Albums Chart and charted at No. 21 on its Heatseekers Album Chart.[17] The group won their first music show trophy on The Show on February 7 and later won on Show Champion, M! Countdown, Music Bank and Inkigayo for two consecutive weeks.[13]

Track listing

No.TitleLyricsMusicArrangementLength
1."Rookie"Jo Yoon-kyung
  • Jamil `Digi` Chammas
  • Leven Kali
  • Sara Forsberg
  • Karl Powell
  • Harrison Johnson
  • Russell Steedle
  • MZMC
  • Otha `Vakseen` Davis III
  • Tay Jasper
  • The Colleagues
  • Jamil `Digi` Chammas
3:17
2."Little Little"
  • JQ
  • Jo Min-yang(makeumine works)
  • Park Sung-hee(Jam Factory)
  • Gifty Dankwah
  • Bruce Fielder
  • Gifty Dankwah
  • Bruce Fielder
3:59
3."Happily Ever After"송캐럿 (Jam Factory)
3:21
4."Talk To Me"Lee Seu-ran (Jam Factory)
  • Kervens Mazile
  • Annalise Morelli
  • Alina Smith
  • Mats Ymell
  • Vicente Castro
  • Justin Matias
  • Kervens Mazile
  • Annalise Morelli
  • Alina Smith
  • Mats Ymell
  • Vicente Castro
  • Justin Matias
3:32
5."Body Talk"
  • Misfit
  • Jo Yoon-kyung
  • Sebastian Lundberg
  • Fredrik Haggstam
  • Johan Gustafsson
  • Ylva.Dimberg
  • Sebastian Lundberg
  • Fredrik Haggstam
  • Johan Gustafsson
  • Ylva.Dimberg
3:39
6."마지막 사랑 (Last Love)" (Wendy's solo)Lee Hyun-kyuPark Geun-taeDon Spike4:54
Total length:22:42

Charts

Release history

Region Date Format Label Ref.
South Korea February 1, 2017
[20]
Worldwide Digital download S.M. Entertainment [21]

References

  1. ^ http://www.melon.com/album/detail.htm?albumId=10035026
  2. ^ Yoon, Sang-geun (January 20, 2017). "레드벨벳이 돌아온다..SM "2월 컴백 확정"(공식입장)". Newsen (in Korean). Star News. Retrieved January 25, 2017.
  3. ^ Seon, Mi-kyung (January 24, 2017). "레드벨벳, '루키'로 2월1일 컴백 확정..오늘밤 '작전타임' V라이브". Chosun (in Korean). Osen. Retrieved January 25, 2017.
  4. ^ Kim, Su-jeong (January 24, 2017). "레드벨벳 "팀워크, 지금보다 더 좋을 수 없다"(V앱)". Ilgan Sports (in Korean). Star News. Retrieved January 25, 2017.
  5. ^ a b c Herman, Tamar (January 31, 2017). "Red Velvet Discovers Pop Wonderland in 'Rookie' Music Video: Watch". Billboard. Retrieved February 8, 2017.
  6. ^ lee, Ha-na (January 31, 2017). "'컴백' 레드벨벳, 오늘(31일) 밤 12시 신곡 'Rookie' 음원·뮤직비디오 동시 공개". Seoul Kyungje (in Korean). Osen. Retrieved February 8, 2017.
  7. ^ "레드벨벳, 2월 3일 '뮤직뱅크'서 신곡 '루키' 최초 공개". The Herald (in Korean). January 26, 2017. Retrieved January 26, 2017.
  8. ^ Stern, Bradley (January 31, 2017). "RED VELVET RETURN WITH 'ROOKIE': LISTEN". PopCrush. Retrieved February 8, 2017.
  9. ^ Seong, Jin-hee (February 7, 2017). "레드벨벳, 신곡 '루키 Rookie' 퍼포먼스로 상큼발랄함+여성美 발산!". The Star (in Korean). Retrieved February 8, 2017.
  10. ^ Lee, Ki-seon (February 2017). "Rookie". IZM (in Korean). Retrieved February 25, 2017.
  11. ^ a b Chin, Chester (February 23, 2017). "Review: Rookie by Red Velvet". The Star. Star Media Group Berhad. Retrieved February 25, 2017.
  12. ^ Benjamin, Jeff (February 7, 2017). "Red Velvet Earns Second No. 1 on World Albums With 'Rookie'". Billboard. Retrieved February 25, 2017.
  13. ^ a b "Red Velvet's song is once again 'weird at first, addictive later'". The Korea Herald. February 20, 2017. Retrieved February 25, 2017.
  14. ^ "From Red Velvet To BTS, The Best K-Pop Songs Of Q1". Idolator. April 17, 2017. Retrieved August 12, 2017.
  15. ^ "국내 대표 음악 차트 가온차트!". gaonchart.co.kr. Retrieved 2017-02-09.
  16. ^ "2017년 05주차 Digital Chart". gaonchart.co.kr. Retrieved February 25, 2017.
  17. ^ "World Albums - FEBRUARY 18, 2017". Billboard. February 8, 2017. Retrieved February 8, 2017.
  18. ^ "CDアルバムランキング - 2017年02月13日付". Retrieved February 25, 2017.
  19. ^ South Korea's Monthly Gaon Albums Chart (in Korean) Originally from Gaon Music Chart (February 2017). Retrieved on August 12, 2017.
  20. ^ "Rookie – The 4th Mini Album by Red Velvet". Melon. Retrieved February 2, 2017.
  21. ^ "Rookie – The 4th Mini Album by Red Velvet". iTunes Store. Apple Inc. Retrieved February 1, 2017.
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