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ShaoLan Hsueh

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ShaoLan Hsueh
Born
薛曉嵐

Alma materUniversity of Cambridge
National Chengchi University
National Taiwan University
Occupation(s)Author, Creator, & Founder of Chineasy
Known forChineasy

ShaoLan Hsueh (also Heidi Hsueh,[1] Chinese: 薛曉嵐; pinyin: Xuē Xiǎolán) is an entrepreneur who has focused on content to learn Chinese based on a visual-based learning system branded "Chineasy".[2][3]

Hsueh was born in 1971[4] and raised in Taiwan.[5] She received a Master of Business Administration from National Chengchi University in the 1990s, before moving to the United Kingdom where she obtained a MPhil from Newnham College, University of Cambridge.[6][7]

Chineasy

After a TED talk in 2013 ("Learn to read Chinese … with ease! ")[8] and crowdfunding though Kickstarter,[9] Hsueh published the book Chineasy: The New Way to Read Chinese in March 2014, in collaboration with the graphic artist Noma Bar.[10] Hsueh came up with the idea while trying to teach Chinese to her two children.[4]

References

  1. ^ Mair, 19 March 2014.
  2. ^ ShaoLan Hsueh, Chineasy: The New Way to Read Chinese, Thames & Hudson Ltd, 2014 (ISBN 978-0500650288).
  3. ^ "The memory game. A new way of teaching Chinese ideograms to foreign audiences", The Economist, 22 March 2014.
  4. ^ a b Carey Dunne, "How obsessively copying poems helps Shaolan Hsueh, who reimagined Chinese, stay creative", Fastcodesign.com, 24 April 2014 (page visited on 28 February 2015).
  5. ^ ShaoLan Hsueh, Le chinois, c'est pas sorcier, Éditions Hachette (Marabout), 2014 (ISBN 978-2-501-09361-3).
  6. ^ Template:Fr icon Shaolan Hsueh, Le chinois, c'est pas sorcier, Éditions Hachette (Marabout), 2014, pages 9 and 192 (ISBN 978-2-501-09361-3).
  7. ^ Charlotte Clarke, "Women in Business – Shaolan Hsueh, MBA graduate", FT.com, 5 October 2014 (page visited on 28 February 2015).
  8. ^ "Learn to read Chinese … with ease!", TED talk, 2013 (page visited on 9 February 2015).
  9. ^ Chineasy: The easiest way to learn Chinese, kickstarter.com (page visited on 9 February 2015).
  10. ^ "Chineasy peasy: Noma Bar brings fun and colour to Chinese characters ", The Guardian (page visited on 9 February 2015).