Tasti D-Lite
 | |
| Company type | Private |
|---|---|
| Founded | 1987 in New York |
| Headquarters | Scottsdale, Arizona, USA |
| Products | Frozen Desserts |
| Owner | Kahala Brands |
| Website | tastidlite.com |
Tasti D-Lite is a New York-based fast food company and operates a system of franchise chain stores which are predominantly located in New York state, although the company's corporate headquarters are now in Arizona.
Overview
Tasti D-Lite was acquired in 2007 by NY-based private equity group SPG Partners LLC [1] and announced that James H. Amos, one of the firm's operating partners, will serve as Chief Executive Officer of Tasti D-Lite. The new company would be headquartered in Franklin, Tennessee.[2]
A redesigned website was launched in 2007 listing nutritional information for over 100 flavors.[3] Tasti D-Lite announced in 2008 that it will begin a franchise offering to facilitate the growth of the brand to markets both domestic and international.[4] Subsequently, a majority of the original licensed stores signed agreements to convert to the franchise model.[5] Also in 2008, the first international development agreement was signed for South Korea.[6]
In June 2015, Quick-Service Restaurant Franchisor Kahala Brands purchased Tasti D-Lite along with smoothie chain Planet Smoothie. Kahala Brands is owned by the Serruya family of Canada and is the franchisor of about a dozen fast food, treat and sandwich chains such as Blimpie and Cold Stone Creamery. Together, the 128 Tasti D-Lite and Planet Smoothie locations will now be run from the Kahala Brands corporate headquarters in Scottsdale, Arizona. [7]
Criticism
In 2002, published studies [8] found that the company may have greatly exaggerated claims of its product's healthfulness. Tasti D-Lite subsequently implemented an overrun compliance program and settled the nutritional claims matter with the NYC Department of Consumer Affairs.[9]
In popular culture
In 2002, Tasti D-Lite was mentioned in episodes of HBO’s Sex and the City season 4 episode 15 [10][non-primary source needed], when Miranda and Carrie go shopping for Carrie's wedding dress. The brand was also mentioned in The Apprentice season 2 episode 18 [11][non-primary source needed]
See also
References
- ^ "Former Mail Boxes Etc. chief takes Tasti D-Lite stake." Nashville Business Journal (February 21, 2007)
- ^ Ruble, Drew "Just Desserts." Archived 2008-05-11 at the Wayback Machine Business TN Magazine (June 2007)
- ^ tasti - flavor & facts menu
- ^ http://www.tastidlite.com/images/stories/Images/dessertguiltrelease.pdf
- ^ http://www.tastidlite.com/images/stories/Images/tastidlitefirstfranchisees.pdf
- ^ Tasti D-Lite Franchise News
- ^ "Kahala Brands Announces Purchase Of Planet Smoothie & Tasti D-Lite". 2015-06-02. Archived from the original on 2016-02-04. Retrieved 2015-06-02.
{{cite news}}: Unknown parameter|deadurl=ignored (|url-status=suggested) (help) - ^ [Burros, Marian "Fewer Calories Than Ice Cream, But More Than You Think." The New York Times, p. F1.(October 2, 2002)
- ^ DCA Puts the Freeze on Misleading Calorie Claims: Announces Agreement with Tasti D-Lite Archived 2006-10-09 at the Wayback Machine
- ^ HBO: Sex and the City: season 4, episode 15 and Episode Guide: Summary: Season 6: Episode 14
- ^ NBC.com> The Apprentice > Candidates Archived 2008-06-15 at the Wayback Machine