User talk:Dr.Appalayya
M. APPALAYYA, M.B.A., Ph.D.
(Professor & HODDeccan School of Management, HYD) 14-107, Shaktisainagar, Mallapur,HYDERABAD-500076 Mobile 91-9848514011
91-9848514101
Email: appalayya22@yahoo.com
ameesala@yahoo.com
Work History:
1. Presently working as Professor of Management in Deccan School of Management since 3-10-04. 2. Worked as Associate Professor of Management in Rai University from 15-4-04 to 30-9-04. 3. Worked as General Manager of A.P.SERIFED, an A.P. Government Undertaking established for promoting the products of rural artisans till 28-2-2004 for over seven years. 4. Worked as Marketing Development Officer of A.P.SERIFED from 7-1-1988 for 9 years. 5. Worked for 4 years as a Marketing Officer of APCO, Hyderabad ( An.A.P.Government Body), which is an organization for marketing of handloom fabrics of rural artisans. 6. Worked as a Lecturer in SVH College of Engineering, Machilipatnam for three months. Educational Qualifications:
1. Ph. D. 2004 in Management from S.K.University, Ananthapur. 2. M.B.A. 1982 with Marketing as major from Andhra University,
Visakhapatnam.(1st class)
3.B.Com. 1980 from M.R.College, Vizianagram. ( High Second Class) Books authored:
Mindset for Success in Telugu, 2008, Emesco Publications, Hyderabad
Research Articles and Case Studies
1. Management By Determination: A Handy Arrow in the Quiver of a Manager, OORJA, IIIM Journal of Management and IT, Vol-4 No.1, January and April 2006. 2. Store Brands: Success Probability, SCMS Journal of Indian Management, Cochin of School of Communication and Management Studies, Cochin, Vol III No.III, July-September, 2006. 3. Challenges in B-School Education and Strategies to Overcome them: An Analytical Study, Business Perspectives of Birla Institute of Management Technolgy, Vol.7 No.2, July-December, 2005. 4. Stategic Corporate Philanthropy: A new business model of ITC in Management Case Studies, Amity Business School, New Delhi,2005 pp-208-216. 5. Mega Brand Pulley Strategies for B-Schools in A.P., Technia Journal of Management, New Delhi, October, 2007.
Articles in Newspapers:
1.Published an article titled ‘Making Ideas Win’ in The Hindu, the India’s most widely circulated and oldest newspaper(22-6-96).
2. Published three articles in ‘Eenadu’ daily on Handloom Issues (9-4-2001).
3.Published an article in ‘Andhra Jyothi’ Telugu daily on New Product Development in Handlooms(on 15-1-2004).
4.Published articles in ‘Chenetha’ monthly on handlooms.
5.Published two articles in ‘Netha’ a journal on handlooms.
6.Published two articles in ‘Chituku’ a journal on handlooms.
8.Published an article titled ‘Leadership in Governance: The VAT Implementation in A.P.’ Yojana, March, 2008, Hyderabad.
Bold textArticles in Electronic Magazines:
Countries visited
Germany, France, Netherlands, Switzeland and Dubai
I would like to be a part of the team working on the places in Andhra Pradesh (202.63.110.206 (talk) 05:45, 5 May 2009 (UTC))
Proposed deletion of Sirimanothsavam[edit]
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Conflict of Interest, in regards to Appalayya Meesala[edit]
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Possibly unfree File:Dr.Appalayya22121959.jpg.jpg[edit]
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Nomination of Appalayya Meesala for deletion[edit]
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