Citibank Philippines
From Wikipedia, the free encyclopedia
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| Founded | 1902 |
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| Headquarters | Citibank Tower, 8741 Paseo de Roxas, Makati City, Philippines |
Citi Philippines is the largest foreign bank in the country in terms of number of customers, assets, revenues, and domestic branches. It consistently ranks among the top five commercial banks in terms of profitability, and top ten in terms of assets, deposits, and loans.
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[edit] Company Profile
Citi Philippines’ on ground presence includes two Citibank N.A. corporate branches in Makati and Cebu; six Citibank N.A. consumer branches in Makati, Libis, Alabang, Binondo, Greenhills and Cebu; and 36 Citibank Savings branches nationwide. Citi has more than 5,500 employees of which 99% are locals.
It also serves as a regional hub for Citi Business Process Solutions and the Citibank Regional Operations Headquarters under which the following units operate: Citi Shared Services, Citi Information Technology and Infrastructure Philippines, Citicorp Center for Advance Learning; Asia Pacific Analytics Center; Asia Pacific Credit Risk Management Services, and Centers of Excellence.
[edit] History
Citibank's presence in the Philippines started in 1902 when its predecessor, the International Banking Corporation (IBC), established a branch in Manila.
[edit] Awards in 2011
4th Annual Deal Awards Alpha Southeast Asia
- Best Sovereign Deal of the Year in Southeast Asia
Alpha Southeast Asia
- Best Foreign Bank in the Philippines
Asiamoney 2011 Fixed Income Poll
- Best Overall for Credit
- Best Understanding of Credit Financing Needs
- Most Comprehensive Execution and Distribution
- Most Capital Support
- Best Debt Liability Management Solutions
- Most Innovative Trading Ideas Best Pricing and Execution Capabilities
Asiamoney Cash Management Fixed Poll
- Best Foreign Cash Management Bank
Asiamoney 2011 FX Poll
- Best for Overall FX Services Best for Innovative Products and Structured Ideas
- Best FX Prime Broking Services
- Best Single-Bank Electronic Trading Platform
Global Custodian
- Top Rated Status in Emerging Markets
Global Finance World’s Best Internet Bank Awards
- Best Corporate Internet Bank
Reader’s Digest Trusted Brands
- Gold Award for Card Issuing Bank Category
The Asset Triple A Transaction Banking Awards
- Best Transaction Bank
- Best Trade Finance Bank
- Best Foreign Cash Management Bank
The Asset Triple A Country Awards
- Best Bank
- Best Foreign Investment Bank
- Best Deal
Trade Finance
- Best International Trade Bank
[edit] Financial Services
[edit] Institutional Clients Group
- Recognized leader in arranging and providing financial services for the public sector, top-tier corporates, multinationals and financial institutions operating in the country.
- Offers innovative end-to-end cash management solutions, trade finance and services, securities custody and funds services, corporate banking and advisory services, and the most comprehensive and sophisticated range of treasury products in fixed income, currencies, commodities, and derivatives. It also provides debt and equity underwriting and financial advisory services through Citicorp Capital Philippines Inc.
- Key Transactions in 2011
- Joint Deal Manager and the only foreign bank involved in the sixth domestic debt consolidation program of the Republic of the Philippines (ROP), the largest domestic debt exchange achieved by the ROP both in terms of bonds submitted and accepted, with PhP292.5 billion worth of domestic bonds being swapped. It also successfully established a total amount of PhP323.4 billion benchmark issues in the 2022 and 2031 maturities, the latter being the largest for any single issuance in the domestic market.
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- Sole Financial Advisor to the Rizal Commercial Banking Corporation (RCBC) for its two capital raising initiatives – a PhP2.1 billion private placement from the International Finance Corporation, and CVC Capital Partners’ acquisition of 171 million shares in RCBC which will raise its capital by at least PhP3.7 billion.
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- Joint Underwriter and Joint Lead Manager for Ayala Land’s PhP10 billion Fixed Rate Multiple Put Bonds, the first ever multiple put bond offering by a Philippine issuer, and only the second domestic bond offering with a put option.
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- Joint Lead Manager and Joint Bookrunner in International Container Terminal Services Inc.’s US$200 million Subordinated Perpetual Securities, the first international offering of perpetual securities from Southeast Asia and the first such transaction from an unrated issuer in Asia.
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- Joint Lead Underwriter and Joint Lead Manager for Ayala Land Inc.’s (ALI) issuance of PhP10 billion in fixed corporate notes, ALI’s largest fundraising initiative and the longest tenor for a Philippine corporate issue to date.
[edit] Regional Consumer Bank
- Preferred credit card brand with nearly 1 million credit cards in circulation. Credited for making credit cards more accessible to consumers. Acknowledged for offering best in market value for cardholders with cash rebates, free trips and upgrades, and advance notice on seat sales and online redemption of miles.
- Pioneer and leader in wealth management banking with Citigold.
- Through Citibank Savings Inc. has become a leading player in the Personal Loans market offering best in market offer of approval and release of cash in two hours. With more than 62 million active accounts, provides a range of loan products including Unsecured, Secured and Salary Loans.
- Strengthens anytime, anywhere banking through Citi Mobile: first to introduce mobile-based payments using credit cards through Citi Mobile Payments, enables customers to access account details via SMS with Citi Mobile SMS, and enables customers to make payments and transfers on their mobile browsers with Citi Mobile Banking which is the first purely WAP-based solution in the Philippines.
- Continues to grow users for multi-awarded Internet platform – Citibank Online – that delivers the most comprehensive suite of personal banking services online and now offers cardholders a personal money manager that tracks spending on credit cards against set budgets.
[edit] Citizenship
An active corporate citizen in the Philippines, Citi’s citizenship activities focus on:
- Microfinance. Citi has been sponsoring the Citi Microentrepreneur of the Year Awards annually since 2002. It continues to support the microfinance industry to strengthen its core processes and assist the growth of regional networks as well as the study of new products and services for the industry with training and mentorship programs together with Bayan Academy.
- Enterprise Development. In partnership with the Philippine Business for Social Progress (PBSP), Citi has been actively involved in the PBSP-Citibank Business-in-Development Challenge, an online business plan competition which identifies and awards outstanding business plans and provides seed capital for implementation or expansion as well as opportunities for investment matching with potential donors.
- Youth Education and Livelihoods. Citi has been actively involved with numerous programs that help improve academic achievement leading to improved employment prospects such as the annual Citi Junior Bankers Congress, reading programs, Internet connectivity programs, computer laboratory and school building projects.
- Financial Capability and Asset-Building. Citi is a sponsor in the development of a series of curriculum-based educational modules made for TV on savings, budgeting and money management for high school students; and financial and asset management workshops for young adults. Citi has also funded the development of a travelling financial literacy exhibit in partnership with Museo Pambata, and has worked with the Central Bank and the Philippine Daily Inquirer in the delivery of a six-part money management lesson to high school students in 40 public schools.
