Dan Ariely speaking at TED, 2009
|Born||April 29, 1967|
Massachusetts Institute of Technology
|Alma mater||Duke University
University of North Carolina
Tel Aviv University
Dan Ariely (born April 29, 1967) is an Israeli American professor of psychology and behavioral economics. He teaches at Duke University and is the founder of The Center for Advanced Hindsight. Ariely's talks on TED have been watched over 4.8 million times. He is the author of Predictably Irrational and The Upside of Irrationality, both of which became New York Times best sellers, as well as The Honest Truth about Dishonesty.
Early life and family 
Dan Ariely was born in New York City while his father was studying for an MBA degree at Columbia University. The family returned to Israel when he was three. He grew up in Ramat Hasharon. In his senior year of high school, he was active in Hanoar Haoved Vehalomed, an Israeli youth movement. While preparing a ktovet esh (fire inscription) for a traditional nighttime ceremony, the flammable materials he was mixing exploded, causing third-degree burns over 70 percent of his body. In his writings Ariely describes how that experience led to his research on "how to better deliver painful and unavoidable treatments to patients."
Ariely is married to Sumi, with whom he has two children, a son and a daughter.
Education and academic career 
Ariely was a physics and mathematics major at Tel Aviv University, but transferred to philosophy and psychology. However, in his last year he dropped philosophy and concentrated solely on psychology, in which he received his B.A. in 1991. He also holds an M.A. (1994) and a Ph.D. (1996) in cognitive psychology from the University of North Carolina at Chapel Hill. He completed a second doctorate in business administration at Duke University in 1998 at the urging of Nobel economic sciences laureate Daniel Kahneman.
After obtaining his PhD degree, he taught at MIT between 1998 and 2008, before returning to Duke University as James B. Duke Professor of Psychology and Behavioral Economics. He was formerly the Alfred P. Sloan Professor of Behavioral Economics at MIT Sloan School of Management. Although he is a professor of marketing with no formal training in economics, he is considered one of the leading behavioral economists.
Ariely is the author of the books Predictably Irrational: The Hidden Forces That Shape Our Decisions, The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home and The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves. When asked whether reading Predictably Irrational and understanding one's irrational behaviors could make a person's life worse (such as by defeating the benefits of a placebo), Ariely responded that there could be a short-term cost, but that there would also likely be long-term benefits, and that reading his book would not make a person worse off.
In 2008 Ariely, along with his co-authors, Rebecca Waber, Ziv Carmon and Baba Shiv, was awarded an Ig Nobel Prize in medicine for their research demonstrating that "high-priced fake medicine is more effective than low-priced fake medicine."
Center for Advanced Hindsight 
Ariely's laboratory, the Center for Advanced Hindsight at Duke University, pursues research in subjects like the psychology of money, decision making by physicians and patients, cheating, and social justice.
- Predictably Irrational: The Hidden Forces That Shape Our Decisions. Second edition in 2012., HarperCollins, 2008, p. 304, ISBN 978-0-06-135323-9, OCLC 182521026
- The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home, HarperCollins, 2010, p. 352, ISBN 978-0-06-199503-3, OCLC 464593990
- The Honest Truth about Dishonesty, HarperCollins, 2012, p. 255, ISBN 978-0-06-218359-0, OCLC 757484553
- Ariely, Dan; Zauberman, Gal (2000), "On the making of an experience: The effects of breaking and combining experiences on their overall evaluation", Journal of Behavioral Decision Making 13 (2): 219–232, doi:10.1002/(SICI)1099-0771(200004/06)13:2<219::AID-BDM331>3.0.CO;2-P
- Ariely, Dan (1998), "Combining experiences over time: the effects of duration, intensity changes and on-line measurements on retrospective pain evaluations", Journal of Behavioral Decision Making 11 (1): 19–45
- Ariely, Dan; Loewenstein, George; Prelec, Drazen (2003), "Coherent Arbitrariness: Stable demand curves without stable preferences", The Quarterly Journal of Economics 118 (1): 73–106
- Ariely, Dan; Carmon, Ziv (2000), "Gestalt Characteristics of Experiences: The Defining Features of Summarized Events", Journal of Behavioral Decision Making 13: 191–201
- Ariely, Dan (2000), "Controlling information flow: Effects on consumers' decision making and preference", Journal of Consumer Research 27 (2): 233–248, doi:10.1086/314322
- Ariely, Dan; Wertenbroch, Klaus (2002), "Procrastination, Deadlines, and Performance: Self-Control by Precommitment", Psychological Science 13 (3): 219–224, doi:10.1111/1467-9280.00441, PMID 12009041
- Heyman, James; Ariely, Dan (2004), "Effort for Payment: A Tale of Two markets", Psychological Science 15 (11): 787–793(7), doi:10.1111/j.0956-7976.2004.00757.x, PMID 15482452
- Ariely, Dan; Loewenstein, George; Prelec, Drazen (2006), "Tom Sawyer and the Construction of Value", Journal of Economic Behavior & Organization 60: 1–10
- Carmon, Ziv; Ariely, Dan (2000), "Focusing on the Forgone: Why Value can Appear so Different to Buyers and Sellers", Journal of Consumer Research 27: 360–370
- Shiv, Baba; Carmon, Ziv; Ariely, Dan (2005), "Placebo Effects of Marketing Actions: Consumers May Get What They Pay For", Journal of Marketing Research XXII: 383–393
- Mazar, Nina; Ariely, Dan (2006), "Dishonesty in Everyday Life and Its Policy Implications", Journal of Public Policy & Marketing 25 (1)
- Lee, Leonard; Frederick, Shane; Ariely, Dan (2006), "Try it, you'll like it: The influence of expectation, consumption, and revelation on preferences for beer", Psychological Science 17 (12): 1054–1058
See also 
- Dan Ariely. NNDB.
- Dan Ariely | Center for Advanced Hindsight
- When Dan Ariely found the key to human nature
- Ariely, Dan. "Painful Lessons". Retrieved 2013-05-14.
- "Predictably Irrational Is an Irresistible Look at Our Not-So-Rational Foibles" Derek Tokaz, The Commentator, Feb. 28, 2008,
- "Winners of the Ig® Nobel Prize". Improbable Research. Retrieved 2013-05-15.
- Official website
- Ariely's MIT home page
- Ariely's Duke University faculty listing
- Learning First Alliance interview with Ariely
- Interview with Dan Ariely
- 33voices Interview with Dan Ariely