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== Background ==
== Background ==
Following the commercial and critical failure of her sixth studio album ''[[Brave (Jennifer Lopez album)|Brave]]'' (2007)—and while pregnant with twins Max and Emme—Lopez began working on new music for a future project in 2008.<ref name="MTV 2009-06-15"/> The project was kept under wraps until February 2009 when a new song from the recording sessions titled "Hooked on You" leaked online.<ref name="Hooked on you"/> Lopez addressed the leak on her official website in May 2009, stating that "I'm always excited about my music and this ["Hooked on You"] is one of a few tracks I'm currently working on. I'm flattered by everyone's interest in the track and really excited for you to hear the real thing..."<ref name="J.Lo hooked"/> Following the leak of "Hooked on You", "[[One Love (Jennifer Lopez song)|One Love]]" and "What Is Love?" (later re-titled "[[(What Is) Love?]]") were subsequently leaked online in May. The leaked songs were, at the time, meant to appear on a [[greatest hits album]]; that later turned into a [[studio album]].<ref name="Rap-Up What Is Love?"/> The following month, Lopez told [[MTV]]'s Larry Carol that the songs hinted at the musical direction of her then-upcoming seventh studio album. She also stated that she was keen to finish the album and several singles, with a potential release date for the end of 2009.<ref name="MTV 2009-06-15"/> Lopez released "[[Louboutins (song)|Louboutins]]", a song written and produced by [[The-Dream]] and [[Tricky Stewart]], as the project's lead single in November 2009.<ref name="Rap-Up Lopez Gets Louboutins"/> However, upon release, the song failed to garner enough airplay to chart, despite topping the US ''[[Billboard (magazine)|Billboard]]'' [[Hot Dance Club Songs]] chart.<ref name="Billbord dance"/> Lopez subsequently left [[Epic Records]] in February 2010, citing that she had fulfilled her contractual obligations and now wished to release ''Love?'' under a new label.<ref name="Billboard Lopez Leaves Sony"/> Her departure from the label temporarily halted production on the album, however upon signing a new contract with [[Island Def Jam Music Group]], recording resumed on the album.<ref name="US magazine"/> The ''[[Daily News (New York)|New York Daily News]]'' revealed that Lopez would be taking some of the records recorded under [[Sony Music Entertainment]] to her new label so that they could be included on the album.<ref name="Gatecrasher"/> "Until It Beats No More" is among several songs that made the album's final track listing.<ref name="Allmusic Love?">{{cite web|last=Thomas|first=Stephen |url=http://www.allmusic.com/album/love-mw0002114234|title=Love? – Jennifer Lopez : Songs, Reviews, Credits, Awards|publisher=[[Allmusic]]. [[Rovi Corporation]]|date=2011-04-19|accessdate=2012-06-04}}</ref>
Following the commercial and critical failure of her sixth studio album ''[[Brave (Jennifer Lopez album)|Brave]]'' (2007)—and while pregnant with twins Max and Emme—Lopez began working on new music for a future project in 2008.<ref name="MTV 2009-06-15"/> The project was kept under wraps until February 2009 when a new song from the recording sessions titled "Hooked on You" leaked online.<ref name="Hooked on you"/> Lopez addressed the leak on her official website in May 2009, stating that "I'm always excited about my music and this ["Hooked on You"] is one of a few tracks I'm currently working on. I'm flattered by everyone's interest in the track and really excited for you to hear the real thing..."<ref name="J.Lo hooked"/> Following the leak of "Hooked on You", "[[One Love (Jennifer Lopez song)|One Love]]" and "What Is Love?" (later re-titled "[[(What Is) Love?]]") were subsequently leaked online in May. The leaked songs were, at the time, meant to appear on a [[greatest hits album]]; that later turned into a [[studio album]].<ref name="Rap-Up What Is Love?"/> The following month, Lopez told [[MTV]]'s Larry Carol that the songs hinted at the musical direction of her then-upcoming seventh studio album. She also stated that she was keen to finish the album and several singles, with a potential release date for the end of 2009.<ref name="MTV 2009-06-15"/> Lopez released "[[Louboutins (song)|Louboutins]]", a song written and produced by [[The-Dream]] and [[Tricky Stewart]], as the project's lead single in November 2009.<ref name="Rap-Up Lopez Gets Louboutins"/> However, upon release, the song failed to garner enough airplay to chart, despite topping the US ''[[Billboard (magazine)|Billboard]]'' [[Hot Dance Club Songs]] chart.<ref name="Billbord dance"/> Lopez subsequently left [[Epic Records]] in February 2010, citing that she had fulfilled her contractual obligations and now wished to release ''Love?'' under a new label.<ref name="Billboard Lopez Leaves Sony"/> Her departure from the label temporarily halted production on the album, however upon signing a new contract with [[Island Def Jam Music Group]], recording resumed on the album.<ref name="US magazine"/> The ''[[Daily News (New York)|New York Daily News]]'' revealed that Lopez would be taking some of the records recorded under [[Sony Music Entertainment]] to her new label so that they could be included on the album.<ref name="Gatecrasher"/> "Until It Beats No More" is among several songs that made the album's final track listing.<ref name="Allmusic Love?">{{cite web|last=Thomas|first=Stephen |url=http://www.allmusic.com/album/love-mw0002114234|title=Love? – Jennifer Lopez : Songs, Reviews, Credits, Awards|publisher=[[Allmusic]]. [[Rovi Corporation]]|date=April 19, 2011|accessdate=June 4, 2012}}</ref>


== Music and lyrics ==
== Music and lyrics ==
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"Until It Beats No More" is a [[soft rock]] ballad, with a length of three minutes and fifty-two seconds.<ref name="Slant magazine review"/> It was written by [[Evan Bogart]], [[Jörgen Elofsson]] and Troy "Radio" Johnson, with the latter also [[record producer|producing]] and [[audio engineering]] the track. [[Kuk Harrell]] recorded, engineered and edited Lopez's vocals for the song at Pulse Recording in [[Los Angeles]], [[California]], with additional editing from Chris "Tek" O'Ryan. The song was later [[Audio mixing (recorded music)|mixed]] by Trevor Muzzy.<ref name="Album Credits"/> Lyrically, "Until It Beats No More" speaks of a love that never dies. According to Lopez, it is about when you are at a bad bad point in your life and somebody comes in and makes you believe in love again. She cited her then-husband [[Marc Anthony]] as being that person for her.<ref>{{cite web|url=http://jenniferlopezradiotakeover.com/videos|title=Videos – Jennifer Lopez Radio Takeover |publisher=Jennifer Lopez Nationwide Radio Takeover. Entercom Enterprises|accessdate=2012-06-10}}</ref> Monica Herrera of ''Billboard'' picked up on this, with the lyrics: "I feel the beat again, stronger than before".<ref name="billboard1">{{cite web|author=Monica Herrera |url=http://www.billboard.com/features/jennifer-lopez-love-track-by-track-review-1005167782.story#/features/jennifer-lopez-love-track-by-track-review-1005167782.story |title=Jennifer Lopez 'Love?': Track-by-Track Review|work=[[Billboard (magazine)|Billboard]]. [[Prometheus Global Media]]|date=2009-09-14 |accessdate=2012-06-10}}</ref> Scott Shetler of PopCrush pointed out the song's optimistic viewpoint, with the lyrics: "I'm alive, I can breathe, I can feel, I believe."<ref name="PopCrush">{{cite web|url=http://popcrush.com/jennifer-lopez-love-album-review |title=Jennifer Lopez, ‘Love?’ – Album Review |publisher=Popcrush.com |date=2011-04-29 |accessdate=2012-07-23}}</ref> The song received a positive review from Monica Herrera of ''Billboard'', who called the song "honest and adult".<ref name="billboard1"/> Jody Rosen of ''Rolling Stone'' cited "Until It Beats No More" as being one of two stand-outs songs on ''Love?''; the other being "[[On the Floor]]".<ref>{{cite web|author=By&nbsp;Jody Rosen |url=http://www.rollingstone.com/music/albumreviews/love-20110503 |title=Love? &#124; Album Reviews |work=[[Rolling Stone]]|publisher=[[Jann Wenner]]|date=2011-05-03 |accessdate=2012-06-10}}</ref> Shane Phoenix of Hot Spots gave a positive review of the song, stating that the lyrics are "spot on" and the "winds are fabo, the keys and key breaks in this one really allow her vocal sense to come out and shine". He concluded by stating that: "If you have been looking for a new love song, this could be your pick".<ref name="Hotspots">{{cite web|first=Shane|last=Phoenix|url=http://www.hotspotsmagazine.com/columns/dj-shane-phoenix-sound-off/1577-jennifer-lopez-love-review.html |title=Jennifer Lopez's LOVE review |work=Hot Spots |date=2011-05-12 |accessdate=2012-07-23}}</ref>
"Until It Beats No More" is a [[soft rock]] ballad, with a length of three minutes and fifty-two seconds.<ref name="Slant magazine review"/> It was written by [[Evan Bogart]], [[Jörgen Elofsson]] and Troy "Radio" Johnson, with the latter also [[record producer|producing]] and [[audio engineering]] the track. [[Kuk Harrell]] recorded, engineered and edited Lopez's vocals for the song at Pulse Recording in [[Los Angeles]], [[California]], with additional editing from Chris "Tek" O'Ryan. The song was later [[Audio mixing (recorded music)|mixed]] by Trevor Muzzy.<ref name="Album Credits"/> Lyrically, "Until It Beats No More" speaks of a love that never dies. According to Lopez, it is about when you are at a bad bad point in your life and somebody comes in and makes you believe in love again. She cited her then-husband [[Marc Anthony]] as being that person for her.<ref>{{cite web|url=http://jenniferlopezradiotakeover.com/videos|title=Videos – Jennifer Lopez Radio Takeover |publisher=Jennifer Lopez Nationwide Radio Takeover. Entercom Enterprises|accessdate=June 10, 2012}}</ref> Monica Herrera of ''Billboard'' picked up on this, with the lyrics: "I feel the beat again, stronger than before".<ref name="billboard1">{{cite web|author=Monica Herrera |url=http://www.billboard.com/features/jennifer-lopez-love-track-by-track-review-1005167782.story#/features/jennifer-lopez-love-track-by-track-review-1005167782.story |title=Jennifer Lopez 'Love?': Track-by-Track Review|work=[[Billboard (magazine)|Billboard]]. [[Prometheus Global Media]]|date=September 14, 2009 |accessdate=June 10, 2012}}</ref> Scott Shetler of PopCrush pointed out the song's optimistic viewpoint, with the lyrics: "I'm alive, I can breathe, I can feel, I believe."<ref name="PopCrush">{{cite web|url=http://popcrush.com/jennifer-lopez-love-album-review |title=Jennifer Lopez, ‘Love?’ – Album Review |publisher=Popcrush.com |date=April 29, 2011 |accessdate=July 23, 2012}}</ref> The song received a positive review from Monica Herrera of ''Billboard'', who called the song "honest and adult".<ref name="billboard1"/> Jody Rosen of ''Rolling Stone'' cited "Until It Beats No More" as being one of two stand-outs songs on ''Love?''; the other being "[[On the Floor]]".<ref>{{cite web|author=By&nbsp;Jody Rosen |url=http://www.rollingstone.com/music/albumreviews/love-20110503 |title=Love? &#124; Album Reviews |work=[[Rolling Stone]]|publisher=[[Jann Wenner]]|date=May 3, 2011 |accessdate=June 10, 2012}}</ref> Shane Phoenix of Hot Spots gave a positive review of the song, stating that the lyrics are "spot on" and the "winds are fabo, the keys and key breaks in this one really allow her vocal sense to come out and shine". He concluded by stating that: "If you have been looking for a new love song, this could be your pick".<ref name="Hotspots">{{cite web|first=Shane|last=Phoenix|url=http://www.hotspotsmagazine.com/columns/dj-shane-phoenix-sound-off/1577-jennifer-lopez-love-review.html |title=Jennifer Lopez's LOVE review |work=Hot Spots |date=May 12, 2011 |accessdate=July 23, 2012}}</ref>


== Live performances ==
== Live performances ==
Lopez debuted "Until It Beats No More" live on February 27, 2010, during her hosting gig on ''[[Saturday Night Live]]''. Lopez introduced the song as "Pieces".<ref>{{cite web|url=http://www.rap-up.com/2010/02/28/video-jennifer-lopez-parodies-rihanna-performs-on-snl/ |title=Video: Jennifer Lopez Parodies Rihanna, Performs on ‘SNL’ |work=Rap-Up |publisher=Devin Lazerine |date=2010-02-28 |accessdate=2012-06-10}}</ref><ref>{{cite web|url=http://news.softpedia.com/news/Jennifer-Lopez-Performs-Two-New-Songs-on-SNL-136241.shtml |title=Jennifer Lopez Performs Two New Songs on SNL – Softpedia|publisher=[[Softpedia]]|date= |accessdate=2012-06-10}}</ref> She performed the song on October 22, 2011 at an anniversary concert for the [[Mohegan Sun]] casino in [[Uncasville, Connecticut]].<ref>{{cite web|url=http://www.popsugar.com/Jennifer-Lopez-Crying-Onstage-Pictures-Mohegan-Sun-20126527 |title=Jennifer Lopez Crying Onstage Pictures at Mohegan Sun|publisher=Popsugar|date=2011-10-24 |accessdate=2012-06-10}}</ref> Lopez introduced the song by saying: "I'm going to sing you the last song I wrote about love... a lot has changed since then." Following the performance of the song, Lopez began crying.<ref>{{cite web|url=http://www.tmz.com/2011/10/24/j-lo-jennifer-lopez-cries-on-stage-video |title=Jennifer Lopez – The Tear-Filled Breakdown [VIDEO |publisher=[[TMZ (website)|TMZ]]. [[Time Warner]]|date=2011-10-24 |accessdate=2012-06-10}}</ref> "Until It Beats No More" was used as an introduction to Lopez's performance at the [[American Music Awards]] on November 20, 2011.<ref>{{cite web|url=http://www.popsugar.com/2011-American-Music-Awards-Show-Pictures-20496809 |title=2011 American Music Awards Show Pictures |publisher=Popsugar|date= |accessdate=2012-06-10}}</ref> She wore a golden gown, with the words: "Love... It's a journey and I still have questions" appearing in a screen behind her. Lopez began to break down, appearing as though she was about to cry. She then paused, looked up and shed most of her clothes for a performance of "[[Papi (song)|Papi]]". Critics noted the "fake breakdown" to be poking fun at her breakdown during her performance of the song at the Mohegan Sun casino a month earlier.<ref>{{cite web|author= |url=http://www.digitalspy.com/music/news/a351932/jennifer-lopez-nearly-cries-at-2011-american-music-awards.html |title=Jennifer Lopez nearly cries at 2011 American Music Awards – Music News|publisher=Digital Spy. Hachette Filipacchi Médias |date=2011-11-20 |accessdate=2012-06-10}}</ref><ref name=copy>{{cite news|author=Sarah Fitzmaurice |url=http://www.dailymail.co.uk/tvshowbiz/article-2064453/American-Music-Awards-2011-Jennifer-Lopez-channels-Britney-Spears-getting-cosy-Casper-Smart.html?ito=feeds-newsxml |title=American Music Awards 2011: Jennifer Lopez channels Britney Spears before getting cosy with Casper Smart &#124; Mail Online|work=[[Daily Mail]]. [[Daily Mail and General Trust]]|date=2011-11-22 |accessdate=2012-06-10}}</ref> The performance was compared to [[Britney Spears]]'s music video for "[[Toxic (song)|Toxic]]" and Lopez's performance during the 2001 American Music Awards.<ref name=copy/><ref>{{cite web|last=Schwartz |first=Alison |url=http://www.people.com/people/article/0,,20547319,00.html |title=AMAs 2011: Jennifer Lopez Performs, Looks Like Britney Spears at Music Awards|work=[[People (magazine)|People]]|publisher=[[Time Inc]] |date=2011-11-20 |accessdate=2012-06-10}}</ref> "Until It Beats No More" was included on the set list of Lopez's debut concert tour, the [[Dance Again World Tour]], in 2012.<ref>{{cite web|url=http://jam.canoe.ca/Music/Artists/L/Lopez_Jennifer/ConcertReviews/2012/07/18/19998886.html |title=CANOE – JAM! Music – Artists – JENNIFER LOPEZ – Concert Review: Air Canada Centre – July 17, 2012 |publisher=Jam.canoe.ca |date= |accessdate=2012-07-23}}</ref>
Lopez debuted "Until It Beats No More" live on February 27, 2010, during her hosting gig on ''[[Saturday Night Live]]''. Lopez introduced the song as "Pieces".<ref>{{cite web|url=http://www.rap-up.com/2010/02/28/video-jennifer-lopez-parodies-rihanna-performs-on-snl/ |title=Video: Jennifer Lopez Parodies Rihanna, Performs on ‘SNL’ |work=Rap-Up |publisher=Devin Lazerine |date=February 28, 2010 |accessdate=June 10, 2012}}</ref><ref>{{cite web|url=http://news.softpedia.com/news/Jennifer-Lopez-Performs-Two-New-Songs-on-SNL-136241.shtml |title=Jennifer Lopez Performs Two New Songs on SNL – Softpedia|publisher=[[Softpedia]]|date= |accessdate=June 10, 2012}}</ref> She performed the song on October 22, 2011 at an anniversary concert for the [[Mohegan Sun]] casino in [[Uncasville, Connecticut]].<ref>{{cite web|url=http://www.popsugar.com/Jennifer-Lopez-Crying-Onstage-Pictures-Mohegan-Sun-20126527 |title=Jennifer Lopez Crying Onstage Pictures at Mohegan Sun|publisher=Popsugar|date=October 24, 2011 |accessdate=June 10, 2012}}</ref> Lopez introduced the song by saying: "I'm going to sing you the last song I wrote about love... a lot has changed since then." Following the performance of the song, Lopez began crying.<ref>{{cite web|url=http://www.tmz.com/2011/10/24/j-lo-jennifer-lopez-cries-on-stage-video |title=Jennifer Lopez – The Tear-Filled Breakdown [VIDEO |publisher=[[TMZ (website)|TMZ]]. [[Time Warner]]|date=October 24, 2011 |accessdate=June 10, 2012}}</ref> "Until It Beats No More" was used as an introduction to Lopez's performance at the [[American Music Awards]] on November 20, 2011.<ref>{{cite web|url=http://www.popsugar.com/2011-American-Music-Awards-Show-Pictures-20496809 |title=2011 American Music Awards Show Pictures |publisher=Popsugar|date= |accessdate=June 10, 2012}}</ref> She wore a golden gown, with the words: "Love... It's a journey and I still have questions" appearing in a screen behind her. Lopez began to break down, appearing as though she was about to cry. She then paused, looked up and shed most of her clothes for a performance of "[[Papi (song)|Papi]]". Critics noted the "fake breakdown" to be poking fun at her breakdown during her performance of the song at the Mohegan Sun casino a month earlier.<ref>{{cite web|author=Nov 20, 2011, 9:26pm EST |url=http://www.digitalspy.com/music/news/a351932/jennifer-lopez-nearly-cries-at-2011-american-music-awards.html |title=Jennifer Lopez nearly cries at 2011 American Music Awards – Music News|publisher=Digital Spy. Hachette Filipacchi Médias |date=November 20, 2011 |accessdate=June 10, 2012}}</ref><ref name=copy>{{cite news|author=Sarah Fitzmaurice |url=http://www.dailymail.co.uk/tvshowbiz/article-2064453/American-Music-Awards-2011-Jennifer-Lopez-channels-Britney-Spears-getting-cosy-Casper-Smart.html?ito=feeds-newsxml |title=American Music Awards 2011: Jennifer Lopez channels Britney Spears before getting cosy with Casper Smart &#124; Mail Online|work=[[Daily Mail]]. [[Daily Mail and General Trust]]|date=November 22, 2011 |accessdate=June 10, 2012}}</ref> The performance was compared to [[Britney Spears]]'s music video for "[[Toxic (song)|Toxic]]" and Lopez's performance during the 2001 American Music Awards.<ref name=copy/><ref>{{cite web|last=Schwartz |first=Alison |url=http://www.people.com/people/article/0,,20547319,00.html |title=AMAs 2011: Jennifer Lopez Performs, Looks Like Britney Spears at Music Awards|work=[[People (magazine)|People]]|publisher=[[Time Inc]] |date=November 20, 2011 |accessdate=June 10, 2012}}</ref> "Until It Beats No More" was included on the set list of Lopez's debut concert tour, the [[Dance Again World Tour]], in 2012.<ref>{{cite web|url=http://jam.canoe.ca/Music/Artists/L/Lopez_Jennifer/ConcertReviews/2012/07/18/19998886.html |title=CANOE – JAM! Music – Artists – JENNIFER LOPEZ – Concert Review: Air Canada Centre – July 17, 2012 |publisher=Jam.canoe.ca |date= |accessdate=July 23, 2012}}</ref>


== Fiat commercial ==
== Fiat commercial ==
[[File:Fiat-new-500-front.jpg|thumb|right|"Until It Beats No More" was used as background music during Lopez's commercial for the [[Fiat 500]] (''pictured'').]]
[[File:Fiat-new-500-front.jpg|thumb|right|"Until It Beats No More" was used as background music during Lopez's commercial for the [[Fiat 500]] (''pictured'').]]


"Until It Beats No More" is featured as background music in Lopez's commercial for the [[Fiat 500]]. The commercial, entitled "My World", depicts Lopez leaving [[Manhattan]] and making her way to [[The Bronx]], her hometown. Lopez is seen behind the steering wheel of the car, gazing out at the scenery of The Bronx passing by.<ref name="eonline1">{{cite web|author=Jennifer Lopez |url=http://eonline.com/news/car_trouble_jennifer_lopez_fakes_fiat/276684 |title=Car Trouble? Jennifer Lopez Fakes Fiat Commercial With Help From Bronx Body Double |publisher=[[E! Online]]. [[E!]] |date=2011-11-23 |accessdate=2012-06-10}}</ref> A [[voice-over]] says the words: "Here, this is my world. This place inspires me to be tougher, to stay sharper, to think faster. They may be just streets to you but to me, they're a playground."<ref>{{cite web|url=http://blog.zap2it.com/frominsidethebox/2011/10/jennifer-lopezs-new-fiat-ad-features-until-it-beats-no-more.html |title=Jennifer Lopez's new Fiat ad features 'Until It Beats No More' – From Inside the Box – Zap2it |publisher=Blog.zap2it.com |date=2011-10-10 |accessdate=2012-06-10}}</ref>
"Until It Beats No More" is featured as background music in Lopez's commercial for the [[Fiat 500]]. The commercial, entitled "My World", depicts Lopez leaving [[Manhattan]] and making her way to [[The Bronx]], her hometown. Lopez is seen behind the steering wheel of the car, gazing out at the scenery of The Bronx passing by.<ref name="eonline1">{{cite web|author=Jennifer Lopez |url=http://eonline.com/news/car_trouble_jennifer_lopez_fakes_fiat/276684 |title=Car Trouble? Jennifer Lopez Fakes Fiat Commercial With Help From Bronx Body Double |publisher=[[E! Online]]. [[E!]] |date=November 23, 2011 |accessdate=June 10, 2012}}</ref> A [[voice-over]] says the words: "Here, this is my world. This place inspires me to be tougher, to stay sharper, to think faster. They may be just streets to you but to me, they're a playground."<ref>{{cite web|url=http://blog.zap2it.com/frominsidethebox/2011/10/jennifer-lopezs-new-fiat-ad-features-until-it-beats-no-more.html |title=Jennifer Lopez's new Fiat ad features 'Until It Beats No More' – From Inside the Box – Zap2it |publisher=Blog.zap2it.com |date=October 10, 2011 |accessdate=June 10, 2012}}</ref>


Controversy arose for the commercial when it was reported that Lopez did not return to The Bronx to shoot the commercial. Instead, Lopez filmed her close-up shots in Los Angeles, while a body double was used for the car scenes through The Bronx. Fiat and Lopez were slammed for [[false advertising]] Lopez's return to The Bronx. Fiat released a statement stating: "Both commercials featuring Jennifer Lopez were indeed filmed in the Bronx as well as outside locations. As you may know, in today's world, people are increasingly mobile and their work takes them to a variety of locations. As a result, we took the opportunity to film wherever Ms. Lopez was working at the time to accommodate her schedule. The commercial tells the story of how the simple elements of our upbringing can help explain who we are, where we're going and serve as a source of inspiration to achieve our goals in life. One does not need to be in a specific location to be inspired or continue to be inspired."<ref name="eonline1"/>
Controversy arose for the commercial when it was reported that Lopez did not return to The Bronx to shoot the commercial. Instead, Lopez filmed her close-up shots in Los Angeles, while a body double was used for the car scenes through The Bronx. Fiat and Lopez were slammed for [[false advertising]] Lopez's return to The Bronx. Fiat released a statement stating: "Both commercials featuring Jennifer Lopez were indeed filmed in the Bronx as well as outside locations. As you may know, in today's world, people are increasingly mobile and their work takes them to a variety of locations. As a result, we took the opportunity to film wherever Ms. Lopez was working at the time to accommodate her schedule. The commercial tells the story of how the simple elements of our upbringing can help explain who we are, where we're going and serve as a source of inspiration to achieve our goals in life. One does not need to be in a specific location to be inspired or continue to be inspired."<ref name="eonline1"/>
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{{reflist|30em|refs=
{{reflist|30em|refs=


<ref name="Gaon">{{cite web|url=http://gaonchart.co.kr/main/section/search/list.gaon?Search_str=Until+It+Beats+No+More&x=0&y=0|title =Until It Beats No More – South Korea |work=[[Gaon Chart]] |accessdate=2012-05-04}}</ref>
<ref name="Gaon">{{cite web|url=http://gaonchart.co.kr/main/section/search/list.gaon?Search_str=Until+It+Beats+No+More&x=0&y=0|title =Until It Beats No More – South Korea |work=[[Gaon Chart]] |accessdate=May 4, 2012}}</ref>


<ref name="Slant magazine review">{{cite web|first=Sal |last=Cingquemani |url=http://www.slantmagazine.com/music/review/jennifer-lopez-love/2485 |title=Jennifer Lopez: Love? |publisher=Slant Magazine |date=2011-04-29 |accessdate=2012-04-07}}</ref>
<ref name="Slant magazine review">{{cite web|first=Sal |last=Cingquemani |url=http://www.slantmagazine.com/music/review/jennifer-lopez-love/2485 |title=Jennifer Lopez: Love? |publisher=Slant Magazine |date=April 29, 2011 |accessdate=April 7, 2012}}</ref>


<ref name="Album Credits">{{Cite album-notes |title=Love? |artist=[[Jennifer Lopez]] |year=2011 |format=Booklet |publisher=[[Island Records]], a division of [[Universal Music Group|UMG Recordings]] |location=Los Angeles, [[California|CA]]}}</ref>
<ref name="Album Credits">{{Cite album-notes |title=Love? |artist=[[Jennifer Lopez]] |year=2011 |format=Booklet |publisher=[[Island Records]], a division of [[Universal Music Group|UMG Recordings]] |location=Los Angeles, [[California|CA]]}}</ref>
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--Background--
--Background--


<ref name="US magazine">{{cite web|author=Sarah |url=http://www.usmagazine.com/entertainment/news/record-producer-spills-justin-bieber-katy-perry-and-j-los-studio-secrets-2010167 |title=Record Producer Spills Justin Bieber, Katy Perry and J.Lo's Studio Secrets |work=[[Us Weekly]] |publisher=[[Wenner Media]] |date=2010-06-16 |accessdate=2010-10-02}}</ref>
<ref name="US magazine">{{cite web|author=Sarah |url=http://www.usmagazine.com/entertainment/news/record-producer-spills-justin-bieber-katy-perry-and-j-los-studio-secrets-2010167 |title=Record Producer Spills Justin Bieber, Katy Perry and J.Lo's Studio Secrets |work=[[Us Weekly]] |publisher=[[Wenner Media]] |date=June 16, 2010 |accessdate=October 2, 2010}}</ref>


<ref name="Billbord dance">{{cite web|url=http://www.billboard.com/column/chartbeat/oscar-winners-on-the-hot-100-1004073779.story?tag=hppromo4#/column/chart-highlights-adult-contemporary-country-1004073580.story?tag=nextartb|title= Chart Highlights: Adult Contemporary, Country Songs & More |work=[[Billboard (magazine)|Billboard]]|publisher=[[Prometheus Global Media]] |accessdate=2010-03-10}}</ref>
<ref name="Billbord dance">{{cite web|url=http://www.billboard.com/column/chartbeat/oscar-winners-on-the-hot-100-1004073779.story?tag=hppromo4#/column/chart-highlights-adult-contemporary-country-1004073580.story?tag=nextartb|title= Chart Highlights: Adult Contemporary, Country Songs & More |work=[[Billboard (magazine)|Billboard]]|publisher=[[Prometheus Global Media]] |accessdate=March 10, 2010}}</ref>


<ref name="J.Lo hooked">{{cite web |url=http://www.jenniferlopez.com/news/hookied-on-you |title=Hooked On You |publisher=Jenniferlopez.com |date=2009-05-03 |archiveurl=http://www.webcitation.org/5wGELDXAC |archivedate=2011-02-05 |accessdate=2011-02-05}}</ref>
<ref name="J.Lo hooked">{{cite web |url=http://www.jenniferlopez.com/news/hookied-on-you |title=Hooked On You |publisher=Jenniferlopez.com |date=May 3, 2009 |archiveurl=http://www.webcitation.org/5wGELDXAC |archivedate=February 5, 2011 |accessdate=February 5, 2011}}</ref>


<ref name="Hooked on you">{{cite web |url=http://www.hollyscoop.com/music/jennifer-lopez/first-listen-jennifer-lopez-hooked-on-you_1479.aspx |title=First Listen: Jennifer Lopez Hooked on You |publisher=Hollyscoop (DNA Group Inc.) |last=Daly |first=Bridget |date=2009-02-23 |accessdate=2011-02-05}}</ref>
<ref name="Hooked on you">{{cite web |url=http://www.hollyscoop.com/music/jennifer-lopez/first-listen-jennifer-lopez-hooked-on-you_1479.aspx |title=First Listen: Jennifer Lopez Hooked on You |publisher=Hollyscoop (DNA Group Inc.) |last=Daly |first=Bridget |date=February 23, 2009 |accessdate=February 5, 2011}}</ref>


<ref name="MTV 2009-06-15">{{cite web |url=http://www.mtv.com/news/articles/1613887/jennifer-lopez-talks-about-influence-her-twins-on-new-music.jhtml |title=Jennifer Lopez Talks About Influence Of Her Twins on New Music |work=[[MTV News]] |publisher=[[MTV Networks]] ([[Viacom]]) |last=Carol |first=Larry |date=2009-06-15 |accessdate=2011-02-05}}</ref>
<ref name="MTV 2009-06-15">{{cite web |url=http://www.mtv.com/news/articles/1613887/jennifer-lopez-talks-about-influence-her-twins-on-new-music.jhtml |title=Jennifer Lopez Talks About Influence Of Her Twins on New Music |work=[[MTV News]] |publisher=[[MTV Networks]] ([[Viacom]]) |last=Carol |first=Larry |date=June 15, 2009 |accessdate=February 5, 2011}}</ref>


<ref name="Rap-Up Lopez Gets Louboutins">{{cite web|url=http://www.rap-up.com/2009/10/28/jennifer-lopez-walks-in-brandys-louboutins/#more-29927 |title=Jennifer Lopez Walks in Brandy's ‘Louboutins’ |publisher=''Rap-Up''. Devin Lazerine |date=2009-10-28 |accessdate=2009-10-28}}</ref>
<ref name="Rap-Up Lopez Gets Louboutins">{{cite web|url=http://www.rap-up.com/2009/10/28/jennifer-lopez-walks-in-brandys-louboutins/#more-29927 |title=Jennifer Lopez Walks in Brandy's ‘Louboutins’ |publisher=''Rap-Up''. Devin Lazerine |date=October 28, 2009 |accessdate=October 28, 2009}}</ref>


<ref name="Rap-Up What Is Love?">{{cite web|url=http://www.rap-up.com/2009/05/12/new-music-jennifer-lopez-what-is-love |title=New Music: Jennifer Lopez – "What Is Love" |publisher=''[[Rap-Up]]''. Devin Lazerine |date=2009-05-12 |accessdate=2012-06-04}}</ref>
<ref name="Rap-Up What Is Love?">{{cite web|url=http://www.rap-up.com/2009/05/12/new-music-jennifer-lopez-what-is-love |title=New Music: Jennifer Lopez – "What Is Love" |publisher=''[[Rap-Up]]''. Devin Lazerine |date=May 12, 2009 |accessdate=June 4, 2012}}</ref>


<ref name="Gatecrasher">{{cite news|author=Gatecrasher |url=http://articles.nydailynews.com/2010-02-24/gossip/27057095_1_el-cantante-sony-music-second-source |title=After 'Louboutins', 'Fresh Out of the Oven' flop, Epic Records gives Jennifer Lopez the boot |work=[[Daily News (New York)|New York Daily News]] |publisher=[[New York Times Company]] |date=2010-02-24 |accessdate=2012-05-04}}</ref>
<ref name="Gatecrasher">{{cite news|author=Gatecrasher |url=http://articles.nydailynews.com/2010-02-24/gossip/27057095_1_el-cantante-sony-music-second-source |title=After 'Louboutins', 'Fresh Out of the Oven' flop, Epic Records gives Jennifer Lopez the boot |work=[[Daily News (New York)|New York Daily News]] |publisher=[[New York Times Company]] |date=February 24, 2010 |accessdate=May 4, 2012}}</ref>


<ref name="Billboard Lopez Leaves Sony">{{cite web|url=http://www.billboard.com/news/updated-jennifer-lopez-confirms-split-with-1004070556.story?tag=hpfeed#/news/updated-jennifer-lopez-confirms-split-with-1004070556.story?tag=hpfeed |title=UPDATED: Jennifer Lopez Confirms Split With Epic Records |work=[[Billboard (magazine)|Billboard]]|publisher=[[Prometheus Global Media]] | author= Concepcion, Mariel; Ben-Yehuda, Ayala; Caulfield, Kieth |date=2010-02-23 |accessdate=2010-03-16}}</ref>
<ref name="Billboard Lopez Leaves Sony">{{cite web|url=http://www.billboard.com/news/updated-jennifer-lopez-confirms-split-with-1004070556.story?tag=hpfeed#/news/updated-jennifer-lopez-confirms-split-with-1004070556.story?tag=hpfeed |title=UPDATED: Jennifer Lopez Confirms Split With Epic Records |work=[[Billboard (magazine)|Billboard]]|publisher=[[Prometheus Global Media]] | author= Concepcion, Mariel; Ben-Yehuda, Ayala; Caulfield, Kieth |date=February 23, 2010 |accessdate=March 16, 2010}}</ref>


}}
}}

Revision as of 04:00, 20 November 2012

"Until It Beats No More"
Song

"Until It Beats No More" is a song recorded by American entertainer Jennifer Lopez for her seventh studio album Love? (2011). It was written by Evan Bogart and Jörgen Elofsson, with its producer Troy "Radio" Johnson. The song is a soft rock ballad that speaks of a love that never dies. Music critics made note of "Until It Beats No More" being an ode to Lopez's then-husband Marc Anthony. The song received generally positive acclaim from music critics, who cited it as a stand-out track on Love?. Upon the release of Love?, the song debuted at number nine on the South Korea Gaon International Chart.

"Until It Beats No More" has been performed live on numerous occasions, most notably at an anniversary concert for the Mohegan Sun casino in Uncasville, Connecticut, where Lopez broke down in tears after the performance. The song was used as background music during Lopez's "My World" commercial for the Fiat 500. The commercial depicts Lopez leaving Manhattan and making her way to hometown of The Bronx, New York. Controversy arose when it was revealed that Lopez had not filmed the commercial in The Bronx, but instead filmed the close-up shots in Los Angeles, while a body double was used for the driving scenes in The Bronx.

Background

Following the commercial and critical failure of her sixth studio album Brave (2007)—and while pregnant with twins Max and Emme—Lopez began working on new music for a future project in 2008.[1] The project was kept under wraps until February 2009 when a new song from the recording sessions titled "Hooked on You" leaked online.[2] Lopez addressed the leak on her official website in May 2009, stating that "I'm always excited about my music and this ["Hooked on You"] is one of a few tracks I'm currently working on. I'm flattered by everyone's interest in the track and really excited for you to hear the real thing..."[3] Following the leak of "Hooked on You", "One Love" and "What Is Love?" (later re-titled "(What Is) Love?") were subsequently leaked online in May. The leaked songs were, at the time, meant to appear on a greatest hits album; that later turned into a studio album.[4] The following month, Lopez told MTV's Larry Carol that the songs hinted at the musical direction of her then-upcoming seventh studio album. She also stated that she was keen to finish the album and several singles, with a potential release date for the end of 2009.[1] Lopez released "Louboutins", a song written and produced by The-Dream and Tricky Stewart, as the project's lead single in November 2009.[5] However, upon release, the song failed to garner enough airplay to chart, despite topping the US Billboard Hot Dance Club Songs chart.[6] Lopez subsequently left Epic Records in February 2010, citing that she had fulfilled her contractual obligations and now wished to release Love? under a new label.[7] Her departure from the label temporarily halted production on the album, however upon signing a new contract with Island Def Jam Music Group, recording resumed on the album.[8] The New York Daily News revealed that Lopez would be taking some of the records recorded under Sony Music Entertainment to her new label so that they could be included on the album.[9] "Until It Beats No More" is among several songs that made the album's final track listing.[10]

Music and lyrics

"Until It Beats No More" (2011)
A twenty-two second sample of "Until It Beats No More", an ode to Lopez's then-husband Marc Anthony.
Problems playing this file? See media help.

"Until It Beats No More" is a soft rock ballad, with a length of three minutes and fifty-two seconds.[11] It was written by Evan Bogart, Jörgen Elofsson and Troy "Radio" Johnson, with the latter also producing and audio engineering the track. Kuk Harrell recorded, engineered and edited Lopez's vocals for the song at Pulse Recording in Los Angeles, California, with additional editing from Chris "Tek" O'Ryan. The song was later mixed by Trevor Muzzy.[12] Lyrically, "Until It Beats No More" speaks of a love that never dies. According to Lopez, it is about when you are at a bad bad point in your life and somebody comes in and makes you believe in love again. She cited her then-husband Marc Anthony as being that person for her.[13] Monica Herrera of Billboard picked up on this, with the lyrics: "I feel the beat again, stronger than before".[14] Scott Shetler of PopCrush pointed out the song's optimistic viewpoint, with the lyrics: "I'm alive, I can breathe, I can feel, I believe."[15] The song received a positive review from Monica Herrera of Billboard, who called the song "honest and adult".[14] Jody Rosen of Rolling Stone cited "Until It Beats No More" as being one of two stand-outs songs on Love?; the other being "On the Floor".[16] Shane Phoenix of Hot Spots gave a positive review of the song, stating that the lyrics are "spot on" and the "winds are fabo, the keys and key breaks in this one really allow her vocal sense to come out and shine". He concluded by stating that: "If you have been looking for a new love song, this could be your pick".[17]

Live performances

Lopez debuted "Until It Beats No More" live on February 27, 2010, during her hosting gig on Saturday Night Live. Lopez introduced the song as "Pieces".[18][19] She performed the song on October 22, 2011 at an anniversary concert for the Mohegan Sun casino in Uncasville, Connecticut.[20] Lopez introduced the song by saying: "I'm going to sing you the last song I wrote about love... a lot has changed since then." Following the performance of the song, Lopez began crying.[21] "Until It Beats No More" was used as an introduction to Lopez's performance at the American Music Awards on November 20, 2011.[22] She wore a golden gown, with the words: "Love... It's a journey and I still have questions" appearing in a screen behind her. Lopez began to break down, appearing as though she was about to cry. She then paused, looked up and shed most of her clothes for a performance of "Papi". Critics noted the "fake breakdown" to be poking fun at her breakdown during her performance of the song at the Mohegan Sun casino a month earlier.[23][24] The performance was compared to Britney Spears's music video for "Toxic" and Lopez's performance during the 2001 American Music Awards.[24][25] "Until It Beats No More" was included on the set list of Lopez's debut concert tour, the Dance Again World Tour, in 2012.[26]

Fiat commercial

"Until It Beats No More" was used as background music during Lopez's commercial for the Fiat 500 (pictured).

"Until It Beats No More" is featured as background music in Lopez's commercial for the Fiat 500. The commercial, entitled "My World", depicts Lopez leaving Manhattan and making her way to The Bronx, her hometown. Lopez is seen behind the steering wheel of the car, gazing out at the scenery of The Bronx passing by.[27] A voice-over says the words: "Here, this is my world. This place inspires me to be tougher, to stay sharper, to think faster. They may be just streets to you but to me, they're a playground."[28]

Controversy arose for the commercial when it was reported that Lopez did not return to The Bronx to shoot the commercial. Instead, Lopez filmed her close-up shots in Los Angeles, while a body double was used for the car scenes through The Bronx. Fiat and Lopez were slammed for false advertising Lopez's return to The Bronx. Fiat released a statement stating: "Both commercials featuring Jennifer Lopez were indeed filmed in the Bronx as well as outside locations. As you may know, in today's world, people are increasingly mobile and their work takes them to a variety of locations. As a result, we took the opportunity to film wherever Ms. Lopez was working at the time to accommodate her schedule. The commercial tells the story of how the simple elements of our upbringing can help explain who we are, where we're going and serve as a source of inspiration to achieve our goals in life. One does not need to be in a specific location to be inspired or continue to be inspired."[27]

Credits and personnel

Credits adapted from the liner notes of Love?.[12]

  • Jim Annunziato – vocal engineer
  • Evan Bogart – songwriter
  • Jörgen Elofsson – songwriter
  • Shani Gonzales – additional A&R
  • Josh Gudwin – vocal engineer
  • Kuk Harrell – vocal producer, vocal engineer, vocal editor
  • Troy "Radio" Johnson – songwriter, producer, audio engineer
  • Trevor Muzzy – mixing engineer
  • Chris "Tek" O'Ryan – vocal editor

Charts

Template:Wikipedia books

Chart (2011) Peak
position
South Korea (International Chart)[29] 9

References

  1. ^ a b Carol, Larry (June 15, 2009). "Jennifer Lopez Talks About Influence Of Her Twins on New Music". MTV News. MTV Networks (Viacom). Retrieved February 5, 2011.
  2. ^ Daly, Bridget (February 23, 2009). "First Listen: Jennifer Lopez Hooked on You". Hollyscoop (DNA Group Inc.). Retrieved February 5, 2011.
  3. ^ "Hooked On You". Jenniferlopez.com. May 3, 2009. Archived from the original on February 5, 2011. Retrieved February 5, 2011.
  4. ^ "New Music: Jennifer Lopez – "What Is Love"". Rap-Up. Devin Lazerine. May 12, 2009. Retrieved June 4, 2012. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  5. ^ "Jennifer Lopez Walks in Brandy's 'Louboutins'". Rap-Up. Devin Lazerine. October 28, 2009. Retrieved October 28, 2009. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  6. ^ "Chart Highlights: Adult Contemporary, Country Songs & More". Billboard. Prometheus Global Media. Retrieved March 10, 2010.
  7. ^ Concepcion, Mariel; Ben-Yehuda, Ayala; Caulfield, Kieth (February 23, 2010). "UPDATED: Jennifer Lopez Confirms Split With Epic Records". Billboard. Prometheus Global Media. Retrieved March 16, 2010.{{cite web}}: CS1 maint: multiple names: authors list (link)
  8. ^ Sarah (June 16, 2010). "Record Producer Spills Justin Bieber, Katy Perry and J.Lo's Studio Secrets". Us Weekly. Wenner Media. Retrieved October 2, 2010.
  9. ^ Gatecrasher (February 24, 2010). "After 'Louboutins', 'Fresh Out of the Oven' flop, Epic Records gives Jennifer Lopez the boot". New York Daily News. New York Times Company. Retrieved May 4, 2012.
  10. ^ Thomas, Stephen (April 19, 2011). "Love? – Jennifer Lopez : Songs, Reviews, Credits, Awards". Allmusic. Rovi Corporation. Retrieved June 4, 2012.
  11. ^ Cingquemani, Sal (April 29, 2011). "Jennifer Lopez: Love?". Slant Magazine. Retrieved April 7, 2012.
  12. ^ a b Love? (Media notes). Los Angeles, CA: Island Records, a division of UMG Recordings. 2011. {{cite AV media notes}}: |format= requires |url= (help); Unknown parameter |artist= ignored (|others= suggested) (help)
  13. ^ "Videos – Jennifer Lopez Radio Takeover". Jennifer Lopez Nationwide Radio Takeover. Entercom Enterprises. Retrieved June 10, 2012.
  14. ^ a b Monica Herrera (September 14, 2009). "Jennifer Lopez 'Love?': Track-by-Track Review". Billboard. Prometheus Global Media. Retrieved June 10, 2012.
  15. ^ "Jennifer Lopez, 'Love?' – Album Review". Popcrush.com. April 29, 2011. Retrieved July 23, 2012.
  16. ^ By Jody Rosen (May 3, 2011). "Love? | Album Reviews". Rolling Stone. Jann Wenner. Retrieved June 10, 2012.
  17. ^ Phoenix, Shane (May 12, 2011). "Jennifer Lopez's LOVE review". Hot Spots. Retrieved July 23, 2012.
  18. ^ "Video: Jennifer Lopez Parodies Rihanna, Performs on 'SNL'". Rap-Up. Devin Lazerine. February 28, 2010. Retrieved June 10, 2012.
  19. ^ "Jennifer Lopez Performs Two New Songs on SNL – Softpedia". Softpedia. Retrieved June 10, 2012.
  20. ^ "Jennifer Lopez Crying Onstage Pictures at Mohegan Sun". Popsugar. October 24, 2011. Retrieved June 10, 2012.
  21. ^ "Jennifer Lopez – The Tear-Filled Breakdown [VIDEO". TMZ. Time Warner. October 24, 2011. Retrieved June 10, 2012.
  22. ^ "2011 American Music Awards Show Pictures". Popsugar. Retrieved June 10, 2012.
  23. ^ Nov 20, 2011, 9:26pm EST (November 20, 2011). "Jennifer Lopez nearly cries at 2011 American Music Awards – Music News". Digital Spy. Hachette Filipacchi Médias. Retrieved June 10, 2012.{{cite web}}: CS1 maint: multiple names: authors list (link) CS1 maint: numeric names: authors list (link)
  24. ^ a b Sarah Fitzmaurice (November 22, 2011). "American Music Awards 2011: Jennifer Lopez channels Britney Spears before getting cosy with Casper Smart | Mail Online". Daily Mail. Daily Mail and General Trust. Retrieved June 10, 2012.
  25. ^ Schwartz, Alison (November 20, 2011). "AMAs 2011: Jennifer Lopez Performs, Looks Like Britney Spears at Music Awards". People. Time Inc. Retrieved June 10, 2012.
  26. ^ "CANOE – JAM! Music – Artists – JENNIFER LOPEZ – Concert Review: Air Canada Centre – July 17, 2012". Jam.canoe.ca. Retrieved July 23, 2012.
  27. ^ a b Jennifer Lopez (November 23, 2011). "Car Trouble? Jennifer Lopez Fakes Fiat Commercial With Help From Bronx Body Double". E! Online. E!. Retrieved June 10, 2012.
  28. ^ "Jennifer Lopez's new Fiat ad features 'Until It Beats No More' – From Inside the Box – Zap2it". Blog.zap2it.com. October 10, 2011. Retrieved June 10, 2012.
  29. ^ "Until It Beats No More – South Korea". Gaon Chart. Retrieved May 4, 2012.

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