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Instagram
Original author(s)Burbn, Inc.
Developer(s)Facebook Inc.
Initial releaseOctober 6, 2010; 13 years ago (2010-10-06)
Operating systemiOS 3.1.2 or later; Android 2.2 or later
Size12.5 MB
Available inEnglish, Chinese, French, German, Italian, Japanese, Korean, Portuguese, Spanish
TypePhoto & Video
LicenseFreeware
WebsiteOfficial website

Instagram is a free photo sharing application that allows users to take a photo, apply a digital filter, then share it on a variety of social networking services including Instagram's own.[1] A distinctive feature confines photos into a square shape, in homage to both the Kodak Instamatic and Polaroid cameras. This contrasts with the 4:3 aspect ratio more typically used by mobile device cameras.

Instagram was initially supported on iPhone, iPad, and iPod Touch; in April 2012, the company added support for Android camera phones running 2.2 (Froyo) or higher. It is distributed via the iTunes App Store and Google Play.[2]

On April 9, 2012, Facebook announced it would acquire the company (and its 13 employees)[3] for approximately $1 billion in cash and stock.[4][5]

A collage of an image modified with 16 different Instagram filters.

History

Instagram development began in San Francisco, when Kevin Systrom and Mike Krieger chose to focus their multi-featured HTML5 check-in project Burbn on mobile photography.[6]

On March 5, 2010, Systrom closed a $500,000 seed funding round from Baseline Ventures and Andreessen Horowitz while working on Burbn.[7]

The product launched in Apple's App Store on October 6, 2010.[8] Shortly after the launch, Josh Riedel joined the company as Community Manager.[citation needed] Shayne Sweeney joined in November 2010 as an engineer and Jessica Zollman was hired as a Community Evangelist in August 2011.[9][10][11]

In January 2011 Instagram added hashtags to help users discover both photos and each other.[12] In September, version 2.0 went live in the App Store (iOS). It included new and live filters, instant tilt shift, high resolution photos, optional borders, one click rotation and an updated icon.[13]

On February 2, 2011, it was announced that Instagram raised $7 million in Series A funding from a variety of investors, including Benchmark Capital, Jack Dorsey, Chris Sacca (through Capital fund), and Adam D'Angelo.[14] The deal valued Instagram at around $25 million.[15]

On April 3, 2012, Instagram for Android was released.[citation needed] That same week, Instagram raised $50 million from venture capitalists for a share of the company that valued it at $500 million.[15] On April 9th, it was announced that Instagram would be acquired by Facebook for approximately $1 billion in cash and stock.[16][4] The deal, which was made just before Facebook was scheduled to go public, cost Facebook about a quarter of the cash-on-hand they had as of the end of 2011; the deal was for a company characterized as having "lots of buzz but no business model" and was contrasted with Yahoo!'s acquisition of Flickr in 2007 for $35 million,[5] a website which has since become among the 50 most popular in the world.[17]

Popularity

Users

By December 2010, Instagram had one million registered users[18]. In June 2011 Instagram announced five million users,[19] passing ten million in September the same year.[20]

Instagram announced that 100 million photos had been uploaded to its service as of July 2011. The total reached 150 million in August.[21][22] In April 2012, it was announced that over 30 million accounts were set up on Instagram.[23]

Instagram's new Android version in Google Play crossed more than one million downloads within 12 hours.[24]

Awards

  • In January 2011, Instagram was the runner-up for “Best Mobile App” at the 2010 TechCrunch Crunchies.[25]
  • In May 2011, Fast Company listed CEO Kevin Systrom at number 66 in the “The 100 Most Creative People in Business in 2011”.[26]
  • June 2011, Inc. (magazine) included co-founders Systrom and Krieger in its 2011 "30 Under 30" list.[27]
  • In September 2011, Instagram won "Best Locally Made App" in the SF Weekly Web Awards.[28]
  • 7x7 Magazine's September 2011 issue featured Systrom and Krieger on the cover of their “The Hot 20 2011” issue.[29]
  • In December 2011, Apple Inc. named Instagram "App of the Year" for 2011.[30]

References

  1. ^ Frommer, Dan (1 November 2010). "Here's How To Use Instagram". Business Insider. Retrieved 20 May 2011.
  2. ^ "Instagram comes to Android, available to download now".
  3. ^ Ante, Spencer E. "Financing to Value Instagram at $500 Million". Wall Street Journal. Retrieved April 9, 2012.
  4. ^ a b "Facebook to Acquire Instagram". Facebook. Apr 9, 2012. Retrieved Apr 9, 2012. Cite error: The named reference "Facebook" was defined multiple times with different content (see the help page).
  5. ^ a b Segall, Laurie. "Facebook acquires Instagram for $1 billion". Money. CNN. Retrieved April 9, 2012.
  6. ^ Systrom, Kevin (Oct 7, 2010). "What is the history of Instagram". Quora. Retrieved Sept 2, 2011. {{cite web}}: Check date values in: |accessdate= (help)
  7. ^ Siegler, MG (Mar 5, 2010). "Burbn's Funding Goes Down Smooth. Baseline, Andreessen Back Stealthy Location Startup". TechCrunch. Retrieved Oct 4, 2011.
  8. ^ "Welcome to Instagram". Instagram (blog). Oct 6, 2010. Retrieved Oct 4, 2011. {{cite web}}: Cite has empty unknown parameter: |1= (help)
  9. ^ Siegler, MG (Nov 17, 2010). "Instakarma: Instagram Expands Team And Moves Into Twitter's Original Office". TechCrunch. Retrieved Sept 2, 2011. {{cite web}}: Check date values in: |accessdate= (help)
  10. ^ Beltrone, Gabriel (July 29, 2011). "Instagram Surprises With Fifth Employee Small-staffed photo startup hires an early adopter to evangelize". AdWeek. Retrieved Sept 2, 2011. {{cite web}}: Check date values in: |accessdate= (help)
  11. ^ "Welcome to the Instagram Team, Oli Ryan". Instagram (blog). Aug 31, 2011. Retrieved Sept 2, 2011. {{cite web}}: Check date values in: |accessdate= (help); Cite has empty unknown parameter: |1= (help)
  12. ^ "Introducing Hashtags on Instagram". Instagram (blog). Jan 27, 2011. Retrieved Oct 4, 2011.
  13. ^ "Introducing Instagram v2.0". Instagram (blog). Sept 20, 2011. Retrieved Oct 4, 2011. {{cite web}}: Check date values in: |date= (help); Cite has empty unknown parameter: |1= (help)
  14. ^ Siegler, MG (Feb 2, 2011). "Instagram Filters Through Suitors To Capture $7 Million In Funding Led By Benchmark". TechCrunch. Retrieved Oct 4, 2011.
  15. ^ a b Primack, Dan (April 9, 2012). "Did Facebook panic?". Fortune. CNN. Retrieved April 9, 2012.
  16. ^ "Breaking: Facebook buying Instagram for $1 billion". Fortune. CNN. Retrieved April 9, 2012.
  17. ^ "Alexa Statistics Summary for flickr.com". Retrieved April 9, 2012.
  18. ^ "The Instagram Community - One Million and Counting". Instagram. Dec 21, 2010. Retrieved Oct 4, 2011.
  19. ^ Siegler, MG (June 13, 2011). "At 5 Million Users, It's Hard Not To View Instagram Through A Rose-Colored Filter". techcrunch.com. Retrieved Oct 4, 2011.
  20. ^ "The Instagram Community - Ten Million and Counting". Instagram. Sept 26, 2011. Retrieved Oct 4, 2011. {{cite web}}: Check date values in: |date= (help)
  21. ^ "Testing, Testing…". Instagram. July 16, 2011. Retrieved Oct 4, 2011.
  22. ^ "150,000,000 Photos". Instagram. Aug 3, 2011. Retrieved Oct 4, 2011.
  23. ^ "Instagram for Android — Available Now". Instagram. April 3, 2012. Retrieved April 9, 2012.
  24. ^ "Instagram Android crossed 1 Million Download in just 12 Hours". sKoolBoyz. {{cite web}}: Unknown parameter |AccessDate= ignored (|accessdate= suggested) (help)
  25. ^ "Congratulations Crunchies Winners!". TechCrunch: The Crunchies Awards. Jan 25, 2011. Retrieved Oct 4, 2011.
  26. ^ "The 100 Most Creative People in Business in 2011". FastCompany. May 2011. Retrieved Oct 4, 2011.
  27. ^ Lagorio, Christine (June 27, 2011). "Kevin Systrom and Mike Krieger, Founders of Instagram". INC. Retrieved Oct 4, 2011.
  28. ^ Swearingen, Jake (Sept 2, 2011). "SF Weekly Web Awards 2011: We Have Some Winners!". Retrieved Oct 4, 2011. {{cite web}}: Check date values in: |date= (help)
  29. ^ "The Hot 20 2011". 7x7 Magazine. Sept 23, 2011. Retrieved Oct 4, 2011. {{cite web}}: Check date values in: |date= (help)
  30. ^ Tsukayama, Hayley (Dec 9, 2011). "Apple names Instagram top app of the year". Washington Post. Retrieved Dec 9, 2011.

External links

Retrieved from "https://en.wikipedia.org/w/index.php?title=Instagram&oldid=486501580"