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Sky Travel

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This article discusses the Sky Travel channel (formerly "Sky Travel Shop"). For the channel formerly named Sky Travel, see Sky Real Lives.
Sky Travel
Ownership
OwnerBritish Sky Broadcasting

Sky Travel was first launched in 2003 as Sky Travel Shop, and showed extensive programmes about travel, adverts for travel agencies, and documentaries, with Sky Travel Shop being the adverts for travel agencies. Sky Travel Shop relaunched as Sky Travel when Sky Real Lives launched. In 2009, Sky Travel changed its logo slightly. The channel closed on 24 June 2010.

Closure

On 24 May 2010, British Sky Broadcasting announced that they will close Sky Travel and the associated website on 24 June due to intense competition from the internet. A Sky spokesman said, “It was a difficult decision as the team has delivered a great product but the internet, rather than linear TV, has become the main channel for holiday retailing. In a competitive market, we will continue to focus on our core strategy of doing fewer things but better.”[1]

See also

References

  1. ^ "Sky Travel channel to close in June". Travel Trade Gazette. 2010-05-24.
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