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Adam Leber

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Adam Leber
Born1976 or 1977 (age 47–48)[1]
Queens, New York, United States
GenresPop, R&B, Hip Hop
Occupation(s)Talent manager, entrepreneur, Investor

Adam Leber is an American talent manager, entrepreneur, and investor. Currently a partner at Maverick Management, Leber manages Miley Cyrus, Lil Nas X, Labrinth, Noah Cyrus, LSD and more.[2][1][3][4]

In 2017, Leber made his first appearance on Billboard’s Power 100 list, the publication’s annual ranking of executives driving the music industry, at #65.[2]

Leber was born and raised in Queens, New York and currently resides in Los Angeles with his wife.[5]

Career

Early Career

Leber’s music industry career began with an internship at Loud Records, working with their street teams. The internship at the record label led to a role in the label’s marketing department, where he worked with quintessential New York hip-hop artists such as Mobb Deep, Big Pun, and the Wu-Tang Clan.[1]

Leber joined the pop world in 2001, managing tour sponsorships, arranging endorsement deals and road managing for a roster of stars that included *NSYNC, Dixie Chicks, Sean "Diddy" Combs, and Britney Spears.[5]

Artist Management

In 2005, Leber partnered with Larry Rudolph and founded ReignDeer Entertainment, a full-service entertainment company involved in artist management, television and film production. Together they signed Miley Cyrus, and managed Britney Spears, Aerosmith, Will.i.am, Avril Lavigne, Fifth Harmony and more.[6]

As one of Spears' managers, Leber helped launch her Las Vegas residency Britney: Piece of Me at Planet Hollywood in 2013,[5][7] which grossed over $137 million in its 248 show run.[8]

In 2014 Leber teamed up with Guy Oseary as well as 8 other established music managers and founded Maverick Management, which represents artists from a wide range of music genres including pop, hip-hop, rock, and country.[9]

Leber and Rudolph met with director Jerry Mitchell in 2017 to discuss producing a musical based on Spears' catalog,[10]. Jerry Mitchell declined to produce the musical. The project is currently being directed by Kristin Hangii and has no projected debut date [11].

Leber added hip hop artist Lil Nas X to his roster in May 2019, co-managing alongside Maverick's Gee Roberson.[12] Nas X's single "Old Town Road" went on to break the record for longest tenure at #1 on the Billboard Hot 100 in July.[13]

Technology

Leber was an early investor in Uber, and has since expanded his tech investments to online clothing retailer Everlane, as well as social network Path.[14] Leber also has a stake in Shervin Pishevar's Sherpa Ventures.[15]

References

  1. ^ a b c Halperin, Shirley (2017-05-10). "Miley Cyrus Shreds Nirvana at Manager Adam Leber's 40th Birthday Party (Watch)". Variety. Retrieved 2018-09-03.
  2. ^ a b Billboard Staff (2017-02-09). "No. 65: Larry Rudolph & Adam Leber | Power 100". Billboard. Retrieved 2018-09-03.
  3. ^ Mitchell, Gail (2016-09-21). "Shania Twain, Andrea Bocelli Sign With Maverick Management". Billboard. Retrieved 2018-09-03.
  4. ^ "'Old Town Road' Hitmaker Lil Nas X Signs With CAA". Variety. 2019-05-13. Retrieved 2019-08-04.
  5. ^ a b c Halperin, Shirley (2016-11-21). "Maverick's Adam Leber on Britney's Comeback & Why Miley Is the Most Passionate 'Voice' Coach Yet". Billboard. Retrieved 2018-09-03.
  6. ^ Mitchell, Gail (2014-10-17). "Adam Leber, Tech Visionary for Miley and Britney, Is 'Not an Ego Guy'". Billboard. Retrieved 2018-10-07.
  7. ^ Caulfield, Keith (2013-12-28). "Britney Spears' Hits-Filled 'Piece of Me' Show Opens In Las Vegas: Live Review". Billboard. Retrieved 2018-10-15.
  8. ^ Allen, Bob (2018-01-23). "Britney Spears' Piece of Me Vegas Residency Final Figures: 248 Shows, 916,184 Tickets Sold, $137.7M Earned". Billboard. Retrieved 2018-10-15.
  9. ^ Hampp, Andrew (2014-10-17). "The Maverick Movement: Meet the Industry Movers Working Together to Steer the Careers of Madonna, U2, Britney and More". Billboard. Retrieved 2018-10-07.
  10. ^ Hershberg, Marc (2017-05-01). "Britney Spears In Talks To Make Broadway Musical". Forbes. Retrieved 2018-10-15.
  11. ^ http://www.playbill.com/article/schedule-of-upcoming-and-announced-broadway-shows-com-113677
  12. ^ "GEE, LIL NAS HAS MANAGEMENT". Hits Daily Double. 2019-05-03. Retrieved 2019-08-04.
  13. ^ Anderson, Trevor; Trust, Gary (2019-07-29). "Winner's Circle: Lil Nas X's 'Old Town Road' Breaks Record With 17th Week Atop Billboard Hot 100". Billboard. Retrieved 2019-08-04.
  14. ^ Griffith, Erin (2014-06-05). "Meet the Uber Rich". Fortune. Retrieved 2018-10-07.
  15. ^ Carson, Biz (2015-07-05). "These 12 surprising investors in Uber are poised to get even richer". Business Insider. Retrieved 2018-10-07.
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