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Star World

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Star World
CountryHong Kong
HeadquartersHong Kong
Programming
Language(s)English
Cantonese
Hindi
Mandarin
Arabic
Ownership
OwnerFox Networks Group
(Walt Disney Direct-to-Consumer and International)

Star World (formerly known as StarPlus) is an English language entertainment television channel originally launched on 15 December 1991 by Star TV in Hong Kong as StarPlus. In July 2000, the channel rebranded Star World in East and Southeast Asia, when it retained the Star Plus name in India and the Middle East. However, after Star (subsequently acquired by News Corporation) ended its partnership with Zee TV in July 2000, Star Plus was transformed into a Hindi-language channel, with Star World being introduced in the region as an English entertainment replacement.

The channel's programming line-up mostly consists of entertainment television programmes from the United States, the United Kingdom and sometimes Australia and New Zealand to appeal to English-speaking locals as well as the expatriate population of South Asia, the Middle East and North Africa, Hong Kong, Taiwan, and Southeast Asia.[1]

History

Star World was first launched on 15 December 1991 as StarPlus was an English language general entertainment channel showing international television shows from the United States, United Kingdom, Australia and New Zealand, with Zee TV being the Hindi language general entertainment channel counterpart operated the channel joint venture with Zee Telefilms which uplinked Hindi channel Zee TV from Hong Kong. The channel was broadcast across the continent of Asia, reaching from the Far East to the Middle East, as with AsiaSat 1's footprint. Star TV have since regionalised the channel.

In July 2000, Star TV split Star Plus' beam into two, in effect, providing two separate services for different regional audiences within Star TV's footprint. This enabled the channel to provide appropriate programming and viewing time for viewers from different regions in Asia. Star Plus would serve viewers in India and the Middle East from then on, while the new Star World channel welcomed those in East and Southeast Asia. Star TV converted Star Plus into Hindi entertainment channel, and introduced Star World as English entertainment replacement in India and the Middle East. Earlier, Star TV had a joint venture with Zee Telefilms which uplinked Hindi channel Zee TV from Hong Kong. But that partnership was ended.

On 1 October 2017, Hong Kong and Southeast Asian version of Star World was rebranded to Fox Life. The Good Fight was the last program to air before re-brand (Bolt of Talent in Philippine feed).[2] Star World brand remains in versions broadcast to the Middle East, Taiwan, India and South Asia.

Operating channels

Although the channel shows the same programming, they mostly differ when it comes to showtimes.

  • Star World Asia - broadcast times HKT/SIN and WIB/BKK; simulcast with the Middle East feed at 24:00 to 06:00 (HK/SIN)
  • Star World India - broadcast times IND; this has different content from the other feeds; this is the only feed managed by Star India (not by Fox Networks Group)
  • Star World HD Middle East & North Africa - broadcast times KSA, UAE; including Channel [V] programs
  • Star World Philippines - broadcast times PH; selected programs are not the same as Asia feed including local commercials and few of the local programs; a subsidiary of Fox Networks Group Philippines
  • Star World Taiwan - broadcast times NST; selected programs are not same as the Asia feed, including local commercials
  • Star World Vietnam - broadcast times VN; selected programs are not same as the Asia feed, including local commercials
  • Star World HD Asia - same as the Asia feed except for the logo and commercial feed; available in selected territories only
  • Star World HD India - same as the India feed except for the logo and commercial feed; launched on 15 April 2011; only available in India and Nepal
  • Star World HD Philippines - same as the Philippines feed except for the logo and commercial feed; launched on 1 March 2012; a subsidiary of Fox Networks Group Philippines
  • Star World HD Vietnam - same as the Vietnam feed except for the logo and commercial feed
  • Star World Premiere HD - a premium channel launched on 26 September 2013 in India offering the latest seasons of the biggest shows in American television

Programming

References

  1. ^ "STAR World: Feature Channel". Retrieved 13 November 2010.
  2. ^ "Turn on as Star World rebrands to FOX life - InqPOP!". InqPOP!. 2 October 2017.