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Brat TV

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Brat TV
Company typePrivate
FoundedMarch 1, 2017; 7 years ago (2017-03-01)
FounderRob Fishman
Darren Lachtman
Headquarters
Los Angeles, California, United Status
SubsidiariesCrypt TV
Websitewww.brat.com

Brat TV is an American digital production company that is available on YouTube. Founded in 2017, the network features original shows and is geared toward Generation Z audiences.

Brat TV's flagship web series, Chicken Girls, spawned a subsequent film entitled Chicken Girls: The Movie. Brat has also produced shows featuring teenage stars from Disney Channel and Nickelodeon, such as Jules LeBlanc, Anna Cathcart, Francesca Capaldi, and Emily Skinner.

History

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Brat was launched in 2017 by television writer Rob Fishman and Darren Lachtman as an online network featuring scripted content, streaming for free on YouTube.[1][2] The company originally received $2.5 million in seed funding.[1] Fishman saw a gap in the online market for high-quality teenage shows available for free on digital platforms.[3] Fishman noted how the social media celebrities all brought their own established audiences to Brat's shows, describing them as "under-leveraged media property".[3][1] The name of the network was inspired by the "Brat Pack" movies of the 1980s.[3]

On September 5, 2017, Brat premiered Chicken Girls, which is Brat's longest-running series.[citation needed]

The most viewed episode on Brat is the ninth episode of season one of Mani, titled "I'm the Captain Now". It stands at over 22 million views as of December 30, 2023. The episode originally premiered on December 6, 2017.[citation needed]

In addition to teenage internet celebrities, Brat's content would also star people who have worked with Disney Channel and Nickelodeon.[citation needed]

In 2018, Brat premiered 3 shows that were different than its usual single-camera shows: Brat Chat which was a talk show hosted by Indiana Massara and Darius Marcell that premiered in June, The Talent Show[4] which was a competition series to find Brat's next star (hosted by Casey Simpson and judged by Sofie Dossi, Bryce Xavier, and Jordyn Jones) that was released in August, and Hotel Du Loone which was a multi-cam sitcom was released in June.[5] A film based on Chicken Girls was released in 2018 as part of a deal with Studio L, a digital content division of Lionsgate.[2][6] Before the film's release, Brat and Lionsgate amicably canceled their partnership.[7]

Chicken Girls: The Movie was released on June 29, 2018 and became Brat's most popular project of all time, with over 40 million views as of December 30, 2023.[8]

In December 2018, Brat premiered the Brat Holiday Spectacular starring Mackenzie Ziegler, Jules LeBlanc, Indiana Massara, Sofie Dossi, Aliyah Moulden, Emily Skinner, and Michelle Johnson.[9]

In March 2019, Brat premiered Spring Breakaway starring Jules LeBlanc, Lilia Buckingham, and Anna Cathcart, William Frankline-Miller, Kianna Naomi, David Banks, Claire Montgomery, Allen Perada and Colleen Elizabeth Miller.[10]

In August 2019, Brat premiered Intern-in-Chief, which featured Jules LeBlanc, Riley Lewis, Indiana Massara, Aliyah Moulden, and Kiki Haynes.[11]

In January 11, 2024, Brat acquired Horror website Crypt TV.[12]

Shows

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Current shows

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Title Premiere date No. seasons Source(s)
Chicken Girls September 5, 2017 11 [13]
Mani August 30, 2017 8
Crown Lake June 20, 2019 3 [14]
Attaway General May 20, 2020 4
Charmers May 27, 2021 2 [15]
Good Luck Have Fun June 16, 2021 1 [16]
Chicken Girls: The College Years August 2, 2022 2 [17] [18]
Junior's September 26, 2022 1
Together Forever June 1, 2023 1
Classroom Confidential February 27, 2024 1
PHOEBE PHOBIA August 2024 1
HOW TO SURVIVE September 2024 1
The 4pm Club October 15, 2024 1
How To Survive Christmas Special TBA 1

Films

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Title Premiere date Source(s)
Chicken Girls: The Movie June 29, 2018 [19]
Brat Holiday Spectacular December 21, 2018 [20]
Spring Breakaway March 15, 2019 [21]
Intern-in-Chief August 23, 2019

Former programming

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Denotes series is no longer available to view online
Title Premiere date Finale date Seasons Source(s)
Single-camera series
Misshaps June 12, 2017 August 7, 2017 1 [22]
Cody & Lexy July 27, 2017 August 17, 2017 1 [23]
Keys July 29, 2017 February 16, 2018 1 [24]
Spot The Dog August 31, 2017 September 23, 2017 1 [25]
Flunky's Upset September 27, 2017 November 2, 2017 1 [26]
Attaway Appeal September 28, 2017 November 10, 2017 1 [27]
Afterschooled January 11, 2018 February 8, 2018 1 [28]
Overnights March 2, 2018 March 30, 2018 1 [29]
Total Eclipse April 5, 2018 September 3, 2020 5 [30]
Brobot April 16, 2018 May 14, 2018 1 [31]
Dirt May 4, 2018 March 1, 2019 2 [32]
Baby Doll Records June 4, 2018 July 16, 2018 1 [33]
Boss Cheer June 21, 2018 February 21, 2019 2 [34]
A Girl Named Jo July 3, 2018 August 6, 2019 3 [35]
Zoe Valentine January 16, 2019 October 23, 2019 2 [36][37]
On The Ropes February 25, 2019 April 15, 2019 1 [38]
Stuck March 27, 2019 May 15, 2019 1 [39]
Red Ruby April 29, 2019 June 10, 2019 1 [40]
Sunnyside Up December 3, 2019 January 28, 2020 1 [41]
Crazy Fast December 4, 2019 January 22, 2020 1 [42]
Stage Fright March 26, 2020 May 14, 2020 1 [43]
Rooney's Last Roll November 11, 2020 December 2, 2020 1
Scarlett's Lab August 6, 2021 August 27, 2021 1 [44]
Two Christmases December 22, 2021 December 25, 2021 1 [45]
The Four of Them August 17, 2022 August 31, 2022 1 [46]
Chicken Girls:Forever Team November 3, 2022 [47]
Talk show
Brat Chat June 3, 2018 December 16, 2018 1 [48]
Sketch comedies
My Not So Sweet 16 July 7, 2017 July 7, 2017 1 [49]
Too Cool For School July 8, 2017 July 22, 2017 1 [50]
Multi-camera series
Hotel Du Loone June 27, 2018 August 22, 2018 1 [51]
Reality series
The Pain of Painting July 19, 2017 August 9, 2017 1 [52]
Sheltered July 21, 2017 August 11, 2017 1 [53]
Chicken Girls: The Docuseries October 1, 2020 November 12, 2020
Heart and Soul January 29, 2021 March 12, 2021
Competition series
The Talent Show August 27, 2018 October 11, 2018 1 [54]

Facebook Watch

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Title Premiere date No. seasons Source(s)
Turnt August 1, 2018 1
The Shluv Family June 29, 2020 1
Random Acts of Magic August 17, 2021 1
Don't @ Me October 21, 2021 1

Brat had also filmed a show for their main channel on YouTube called Theater Kids,[55] but it never aired.

Other media

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Other channels

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B-Sides

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In February 2020, Brat launched a YouTube channel called Music by Brat TV (formerly B-SIDES), which was dedicated to original songs by Brat stars, as well as covers of existing songs.

Past Your Bedtime (formerly known as Yearbook)

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In February 2020, Brat launched a YouTube channel called "Yearbook" that features its stars in different series of videos, often interviews or recaps:

  • Best Day Ever
  • Chemistry
  • Dear Diary
  • Honor Roll
  • @me
  • Meet My Pet
  • Portrait Mode
  • Sip or Spill
  • Study Hall
  • Tuesday Tea

Some of Yearbook's videos had been posted on Brat's Instagram TV.

Yearbook was rebranded in February 2022 as "Past Your Bedtime", a channel featuring podcasts produced by Brat, such as:

  • Sip or Spill (with Tati Mitchell & Louis Levanti)
  • The Comment Section (with Drew Afualo)
  • Anonymously Yours (with Teala Dunn)
  • Keep Kickin’ (with Kai Novak)
  • Interview With My Kid (with Jesse & Arlo Sullivan)
  • Reading The Stars (with Antoni Bumba)
  • Me Time (with Jack Wright)
  • The Beauty Breakdown (with Glamzilla)
  • Looking For
  • I'm Literally Screaming (with Spencewuah)
  • I'll Be Your Sister (with Ellie Zieler)
  • Best Friends For Real (with Gabby Morrison & Jada Wesley)

Snapchat

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Brat TV has also launched several Snapchat series that recap pop culture and current events primarily concerning notable influencers.

  • Past Your Bedtime
  • Hot Take
  • Beauty Beat
  • Get The Lewk

Books

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In March 2019, Brat partnered with Sky Pony Press to release a junior novel based on the Chicken Girls series, entitled "Rhyme and the Runaway Twins".[56]

IGTV

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  • Attaway Looks
  • Brat Asks
  • Brat Radio
  • Fast Friends
  • Fly So High
  • Past Your Bedtime
  • Trivia Night
  • True or Nah
  • Wednesday Wisdom

Podcast

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In August 2019, Brat partnered with Art19 to produce a set of podcasts, the first of which served as a spin-off of Attaway Appeal.[57]

References

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  1. ^ a b c Kafka, Peter (July 24, 2017). "Rob Fishman used to connect young stars with advertisers. Now, he's making videos with them at his new startup, Brat". Recode. Retrieved July 7, 2018.
  2. ^ a b McAlone, Nathan (May 2, 2018). "A founder who sold his last startup for ~$50 million is using book and movie deals to boost his new YouTube-centric media company". Business Insider. Retrieved July 7, 2018.
  3. ^ a b c McAlone, Nathan (October 28, 2017). "A founder who sold his last startup for ~$50 million wants to make iconic TV for teens in the YouTube era". Business Insider. Retrieved July 7, 2018.
  4. ^ "Brat Unveils Fall Slate Featuring More 'Chicken Girls,' Competition Series 'Talent Show' (Exclusive)". The Hollywood Reporter. August 9, 2018.
  5. ^ Chuba, Kirsten (May 30, 2018). "Brat Sets First Multicam Sitcom with 'Hotel Du Loone' (Exclusive)". Variety. Retrieved July 7, 2018.
  6. ^ "Lionsgate announces first film slate for newly branded 'Studio L' digital content studio". Cision. PR Newswire. February 22, 2018. Retrieved July 7, 2018.
  7. ^ Faughnder, Ryan."'Chicken Girls' maker Brat raises $30 million to produce online shows for teens", Los Angeles Times, July 18, 2018.
  8. ^ Brat TV (June 29, 2018). CHICKEN GIRLS: THE MOVIE. Retrieved May 27, 2024 – via YouTube.
  9. ^ McAlone, Nathan. "The 'two biggest female Gen Z stars' are about to be in a holiday YouTube movie together", Business Insider, December 12, 2018
  10. ^ Spring Breakaway, retrieved April 7, 2019
  11. ^ Dominguez, Jd (August 23, 2019), Intern-in-Chief (Family), Jules LeBlanc, Kianna Naomi, Kennedy Walsh, Brat TV, retrieved May 27, 2024
  12. ^ "Brat TV acquires Crypt TV to Expand Digital Footprint". Deadline. January 11, 2024. Retrieved April 2, 2024.
  13. ^ "Chicken Girls – Season 2 – Annie & Hayden – YouTube" – via YouTube.
  14. ^ Crown Lake | Deadline Hollywood, May 3, 2019, retrieved May 3, 2019
  15. ^ Charmers, April 9, 2021
  16. ^ Good Luck Have Fun, April 28, 2021
  17. ^ Chicken Girls: The College Years, July 7, 2022
  18. ^ "Chicken Girls: College Years | Season 2 | Official Trailer". YouTube. Retrieved May 27, 2023.
  19. ^ "Chicken Girls: The Movie". June 29, 2018 – via YouTube.
  20. ^ Brat Holiday Spectacular, December 21, 2018, retrieved March 9, 2019
  21. ^ "Spring Breakaway". March 15, 2019 – via YouTube.
  22. ^ "Misshaps with Kristen – YouTube" – via YouTube.
  23. ^ "Cody & Lexy – YouTube" – via YouTube.
  24. ^ "Keys with Dylan & Hayden – YouTube" – via YouTube.
  25. ^ "Spot the Dog with Tanner & Ken – YouTube" – via YouTube.
  26. ^ "Flunky's Upset with Meghan, Raegan & Denzel – YouTube" – via YouTube.
  27. ^ "Attaway Appeal with MaeMae, Motoki and Dru – YouTube" – via YouTube.
  28. ^ "Afterschooled with Summer & Dylan – YouTube" – via YouTube.
  29. ^ "Overnights – Season 1 – Jordyn & Daniel – YouTube" – via YouTube.
  30. ^ Holloway, Daniel (March 12, 2018). "Digital Network Brat Orders Series 'Total Eclipse' With Mackenzie Ziegler, Lauren Orlando (Exclusive)".
  31. ^ "Brobot – Season 1 – Brent & Lexi – YouTube" – via YouTube.
  32. ^ Dirt | Season 2 | Ep. 7: "Distractions", retrieved January 10, 2020
  33. ^ "Baby Doll Records – Season 1 – Baby Ariel – YouTube" – via YouTube.
  34. ^ Boss Cheer | Season 2 | Ep. 8: "The Boss is Back", retrieved January 10, 2020
  35. ^ A Girl Named Jo | Season 3 | Ep. 8: "Allen's Arcade", retrieved January 10, 2020
  36. ^ "'To All the Boys I've Loved Before' Actress Anna Cathcart to Star in Brat Series 'Zoe Valentine'". The Hollywood Reporter. November 20, 2018.
  37. ^ Zoe Valentine | Season 1 | Ep. 1: "Disappearing Act", January 16, 2019, retrieved March 9, 2019
  38. ^ On the Ropes | Season 1 | Ep. 1: "Fresh Start", February 25, 2019, retrieved March 9, 2019
  39. ^ Stuck | First Look, March 13, 2019, retrieved March 14, 2019
  40. ^ Red Ruby, March 22, 2019, retrieved March 22, 2019
  41. ^ Sunnyside Up, September 14, 2019
  42. ^ Crazy Fast, September 13, 2019
  43. ^ Stage Fright, February 9, 2020
  44. ^ Scarlett's Lab, April 28, 2021
  45. ^ Two Christmases, September 14, 2019
  46. ^ The Four of Them, September 14, 2019
  47. ^ Chicken Girls: Forever Team, November 24, 2022
  48. ^ "Brat Chat – Indiana & Darius – 6.3.18". June 3, 2018 – via YouTube.
  49. ^ "My Not So Sweet 16 – Jason Nash in "Entrance"". July 7, 2017 – via YouTube.
  50. ^ "Too Cool For School – Siena Mirabella in "First Day" – Ep. 1". July 8, 2017 – via YouTube.
  51. ^ Chuba, Kirsten (May 30, 2018). "Brat Sets First Multicam Sitcom with 'Hotel Du Loone' (Exclusive)".
  52. ^ "The Pain of Painting – Jason Nash & David Dobrik – Ep. 1". July 19, 2017 – via YouTube.
  53. ^ "Sheltered – Nazanin Kavari in "Unboxing" – Ep. 1". July 21, 2017 – via YouTube.
  54. ^ "The Talent Show – "Meet the Judges" – Ep. 1". August 27, 2018 – via YouTube.
  55. ^ McNary, Dave (August 22, 2017). "Digital Creator Brat Unveils Fall Slate of High School-Set Shows". Variety.
  56. ^ Brat (March 5, 2019). Chicken Girls: Rhyme and the Runaway Twins. Sky Pony. ISBN 978-1510742185.
  57. ^ "Brat Partners with Art19 To Launch Teen-Targeted Podcasts". Inside Radio. August 23, 2019. Retrieved September 24, 2019.
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