Ho Hos

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Ho Hos are small, cylindrical, frosted, cream-filled chocolate snack cakes[1] with a pinwheel design based on the Swiss roll. Made by Hostess Brands,[2][3][4] they are similar to Yodels by Drake's and Swiss Cake Rolls by Little Debbie.

The cream inside is spiral-shaped.

Sold two or three per package, they contain about 120 calories per roll.[5]

The product is also produced in Canada by Vachon Inc., which holds its Canadian rights, but they are marketed as Chocolate Swiss Rolls.[6]


A San Francisco bakery created the first Ho Hos in 1967.[7]

Happy Ho Ho was created in the 1970s[8] and was the original cartoon mascot for Ho Hos. The mascot appeared on the boxes, ads, and television commercials[9] for many years before he was discontinued. The character wore an outfit similar to that of Robin Hood,[10] including a feathered cap.

Additional varieties[edit]

A nut-covered version named Nutty Ho Hos was introduced in 1989,[11] along with a promotional search for "the country's nuttiest celebrity laugh" which was awarded to comedian Eddie Murphy based on consumer votes.[7][9]

Caramel Ho Hos were introduced in February 2004. The modified snack includes a layer of caramel along with the creme filling.[12] Caramel-chocolate Ho Hos were another new flavor that were introduced in May 2003.[13]


  1. ^ The United States Patents Quarterly. The United States patents quarterly. Associated Industry Publications. 2000. Retrieved March 1, 2015.
  2. ^ Spy. Sussex Publishers, LLC. November 1997. p. 98. ISSN 0890-1759
  3. ^ Mansour, D. (2011). From Abba to Zoom: A Pop Culture Encyclopedia of the Late 20th Century. Andrews McMeel Publishing, LLC. p. 223. ISBN 978-0-7407-9307-3.
  4. ^ "Products". Hostess Cakes. Retrieved 1 March 2015.
  5. ^ "Calories in Hotess Ho Hos Chocolate Snack Cake". Myfitnesspal.com. Retrieved 28 February 2015.
  6. ^ "Rolls - Specialty Snacks". vachon.com. Retrieved 23 August 2017.
  7. ^ a b "Hostess Cakes: Ho Hos". Archived from the original on January 31, 2010.
  8. ^ Smith, A.F. (2013). Food and Drink in American History: A "Full Course" Encyclopedia [3 Volumes]: A "Full Course" Encyclopedia. ABC-CLIO. p. 457. ISBN 978-1-61069-233-5.
  9. ^ a b Schultz, E.J. (November 16, 2012). "Rewind: When Happy Ho Ho Presided Over Cheerier Times at Hostess". Advertising Age. Retrieved March 1, 2015.
  10. ^ "10 Things You Didn't Know About Twinkies, Ho Hos and Other Hostess Products". Fox News Magazine. July 15, 2013. Retrieved March 1, 2015.
  11. ^ "Hostess Nutty Ho Hos 1989 TV commercial". YouTube. 2012-12-09. Archived from the original on 2021-12-19. Retrieved 2021-02-26.
  12. ^ IBC announces third-quarter results. April 15, 2004. Archived February 27, 2005, at the Wayback Machine
  13. ^ "HO-hum? HO-no! A new flavor of Ho Hos makes the Philadelphia-produced snack cake even more popular than it already is. An intrepid reporter goes behind the scenes to get the story". Philly.com. May 15, 2003. Retrieved March 1, 2015.