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CityChico, California
Broadcast areaChico, California
BrandingNewsTalk 1290 KPAY
Frequency93.9 MHz
First air date1968 (at 93.7)
FormatNews/Talk (KPAY simulcast)
ERP2,000 watts
HAAT344 meters
Facility ID51637
Former call signsKEQR (1969-1970)
KCBM (1970-1974)
KFMF (1974-2019)
Former frequencies93.7 MHz (1968-1988)
OwnerDeer Creek Broadcasting
(Deer Creek Broadcasting, LLC)
WebcastListen Live

KPAY-FM (93.9 FM) is a commercial radio station located in Chico, California. KPAY-FM airs a news/talk format.

On August 1, 2019, the then-KFMF changed their format from mainstream rock to a simulcast of news/talk-formatted KPAY 1290 AM Chico.[1] The station changed its call sign to KPAY-FM on August 16, 2019.


KFMF logo.png


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Coordinates: 39°56′46″N 121°43′19″W / 39.946°N 121.722°W / 39.946; -121.722