Krafty

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"Krafty"
Krafty single.jpg
Single by New Order
from the album
Waiting for the Sirens' Call
Released7 March 2005
FormatCD, vinyl record (12")
GenreAlternative rock, alternative dance
Length3:47 (single edit)
4:51 (album version)
LabelWarner Bros.
Songwriter(s)Bernard Sumner, Stephen Morris, Phil Cunningham, Peter Hook
Producer(s)New Order, John Leckie
New Order singles chronology
"Here to Stay"
(2002)
"Krafty"
(2005)
"Jetstream"
(2005)

"Krafty" is a song by New Order, released as the first single from the band's 2005 album, Waiting for the Sirens' Call. It marked the first new release by New Order for Warner Bros. Records without London Records and was produced by John Leckie, who is notable for his involvement in records such as Pink Floyd's The Dark Side of the Moon, Simple Minds' Real to Real Cacophony, Radiohead's The Bends and The Stone Roses' debut album. As with most New Order releases, the artwork is provided by Peter Saville.

"Krafty" was released on 7 March 2005 in the UK and in lieu of B-sides there are a plethora of remixes of the A-side. A US version was released 3 May 2005. The track reached number 26 in Ireland, number eight in the United Kingdom and number four in Spain. In July 2005, it reached number two on the US Billboard Hot Dance Music/Club Play chart.

Critical reception[edit]

Reviews for the song were mixed; Pitchfork Media rated it 3/5, stating "This is a tough call to make, because New Order are often at their best when they're impossibly aloof, but there's a fine line between effortless and tuneless, and "Krafty" isn't the former." When reviewed on the BBC Radio show "Roundtable", one reviewer rated it 5/10, another 6/10 and yet another 7/10.

Music video[edit]

The music video, directed by Johan Renck, who also directed the video for "Crystal", appears to be set in Sweden and depicts two teenage lovers.

Track listings[edit]

All tracks written by New Order.

CD #1: NUOCD13 (UK & Europe)
No.TitleLength
1."Krafty" (single edit)3:47
2."Krafty" (album version)4:33
CD #2 (Enhanced): NUOCP13 (UK & Europe)
No.TitleLength
1."Krafty" (The Glimmers 12" Extended Mix)6:52
2."Krafty" (Phones Reality Remix) (Remixed by Paul Epworth)7:05
3."Krafty" (Andy Green Remix)3:24
4."Krafty" (re-edit of album version) (Mixed by Rich Costey)4:53
5."Krafty" (Video)3:47
CD: Warner Bros. 42800-2 (US)
No.TitleLength
1."Krafty" (radio edit)3:47
2."Krafty" (Morel's Pink Noise Vocal) (Remixed by Richard Morel)7:52
3."Krafty" (DJ Dan Vocal)8:18
4."Krafty" (Eric Kupper Club Mix)9:11
5."Krafty" (The Glimmers 12" Extended Mix)6:52
6."Krafty" (Phones Reality Remix) (Remixed by Paul Epworth)7:05
7."Krafty" (Riton Re-Rub Remix)6:54
12": NUOX13 (UK & Europe)
No.TitleLength
1."Krafty" (single edit)3:47
2."Krafty" (The Glimmers 12" Extended Mix)6:52
3."Krafty" (Phones Reality Remix) (Remixed by Paul Epworth)7:05
4."Krafty" (The Glimmers Dub Version)5:53
2×12": PRO-A-101531 (US) - promotional vinyl
No.TitleLength
1."Krafty" (Eric Kupper Club Mix)9:00
2."Krafty" (album version)4:33
3."Krafty" (Morel's Pink Noise Vocal) (Remixed by Richard Morel)7:52
4."Krafty" (The Glimmers Dub)5:53
5."Krafty" (DJ Dan Vocal)8:18
6."Krafty" (Riton Re-Rub Remix)6:54
7."Krafty" (Morel's Pink Noise Dub) (Remixed by Richard Morel)7:30
8."Krafty" (Phones Reality Remix) (Remixed by Paul Epworth)7:06

Charts[edit]

Chart (2005) Peak
position
Australia (ARIA)[1] 54
Brazil (ABPD)[2] 96
Germany (Official German Charts)[3] 65
Ireland (IRMA)[4] 26
Ireland Dance (IRMA)[5] 2
Scotland (Official Charts Company)[6] 9
Spain (PROMUSICAE)[7] 4
Sweden (Sverigetopplistan)[8] 24
UK Singles (Official Charts Company)[9] 8
UK Dance (Official Charts Company)[10] 2
US Dance Club Songs (Billboard)[11]
DJ Dan/E. Kupper/Morel Mixes
2

In popular culture[edit]

Upon the release of the Xbox 360, this song, along with a few other samples, were written on the hard drives of premium package 360s for use with the integrated music player. It was also included as part of the soundtrack of the game Project Gotham Racing 3.

References[edit]

  1. ^ Ryan, Gavin (2011). Australia's Music Charts 1988-2010. Mt. Martha, VIC, Australia: Moonlight Publishing.
  2. ^ "Brazil" (PDF). ABPD. 6 October 2001. Retrieved 1 April 2014.
  3. ^ "Offiziellecharts.de – New Order – Krafty". GfK Entertainment Charts. Retrieved 19 June 2019.
  4. ^ "Chart Track: Week 10, 2005". Irish Singles Chart. Retrieved 19 June 2019.
  5. ^ "Top 10 Dance Singles, Week Ending 10 March 2005". GfK Chart-Track. Retrieved 19 June 2019.
  6. ^ "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved 19 June 2019.
  7. ^ "Spanishcharts.com – New Order – Krafty" Canciones Top 50. Retrieved 19 June 2019.
  8. ^ "Swedishcharts.com – New Order – Krafty". Singles Top 100. Retrieved 19 June 2019.
  9. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved 19 June 2019.
  10. ^ "Official Dance Singles Chart Top 40". Official Charts Company. Retrieved 19 June 2019.
  11. ^ "New Order Chart History (Dance Club Songs)". Billboard. Retrieved 19 June 2019.

External links[edit]