Maxwell R. Thurman

Maxwell R. Thurman
Maxwell R. Thurman
	General Maxwell Reid Thurman
Nickname(s)	"Mad Max"; "Maxatollah"
Born	18 February 1931; High Point, North Carolina, US
Died	1 December 1995 (aged 64); Walter Reed Army Medical Center, Washington, D.C., US
Buried	Arlington National Cemetery
Allegiance	United States
Service / branch	United States Army
Years of service	1953–1991
Rank	General
Commands	United States Southern Command; United States Army Training and Doctrine Command; Vice Chief of Staff of the United States Army; United States Army Recruiting Command; 2d Howitzer Battalion, 35th Field Artillery Regiment
Battles / wars	1958 Lebanon crisis; Vietnam War; Invasion of Panama
Awards	Defense Distinguished Service Medal; Army Distinguished Service Medal (2); Legion of Merit (2); Bronze Star Medal (2)
Relations	Lieutenant General John R. Thurman III (brother)

Maxwell Reid Thurman (18 February 1931 – 1 December 1995) was a United States Army general, who served as Vice Chief of Staff of the United States Army and commander of United States Army Training and Doctrine Command.

Early life and education

Thurman attended North Carolina State University, graduating with a bachelor's degree in chemical engineering (ceramics).^[3] While in college he was a member of the Professional Engineering Fraternity Theta Tau.^[4]

Military career

Thurman was commissioned a second lieutenant of Ordnance from NCSU's ROTC program in 1953 and branch transferred to Field Artillery.^[5] His first assignment was with the 11th Airborne Division, and in 1958 his Honest John Rocket platoon was deployed to Lebanon.

From 1961 to 1963 Thurman served in South Vietnam as an Intelligence Officer for South Vietnam's I Corps. Following his service in Vietnam, Thurman became one of the few non-Academy graduates ever assigned as a company tactical officer at the United States Military Academy. In 1966 he attended the Command and General Staff College, then returned to South Vietnam in 1967, where he assumed command of the 2d Howitzer Battalion, 35th Field Artillery Regiment in 1968.

Later assignments

After completing the United States Army War College in 1970, Thurman held numerous troop and staff assignments before assuming command of United States Army Recruiting Command in 1979, where he initiated the highly successful "BE ALL YOU CAN BE" recruiting campaign.^[6] From 1981 to 1983 he was Deputy Chief of Staff of the Army, Personnel (DCSPER) and from 1983 to 1987 he was the Vice Chief of Staff of the United States Army.

In 1989 Thurman applied for retirement while serving as Commanding General, United States Army Training and Doctrine Command. Instead, he was handpicked by President George H. W. Bush to be Commander-in-Chief, United States Southern Command (USSOUTHCOM). In this position, he planned and executed Operation Just Cause, the 1989 invasion of Panama.^[7]

Later life and death

Thurman was diagnosed with acute myelogenous leukemia while still commander in chief of USSOUTHCOM, shortly after Operation Just Cause. He retired in 1991 after more than thirty-seven years of service, and died in 1995 at Walter Reed Army Medical Center in Washington, aged 64. A funeral service was held on December 7, 1995, at the Fort Myer, Virginia, chapel, followed by interment at Arlington National Cemetery (Section 30, Grave 416-A-LH).

Thurman, a lifelong bachelor, was survived by his brother, the late army Lieutenant General John R. Thurman III.

Honors

Thurman's awards and decorations include the Defense Distinguished Service Medal, the Army Distinguished Service Medal, the Legion of Merit and the Bronze Star Medal with "V" device. In August 2010 Thurman was posthumously inducted into the Theta Tau Alumni Hall of Fame for outstanding contribution to his profession.

Legacy

An award is given every year by the United States Army Medical Research and Materiel Command (MRMC) in honor of General Thurman.^[8] The award is generally presented at the annual meeting of the American Telemedicine Association.

Thurman's image as a workaholic – captured by the nickname "Mad Max" – was as widespread as his reputation as a master organizer.^{[citation needed]} His posting as chief of U.S. Army Recruiting Command in 1979 is considered instrumental in remaking the Army's tarnished, post-Vietnam image and attracting new generations of highly motivated recruits.

Awards and decorations

Master Parachutist Badge
Joint Chiefs of Staff Identification Badge
Army Staff Identification Badge

	Defense Distinguished Service Medal
	Army Distinguished Service Medal with one bronze oak leaf cluster
	Legion of Merit with oak leaf cluster
	Bronze Star Medal with "V" Device and Oak Leaf Cluster
	Meritorious Service Medal with oak leaf cluster
	Air Medal (3 awards)
	Army Commendation Medal with oak leaf cluster
	Joint Service Achievement Medal
	Meritorious Unit Commendation
	Selective Service System Distinguished Service Medal
	National Defense Service Medal with two Service stars
	Armed Forces Expeditionary Medal
	Vietnam Service Medal with five Service stars
	Army Service Ribbon
	Army Overseas Service Ribbon
	Vietnam Armed Forces Honor Medal 1st class
	National Order of Merit (France) (Commander)
	Badge of Honour of the Bundeswehr in gold (Germany)
	Carabobo Star (Venezuela)
	Vietnam Gallantry Cross Unit Citation
	Civil Actions Medal Unit Citation (Vietnam)
	Vietnam Campaign Medal

References

^ "General Maxwell R. Thurman, Ordnance Corps Hall of Fame Inductee 1995, U.S. Army Ordnance Corps". goordnance.army.mil. Retrieved 5 February 2024.
^ "'Mad Max' Thurman Dies". Cedar Rapids Gazette. 2 December 1995. Retrieved 5 February 2024.
^ Department of Defense appropriations for 1983: hearings before a subcommittee of the Committee on Appropriations, House of Representatives, Ninety-seventh Congress, second session. U.S. Government Printing Office. 1982. p. 784. Retrieved 5 February 2024.
^ "GEN Maxwell Reid Thurman". militaryhallofhonor.com. Retrieved 5 February 2024.
^ Wilson, George C. (2 December 1995). "GEN. MAXWELL R. THURMAN DIES AT 64". Washington Post. Retrieved 5 February 2024.
^ "All We Could Be: How an Advertising Campaign Helped Remake the Army". The Army Historical Foundation. 20 January 2015. Retrieved 5 February 2024.
^ "Operation Just Cause" (PDF). history.army.mil. Retrieved 5 February 2024.
^ "TAMC Provider Receives Prestigious Award". army.mil. 14 October 2014. Retrieved 5 February 2024.

This article incorporates public domain material from "Post-World War II". CGSC Hall of Fame. United States Army. Archived from the original on 14 March 2008.

External links

Arlington National Cemetery
NCSU Military Bio^{[failed verification]}
State Grads Develop Army Manpower – April 1985 [1] Archived 2009-05-29 at the Wayback Machine
NCSU Army ROTC Bio^{[failed verification]}
NCSU Army ROTC Alumni – 1953^{[failed verification]}

Military offices
Preceded by John A. Wickham Jr.	Vice Chief of Staff of the United States Army 1983–1987	Succeeded by Arthur E. Brown Jr.
Preceded by Carl E. Vuono	Commanding General, United States Army Training and Doctrine Command 1987–1989	Succeeded by John W. Foss
Preceded by Frederick Woerner	United States Southern Command 1989–1990	Succeeded by George A. Joulwan

[1] "General Maxwell R. Thurman, Ordnance Corps Hall of Fame Inductee 1995, U.S. Army Ordnance Corps". goordnance.army.mil. Retrieved 5 February 2024.

[2] "'Mad Max' Thurman Dies". Cedar Rapids Gazette. 2 December 1995. Retrieved 5 February 2024.

[3] Department of Defense appropriations for 1983: hearings before a subcommittee of the Committee on Appropriations, House of Representatives, Ninety-seventh Congress, second session. U.S. Government Printing Office. 1982. p. 784. Retrieved 5 February 2024.

[4] "GEN Maxwell Reid Thurman". militaryhallofhonor.com. Retrieved 5 February 2024.

[5] Wilson, George C. (2 December 1995). "GEN. MAXWELL R. THURMAN DIES AT 64". Washington Post. Retrieved 5 February 2024.

[6] "All We Could Be: How an Advertising Campaign Helped Remake the Army". The Army Historical Foundation. 20 January 2015. Retrieved 5 February 2024.

[7] "Operation Just Cause" (PDF). history.army.mil. Retrieved 5 February 2024.

[8] "TAMC Provider Receives Prestigious Award". army.mil. 14 October 2014. Retrieved 5 February 2024.

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