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Ooredoo QSC
Company typePublic
QE: ORDS
ADX: ORDS
LSE: ORDS
IndustryTelecommunications
Headquarters
Doha
,
Qatar
Areas served
North America, Middle East, Europe and Asia,
Key people
Abdulla bin Mohammed bin Saud Al Thani (chairman) Sheikh Saud bin Nasser Al Thani (CEO)
RevenueUS$8.8bn (2015)[1]
QAR 3,080,458,000 (2014)[1]
QAR 2,528,387,000 (2014)[1]
Total assetsQAR 97,999,347,000 (2014)[1]
Total equityQAR 30,468,513, 000 (2014)[1]
Number of employees
17,000 (2014)[1]
Websitewww.ooredoo.com

Ooredoo QSC[2] (Template:Lang-ar; formerly Qtel) is an international telecommunications company headquartered in Doha, Qatar. Ooredoo provides mobile, wireless, wireline, and content services with market share in domestic and international telecommunication markets, and in business (corporations and individuals) and residential markets. It is one of the world's largest mobile telecommunications companies, with over 114 million customers worldwide as of September 2015.[3]

68% of Ooredoo is owned by the State of Qatar.[4] Ooredoo has operations in the Middle East, Europe and Asia, including Algeria, Indonesia, Iraq, Kuwait, Myanmar, Maldives, Oman, Palestine, Qatar and Tunisia. Ooredoo's shares are listed on the Qatar Stock Exchange and the Abu Dhabi Securities Exchange.[5]

Ooredoo had a market capitalisation of QAR 301.2 billion (USD 82.7 billion) as of September 2015, and was named "Best Mobile Operator of the Year" at the World Communication Awards 2013.

History

Alternate logo

Ooredoo was founded in Doha in 1987 initially as a telephone exchange company. It has since grown to become the largest communications operator in Qatar offering new technologies to the country including mobile, broadband, digital, and fiber services. The publicly traded company has ownership from the royal family with H.E. Sheikh Abdullah Bin Mohammed Bin Saud Al Thani as the company's chairman and Sheikh Saud Bin Nasser Al Thani as Ooredoo Group CEO. Waleed Al-Sayed is Ooredoo Group's deputy CEO and Ooredoo Qatar's CEO.

Qtel Group and all its operating companies worldwide were officially unified under Ooredoo Group in February 2013, as part of the company's strategy to combine its assets in order to form a global business within the telecommunications industry.[6] The name Ooredoo is Arabic for "I Want", chosen "to reflect the aspirations of Ooredoo customers and the core belief that Ooredoo can enrich people's lives and stimulate human growth in the communities where it operates."[7]

Ooredoo has experienced significant growth over the last six years, transforming from a single market operator in Qatar to an international communications company with a global customer base of more than 114 million customers worldwide (as of September 2015)[3] and consolidated revenues of QAR 24.2 billion for the first nine months of fiscal year 2015.

In 2010 the company upgraded its 3G network in the country and launched its Mobile Money service. By 2012, its network grew with its fiber network that provided services with download speeds of up to 100 Mbit/s, HDTV, and its initial phase of its 4G LTE mobile broadband service. The company's consumer base has grown significantly in recent times, from 1.9 million subscribers in 2008 to 2.5 million in 2012 within Qatar. Its annual revenues increased by QAR 3.5 billion from 2012 to 2013 in a single quarter.[8]

In 2013, Ooredoo was named the "best mobile operator" at TMT award.[9]

Citing strong organic growth, prudent investments and the growth and loyalty of its customers, Ooredoo has been the fastest-growing telecommunications company in the world by revenue since 2006 and its enterprise value has more than tripled since 2005.[6]

Current standing

In the 2010s the company has developed a strong partnership with Nokia in Qatar. In May 2016, the firm expanded this partnership with Nokia in a three-year deal to develop a nationwide mobile network in Qatar.[10] The firm has also broadened its reach with its operations on over 16 countries across the Arabian Gulf, Middle East, North Africa, and Asia regions.[11] As of 2013, the company unified under Ooredoo Group. The firm has since experienced significant growth with QAR 24.2 billion in revenues in the first three quarters of 2015, and over 17,000 employees.

Ownership

According to Ooredoo's 2016 disclosures, 68% of the company is owned by Qatar government related entities, 10% by ADIA (UAE), and remaining 22% is on public market."[12]

Operating companies

Middle East

Ooredoo Qatar

Ooredoo branch in Al Khor, Qatar

Qtel was formally established under Law No. 13 of 1987.[13]

In 2006, Qtel launched 3G services and announced a series of initiatives, including an equity partnership with AT&T in NavLink, international high- speed mobile data (GPRS) roaming services and the launch of IP (Internet Protocol) and telephony services.[14]

In 2010, Qtel launched its Mobile Money service and upgraded its 3G network.[15]

File:QTel tower in West Bay (cropped).jpg
QTel Tower in West Bay, Doha, Qatar

In 2012, Qtel continued its roll-out of the nationwide Qtel Fibre network, offering packages with download speeds of up to 300 Mbit/s and HDTV + ooredoo TV . Qtel also began the trial phase of its 4G LTE mobile broadband service.[16]

In February 2013, Qtel officially rebranded as Ooredoo.[6]

In 2015, Ooredoo Qatar announced the launch of Ooredoo SuperNet in one of the most significant network evolutions in Qatar's history. The company introduced three-band carrier aggregation, building on its position of being the first and only company to combine 20+10 MHz bands on its 4G+ network.[17]

On July 7, 2017, at the beginning of the Qatar diplomatic crisis, Ooredoo changed its network name to Tamim Almajd in a show of solidarity with the Emir Sheikh Tamim bin Hamad Al Thani.[18]

Ooredoo Oman

Ooredoo Oman was formerly known as Nawras, which was launched in Oman in 2004.[19] The company has been listed on the Muscat Securities Market since 2010.

In November 2014, Nawras officially rebranded as Ooredoo Oman.[19]

Ooredoo Oman provides landline voice services to business and residential customers. It also provides a range of prepaid and post-paid mobile phone plans, and broadband internet service, both home and mobile (3G+).

The home broadband and voice service is powered by WiMAX (Worldwide Interoperability for Microwave Access) technology. Ooredoo Oman was first to deploy 3G+ in Oman and is the only operator to deploy WiMAX commercially in Oman.[20]

In October 2015, Ooredoo Oman was recognised as one of Oman's Top 20 Performing Companies for the fifth consecutive year.[21]

Ooredoo Kuwait

Main article: Ooredoo Kuwait

Ooredoo Kuwait's operations began in December 1999 as Wataniya Telecom when it launched wireless services as the second operator in the country.

In March 2007, Ooredoo acquired Kuwait's Wataniya Telecom for US$3.8 billion.[22]

In May 2014, Wataniya Telecom officially rebranded as Ooredoo Kuwait.[23]

Asiacell (Iraq)

Asiacell, the first mobile telecommunications company in Iraq, was established in Sulaymaniyah in 1999.

In August 2007, Asiacell bid and won a 15-year national license, becoming the GSM telecom operator with the largest long-term network coverage in Iraq. To handle new business operations, Asiacell also simultaneously established new executive offices in Baghdad, Basra, and other major cities in Iraq.[24]

North Africa

Ooredoo Algeria

Ooredoo Algeria's operations began in 2004 as Nedjma, positioned as the first multimedia operator in Algeria.

In November 2013, Nedjma officially rebranded as Ooredoo Algeria.[25]

Ooredoo Algeria introduced the first EDGE network in the country in 2004 and launched 3G services in Algeria in December 2013.[26]

Ooredoo Tunisia

Ooredoo Tunisia was founded in May 2002 as Tunisiana and began commercial operations in December the same year.

In April 2014, Tunisiana officially rebranded as Ooredoo Tunisia.[27]

Southeast Asia

Ooredoo Maldives

Ooredoo Maldives' operations began in February 2005 as Wataniya Maldives, after it was selected during a competitive bidding process with three other companies.

In December 2013, Wataniya Telecom officially rebranded as Ooredoo Maldives.[28]

Indosat Ooredoo

Main article: Indosat Ooredoo

Indosat was founded in 1967 and began as a commercial international telecommunications service provider (IDD) in September 1969.[29] It is partially owned by the Indonesian government.

In November 2015, Indosat officially rebranded as Indosat Ooredoo.[30]

Ooredoo Myanmar

Main article: Ooredoo Myanmar

In June 2013, Ooredoo was chosen as one of the two successful applicants among 90 bidders to be awarded a license to operate in Myanmar, considered one of the Asia's last remaining greenfield telecom markets.

Formal licenses were granted in January 2014, and Ooredoo pledged an investment of $15 billion to develop Myanmar's telecoms sector, with plans to cover 75 per cent of the population in five years.[31]

Awards

Recent Awards

2013:

Capacity Global Carrier Awards named Ooredoo Best Middle Eastern wholesale carrier for delivering successful services within a global marketplace.[32]

Ooredoo was named Best Mobile Operator at World Communication Awards in recognition of the significant progress achieved in 2013, become the leading provider of 4G services in the Persian Gulf region, launching 4G mobile broadband networks in Qatar, Oman and Kuwait.[33]

2014:

Ooredoo group's major investment in 4G and fiber technology received the Technology Investment of the Year award at CommsMEA Awards.[34]

The success of the company's rebranding and broadband innovation won Ooredoo the "Operator of the Year" honour at the TMT Finance ME Awards.[35]

2015:[36]

GSMA's Connected Women: Leadership in Industry Award was awarded to Ooredoo for initiatives aimed at growing the female digital economy.[37]

29 awards and the Grand Stevie were presented to Ooredoo at the International Business Awards (IBAs).[6] Recognition of Ooredoo's telecom industry leadership in emerging markets came in the form of three Gold Stevie Awards including being named the Middle East and North Africa's Most Innovative Company of the Year.[38]

Social responsibility

Ooredoo believes in mobile technology and mobile broadband as a way to enable social and economic progress in all of the markets in which it operates.

Ooredoo's social responsibility initiatives are aligned closely with the United Nations Global Goals set out in 2015, specifically to eradicate extreme poverty, improve the lives of people and create an all-round healthier world for tomorrow.[39]

Empowering women

Ooredoo has committed to help women overcome social and economic barriers which restrict their development.

Through Ooredoo's Asiacell subsidiary in Iraq, Ooredoo is challenging low mobile penetration amongst women. With the Almas scheme, more than 2 million women have been connected to friends and family.[40]

Enabling youth

Ooredoo's enabling youth programme seeks to improve the life chances of young people by using technology to help them realise their potential. In Myanmar, Ooredoo has transformed public libraries into hubs for the community where essential technology skills can be learnt.[40]

Mobile Health Clinics

Ooredoo Mobile Health Clinics work to improve healthcare across the globe, particularly in underserved communities. In 2013 Ooredoo partnered with The Leo Messi Foundation and pledged to reach over 2 million young people across Algeria, Indonesia, Myanmar and Tunisia by 2016.[41] This is being achieved through clinics that travel to rural communities to provide free medical treatment and education.

Disaster relief

Ooredoo works to provide assistance and emergency relief aid to those affected by natural disasters in the markets in which it is active. During a water crisis in the Maldives in 2014, Ooredoo created a Water Crisis Helpline to provide information about the crisis to concerned or affected citizens. The company deployed technology to locate water trucks distributing bottled water across the island, combining this with communications technology to share the location with citizens.

Partnerships

Ooredoo partners with leading organisations in the technology and telecom sectors to promote inclusive access to digital services, exploit synergies and share resources.

Facebook

Ooredoo's Indosat Free Basics, a mobile broadband service launched exclusively in partnership with Facebook.[42] In doing so, Ooredoo has given over 1 million people in Indonesia access to the internet. Internet.org is a Facebook-led initiative aimed at making internet access available to the two-thirds of the world's population who have never been connected to the internet before.

Rocket Internet

Ooredoo partnered with Rocket Internet to launch Asia Pacific Internet Group to jointly develop eCommerce and other digital services in Asia.[43] Ventures range from online retail and marketplaces to payment services in markets as diverse as Myanmar to Australia.

Telefonica

Ooredoo partnered with Telefónica to find synergies in key areas such as technology projects, common approach to multinational clients for M2M, managed mobility and data services, staff development and training programs, international wholesale and various others.[44]

MIT Media Lab

Ooredoo partners with the MIT Media Lab to support cutting-edge research and development of an "Innovation Ecosystem" in Southeast Asia. Over the years, the partnership has developed a new generation of solar-powered compact base stations and launched mobile value-added services such as mobile money and mobile health.[45]

Sponsorships

Leo Messi has worked with Ooredoo since 2013 as their global brand ambassador.[46] As part of the partnership, Ooredoo and the Leo Messi Foundation have developed and sponsored projects to stimulate human growth and development across the Middle East, North Africa and Southeast Asia.

The company was the official jersey sponsor of Tunisia's national basketball team at the 2015 FIBA Africa Championship.[47]

Ooredoo also launched a campaign called 'Simply do wonders' where fans across the world were encouraged to upload videos of their street skills onto an Instagram account.[48]

Ooredoo has sponsored the French Ligue 1 club Paris Saint-Germain since 2013.[49] The football club and Ooredoo have collaborated on football community coaching programmes for youth around the world to support human growth. Ooredoo and Paris Saint-Germain also launched a digital campaign called 'Fans do wonders' where fans around the world were connected with Paris Saint- Germain's star players using Ooredoo's internet network.


The Paris Saint-Germain Academy by Ooredoo clinics, run by Evolution Sports Academy, are designed to educate, motivate and encourage young football players, and potentially connect them with a range of new life opportunities.[50]

References

  1. ^ a b c d e f "Annual Report 2014" (PDF). Ooredoo. 2015.
  2. ^ https://www.gulf-times.com/story/357550/Legal-name-officially-changes-to-Ooredoo-QSC
  3. ^ a b Zigu. "QTel SWOT Analysis - USP & Competitors - BrandGuide - MBA Skool-Study.Learn.Share". Retrieved 29 August 2017.
  4. ^ "Ownership Structure - Top Shareholders - Ooredoo Corporate". ooredoo.com. Retrieved 29 August 2017.
  5. ^ "Oman sets up ICT regulator, to end Qtel monopoly", Telecompaper Africa/Asia 8 November 2006
  6. ^ a b c "Qtel Rebrands As Ooredoo in Major Global Initiative".
  7. ^ "Qtel Rebranding Calling Dr. Dre".
  8. ^ "Qtel - Qatar". www.qatar.doingbusinessguide.co.uk. Retrieved 29 August 2017.
  9. ^ "Ooredoo named 'best mobile operator' at TMT award". Gulf-Times (in Arabic). 27 April 2013. Retrieved 27 November 2017.
  10. ^ "Qatar - Telecoms.com". telecoms.com. Retrieved 29 August 2017.
  11. ^ "Financial Times". Financial Times. Retrieved 29 August 2017.
  12. ^ http://ooredoo.com/wp-content/uploads/2016/08/201608_Ooredoo_Ownership_Structure.pdf
  13. ^ "Qatar Telecom". www.linkedin.com. Retrieved 9 February 2016.
  14. ^ "Qtel launches managed IP telephony service". www.telecompaper.com. Retrieved 9 February 2016.
  15. ^ "OOREDOO – ORDS | 2010 | | Gulfbase". www.gulfbase.com. Retrieved 9 February 2016.
  16. ^ "Qtel launches LTE trial ahead of end-year launch". www.telegeography.com. Retrieved 9 February 2016.
  17. ^ "Ooredoo begins biggest network upgrade in Qatar". www.thepeninsulaqatar.com. Retrieved 9 February 2016.
  18. ^ Ooredoo Qatar [@OoredooQatar] (6 July 2017). "Dear customer, Ooredoos' network name has been changed to "Tamim Almajd ". #WeAreAllQatar" (Tweet) – via Twitter.
  19. ^ a b "Nawras rebrands as Ooredoo". Times of Oman. Retrieved 9 February 2016.
  20. ^ "Secure Login". nawras.om. Retrieved 9 February 2016.
  21. ^ "pr | Al Bawaba". www.albawaba.com. Retrieved 9 February 2016.
  22. ^ "KUNA :: Wataniya deal closed at USD 3.8 billion 14/03/2007". www.kuna.net.kw. Retrieved 9 February 2016.
  23. ^ "Wataniya becomes Ooredoo, a global brand – Telecom player now operates in 15 countries, serves 97,000,000 customers – Kuwait Times". Kuwait Times. Retrieved 9 February 2016.
  24. ^ "GulfTalent". www.gulftalent.com. Retrieved 9 February 2016.
  25. ^ "Qatar's Ooredoo rebrands Algerian telco Nedjma". Arabian Business. Retrieved 9 February 2016.
  26. ^ "Ooredoo: Best 3G+ network in Algeria". www.telecomreview.com. Retrieved 9 February 2016.
  27. ^ "Tunisiana completes Ooredoo rebranding". www.telegeography.com. Retrieved 9 February 2016.
  28. ^ "Wataniya rebrands as Ooredoo – Haveeru Videos". Haveeru Online. Retrieved 9 February 2016.
  29. ^ "Indosat: About Us".
  30. ^ "Indosat Ganti Nama jadi Indosat Ooredoo". CNN Indonesia. Retrieved 25 February 2016.
  31. ^ "Exclusive: Ooredoo CEO Dr.Nasser Marafih On Rebranding, Taxes And 2022 World Cup | Gulf Business". Gulf Business. Retrieved 9 February 2016.
  32. ^ "Full list of Capacity Global Carrier Awards 2013 winners". www.capacitymedia.com. Retrieved 9 February 2016.
  33. ^ "World Communication Awards 2013 – The Winners". Retrieved 9 February 2016.
  34. ^ "Ooredoo Receives Major Awards from CommsMEA". www.enterprisechannelsmea.com. Retrieved 9 February 2016.
  35. ^ "Error Page". Gulf-Times. Retrieved 9 February 2016.
  36. ^ "MBAPF, Ooredoo Launch "Beyond Access" Program". Myanmar Business Today. Retrieved 9 February 2016.
  37. ^ "Myanmar Wins Women's Empowerment Award".
  38. ^ Reports, Gulf News Journal. "Ooredoo takes grand prize at International Business Awards". gulfnewsjournal.com. Retrieved 9 February 2016.
  39. ^ "United Nations 2016: 17 Goals to Transform Our World". United Nations Sustainable Development. Retrieved 9 February 2016.
  40. ^ a b "Error Page". Gulf-Times. Retrieved 9 February 2016.
  41. ^ Barton, James. "Ooredoo Launches New Wave of Mobile Health Clinics in Indonesia – Developing Telecoms". Developing Telecoms. Retrieved 9 February 2016.
  42. ^ "Ooredoo & Facebook Partner to Launch Free Internet Services in the Maldives". Reuters UK. Retrieved 9 February 2016.
  43. ^ Russell, Jon. "Rocket Internet Doubles Down on Asia With Aggressive New Launch Strategy". TechCrunch. Retrieved 9 February 2016.
  44. ^ "Telefonica, Ooredoo announce strategic partnership". www.telecompaper.com. Retrieved 9 February 2016.
  45. ^ "Ooredoo Joins MIT Media Lab for ICT Innovation". Myanmar Business Today. Retrieved 9 February 2016.
  46. ^ Administrator, System. "Messi becomes brand ambassador for 'Ooredoo'". www.emirates247.com. Retrieved 9 February 2016.
  47. ^ 2015 FIBA Africa Championship – Tunisia, FIBA.com, Retrieved 27 January 2016.
  48. ^ "Ooredoo celebrates World Cup success". Gulf-Times. Retrieved 9 February 2016.
  49. ^ "PSG sign major sponsorship deal with Ooredoo – Sports Sponsorship news – Soccer Europe – SportsPro Media". www.sportspromedia.com. Retrieved 9 February 2016.
  50. ^ "Ooredoo extends coaching clinic with Paris Saint-Germain Academy – Kuwait Times". Kuwait Times. Retrieved 9 February 2016.
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