Run Devil Run (Girls' Generation song)

From Wikipedia, the free encyclopedia
Jump to: navigation, search
"Run Devil Run"
Single by Girls' Generation
from the album Run Devil Run and Girls' Generation
A-side "Mr. Taxi"
Released March 17, 2010 (2010-03-17)
Format Digital download
Recorded January 2010
Genre Dance-pop, electropop
Length 3:21
Label
Writer(s)
  • busbee, Alex James, Kalle Engström, Hong Ji-yoo (Korean version)
  • Nakamura Kanata (Japanese version)
Producer(s)
  • busbee
  • Alex James
  • Kalle Engstrom
Certification Gold (RIAJ)
Girls' Generation Korean singles chronology
"Oh!"
(2010)
"Run Devil Run"
(2010)
"Hoot"
(2010)
Girls' Generation Japanese singles chronology
"Gee"
(2010)
"Mr. Taxi / Run Devil Run"
(2011)
"Paparazzi"
(2012)

"Run Devil Run" is a Korean song by South Korean girl group Girls' Generation. It is the lead single of the repackaged version of Oh! (2010), titled Run Devil Run (2010).

The song was released on March 17, 2010 in South Korea by S.M. Entertainment,[1] and January 25, 2011 in Japan by Nayutawave Records.[2]

Background[edit]

"Run Devil Run" was written by Alex James, busbee, and Kalle Engström.[1] In 2008, American singer Kesha recorded a demo of the song. Later, the song was pitched to Girls' Generation and Kesha's version was never released.[3][4] In 2011, Girls' Generation recorded a Japanese version of "Run Devil Run", which was released as a double A-side with "Mr. Taxi".[5]

Composition[edit]

The song has been noted to use the schaffel beat.[6]

Charting[edit]

Its first number one on network television was on KBS's Music Bank, where it won over Kara's "Lupin" and 2AM's "Jalmot Haesseo" (English: "I Was Wrong").[7] Moreover, "Run Devil Run" was ranked at number one on the Gaon Singles Chart for two weeks.[8][9]

Promotions[edit]

On March 11, 2010, photos of the members were started being released online showcasing a dark concept, the so-called Black SoShi.[10]

In the run of promotions for the song, an official iPhone application was released, available in free and paid versions. The free version has 30-second previews for all the songs on the album, a music video for "Run Devil Run" and a few photographs. The paid version has full tracks for all the songs on the album, music videos for "Run Devil Run", "Gee", "Oh!" and "Tell Me Your Wish (Genie)", and a photo gallery.[11]

They concluded their song promotions by May 2, 2010 in SBS's Inkigayo.[citation needed]

In Japan, "Run Devil Run" was first performed on Music Station on January 28, 2011.[citation needed]

Music videos[edit]

The music video for "Run Devil Run" was released on March 18.[12] They also released a story version on March 31, 2010.[13]

Original video[edit]

The original video contains two settings: a white room and a black room. Throughout the video, there are scenes of the girls dancing in these rooms, and there are individual close-ups of their own unique Black SoShi looks. At the end of the video, the girls are shown in the black room, after which the video ends similar to a TV shutting off.

Japanese version videos[edit]

On April 8, 2011, the teaser video for a Japanese version of "Run Devil Run" was released and the full video the following day. On April 25, 2011, a dance version was released. Lisette Bustamante provided choreography for the videos.[citation needed]

The video is similar to the Korean version, except for altered dance moves and outfits. The music video begins with a blue room, after, it was changed to white, with the members dancing, in white outfits, like the Korean version, Then, changes the scenes, to a blue room what shows the girls dancing in blue outfits, the girls can be shown wearing different "Black SoShi" outfits. The first of two settings used in the music video is a white room with the members in white outfits. At the first chorus, glimpses of the second setting, a dark room with the members in fitting outfits, are shown. During the second chorus full scenes in this setting are shown.

Credits and personnel[edit]

Credits are adapted from Run Devil Run liner notes.[14] The Japanese version credits are adapted from "Mr. Taxi / Run Devil Run" liner notes.[15]

Charts[edit]

Certifications ans sales[edit]

Region Certification Sales/shipments
Japan (RIAJ)[19]
full-length Chaku-Uta
Gold 100,000*
South Korea (Gaon None 2,171,755[20]

*sales figures based on certification alone

References[edit]

  1. ^ a b Yang, Ji-won (March 17, 2010). "Girls' Generation released 'Run Devil Run' immediately after topping music charts". JoongAng Ilbo (in Korean). Retrieved March 17, 2010. 
  2. ^ "Run Devil Run – Single". iTunes Store Japan. Retrieved May 3, 2015. 
  3. ^ Pini, Gary (January 11, 2011). "Girls' Generation's 'Run Devil Run' is Our Music Video of the Day". Paper. Retrieved December 7, 2013. 
  4. ^ Lansky, Sam (January 12, 2012). "Fact: Ke$ha Is A Songwriting Genius". MTV Buzzworthy. Retrieved December 7, 2013. 
  5. ^ "Mr. Taxi / Run Devil Run by Girls' Generation" (in Japanese). Universal Music Japan. Retrieved May 22, 2015. 
  6. ^ Martin, Ian (June 30, 2011). "Every day we’re schaffeling: What Girls Generation are doing right". The Japan Times. Retrieved December 10, 2013. 
  7. ^ Kim, Kyeong-min (April 5, 2010). "소시 '런데빌런', 결방 ‘뮤뱅’서 카라 꺾고 1위 등극 (Girls' Generation's "Run Devil Run" Beats Out Kara for Belated #1 on Music Bank)" (in Korean). MyDaily. Retrieved April 5, 2010. 
  8. ^ "Gaon Digital Singles Chart" (in Korean). Gaon. March 14–20, 2010. Retrieved November 20, 2013. 
  9. ^ "Gaon Digital Singles Chart" (in Korean). Gaon. March 21–27, 2010. Retrieved November 20, 2013. 
  10. ^ "블랙 소시 태연-서현, 도도-시크 매력 물씬 (Black SNSD Taeyeon-Seohyun "Glamorous and Elegant" look)" (in Korean). Osen. March 12, 2010. Retrieved March 17, 2010. 
  11. ^ Hong, Lucia (March 30, 2010). "Girls' Generation's album released as smart phone app". Asiae.co.kr (in Korean). 아시아경제. Retrieved July 19, 2010. [dead link]
  12. ^ Baek, Ki-hye (March 17, 2010). "블랙 소시` 베일 벗은 소녀시대, 신곡 음원 공개 (Veil is Removed from "Black Girls' Generation", New Single Released)". Korea Economic Daily (in Korean). Hankyung.com. Retrieved March 16, 2010. 
  13. ^ Lucia Hong: Girls' Generation to release story version of "Run Devil Run" 10asia.co.kr. March 30, 2010.
  14. ^ Run Devil Run (LINER NOTES) (CD). Girls' Generation. S.M. Entertainment. 2010. 
  15. ^ "Mr. Taxi / Run Devil Run" (LINER NOTES) (CD). Girls' Generation. Nayutawave Records. 2011. 
  16. ^ "Gaon Digital Chart: Week 14, 2010" (in Korean). Gaon Digital Chart. Archived from the original on May 1, 2015. 
  17. ^ "Billboard Japan Hot 100". Billboard Japan (in Japanese). Retrieved May 1, 2015. 
  18. ^ "Gaon Digital Chart: 2010" (in Korean). Gaon Digital Chart. Archived from the original on October 18, 2013. 
  19. ^ "レコード協会調べ 5月度有料音楽配信認定" (in Japanese). Recording Industry Association of Japan. Retrieved May 1, 2015. 
  20. ^ "Gaon Download Chart: 2010" (in Korean). Gaon Music Chart. Archived from the original on February 28, 2014. 

External links[edit]