Unfair competitive advantage

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An unfair competitive advantage, sometimes referred to as an exclusive competitive advantage, provides a degree of certainty for eliminating competition.

This opportunity may exist as:

Physical
e.g. infrastructure, location, equipment; i.e. You own the only land with access to the ocean for a shipping port.
Intellectual/technological
e.g.patents, trademarks, brands, lists, software, trade secrets
Human
e.g. skills, expertise, knowledge, attitude, advisers, i.e. Only one person in the word has the formula or how to do something
Reputation
of the product, person, or organization, i.e. a brand is already recognized as the industry standard

The main point to consider regarding an unfair competitive advantage is that the same opportunities are not available to everyone; unless the possessor of the unfair competitive advantage decides to grant permission for people to share the opportunity. While the origins of the term are unclear, the term is often used by marketing professionals.

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