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| Company type | Private company |
|---|---|
| Industry | Retail |
| Founded | 2006 |
| Headquarters | , |
Number of locations | 11 http://www.progressivesupaiga.com.au High Wycombe, Leda, Shoalwater Supa IGA |
Key people | Dominic Oliveri, Frank Oliveri, Keith Lewis |
Number of employees | 1000 |
| Website | [1] |
Progressive Supa IGA is the largest independent supermarket chain in Perth, Western Australia Australia, owned by a group of private investors including Metcash Food & Grocery. Progressive Trading Pty Ltd/Action Supermarkets Pty Ltd and BMS Retail Group(Champions IGA Victoria). also known as "Progressive Supa IGA", have the majority of their stores located in Western Australia. Progressive Supa IGA also operate 3 Supa IGA stores that do not trade under Progressive.
Action Supermarkets Action (formerly Action Food Barns and Action Supermarkets) is a defunct Australian supermarket chain. Based in Perth, Western Australia, Action had 80 supermarkets across Western Australia, Queensland and New South Wales, and was one of the largest supermarket chains in Australia.
History
[edit]Progressive Supa IGA are made up of ex Action stores when Metcash Food & Grocery purchased FAL Foodland Associated Limited in 2006. Action was founded in 1970 by Fred Fairthorne and Family who also started Newmart and co started Farmer Jacks. Progressive Supa IGA is a large independent supermarket operated by Progressive Trading Pty Ltd and Action Supermarkets Pty Ltd. Progressive Supa IGA was previously led by Rod McPhee and Peter Jauncey.
Store Locations
[edit]Armadale, Belmont, Bunbury, Busselton, Dianella, Halls Head, High Wycombe, Gateways, Halls Head, Innaloo, Leda, Shoalwater, Spearwood, Whitfords
Previous stores, Forrest Lakes, Mirrabooka, Midland.
Loyalty schemes
[edit]Progressive Frequent Shopper Rewards
[edit]Step 1 – Earn a point for every dollar you spend Step 2 – Reach 1000 points Step 3 – Receive a $10 Voucher.
Join Now It’s Free.
Grab your application form when your next in store and start earning points!
Fuel Offer
[edit]Spend $25 and save 4c Per Litre at any Gull, Peak, Bp and Better Choice.
Trading
[edit]Its generic brand range was called "Basics" and its corporate generic brand range was the "Signature Range". Action's last slogan was "Action means a great deal". Previous slogans included "Packed Full of Great Shopping Ideas" and "Packed Full of Good Taste".
Action served in excess of 750,000 customers every week and employed over 7,800 staff. Total supermarket trading area at the end of the November 2003 was approximately 159,000 square metres. Action still holds the largest trading floor area at Whitfords (Hillarys) and Innaloo. Action's first supermarkets were located in Dianella, Dogswamp (Yokine), Morley, Woodlands and Osborne Park. Innaloo still holds the largest trading area in the southern hemisphere.
Demise
[edit]Action was originally operated exclusively in Western Australia by Foodland Associated Limited, which also operated the Supa Valu, Dewsons and Dewsons Express supermarkets. FAL was later sold to rivals Metcash (Australian licensee of the international IGA brand) and Woolworths in late 2005. In 2000 Action had expanded into New South Wales and Queensland when they had purchased 40 Franklins stores.
In March 2006, Metcash announced that it will convert most of the remaining Action supermarkets into IGA-branded stores.
References
[edit] | This article needs additional citations for verification. (May 2010) |
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External links
[edit]
Category:Supermarkets of Australia Category:Companies established in 1970