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WBRW-FM 2014.png
CityBlacksburg, Virginia
Broadcast areaNew River Valley
Branding"105.3 The Bear"
Slogan"The New River Valley's Rock Station"
Frequency105.3 FM MHz
First air dateDecember, 1964[1]
FormatActive Rock[2]
Power12,000 Watts
HAAT146 meters (479 ft)
Facility ID5795
Transmitter coordinates37°11′12.0″N 80°28′54.0″W / 37.186667°N 80.481667°W / 37.186667; -80.481667
Callsign meaningW BeaR W
Former callsignsWVVV (1964–1995)[3]
WVMJ (1995–1999)[4]
Former frequencies104.9 MHz (1964–1996)[5]
AffiliationsVirginia Tech Sports Network
OwnerMonticello Media
Sister stationsWFNR, WNMX, WPSK-FM, WRAD, WWBU
WebcastWBRW Webstream
WebsiteWBRW Online

WBRW is an Active Rock formatted broadcast radio station licensed to Blacksburg, Virginia, serving the New River Valley.[2] WBRW used to be owned and operated by Cumulus Media.[6] On September 6th, 2018, Cumulus Media announced it will sell its Blacksburg cluster to Monticello Media.[7]. The sale has been approved December 1, 2018.[8].


  1. ^ Broadcasting Yearbook 2010 (PDF). ProQuest, LLC/Reed Publishing (Nederland), B.V. 2010. p. D-560. Retrieved July 8, 2015.
  2. ^ a b "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved July 8, 2015.
  3. ^ "For the record" (PDF). Broadcasting. September 21, 1964. p. 109.
  4. ^ "Call Sign History". Federal Communications Commission, audio division. Retrieved July 8, 2015.
  5. ^ "WBRW Facility Data". FCCData.
  6. ^ "WBRW Facility Record". Federal Communications Commission, audio division. Retrieved July 8, 2015.
  7. ^ Cumulus Sells Blacksburg Cluster To Monticello Media
  8. ^ Six areas radio stations sold

External links[edit]