|Broadcast area||Lewiston–Auburn, Maine|
|Branding||WOXO Country 92.7 & 100.7|
|First air date||December 12, 1970(as WNWY-FM at 105.5)|
|HAAT||224 meters (735 ft)|
|Former callsigns||WNWY-FM (1970–1976)|
|Former frequencies||105.5 MHz (1970–1974)|
|Owner||Mountain Valley Broadcasting, Inc.|
|Sister stations||WEZR, WOXO, WOXO-FM, WTME|
WEZR-FM (92.7 FM, "WOXO Country 92.7 & 100.7") is a radio station licensed to serve Norway, Maine, United States. Established in 1970 as WNWY-FM, the station is owned by Mountain Valley Broadcasting, Inc. It broadcasts a country music format as a simulcast of Mexico sister station WOXO-FM (100.7).
WEZR-FM signed on December 12, 1970 as WNWY-FM under the ownership of Oxford Hills Radio Communications. The station originally operated on 105.5 FM with a middle of the road format. By 1974, WNWY had moved to 92.7 FM, a change made to accommodate the move of Skowhegan station WTOS-FM from 107.1 to 105.1, and was programming contemporary music, country music, pop, and gold.
Richard Gleason, the general manager of WSKW and WTOS in Skowhegan, bought WNWY-FM for $120,000 in 1975; the following year, the call letters were changed to WOXO to reflect the station's service to Oxford County and the Oxford Hills. By 1978, WOXO's top 40 format was 80-percent simulcast with WXIV (1450 AM) in South Paris, which Gleason acquired in 1976. In 1981, WOXO dropped the top 40 format in favor of country music after Gleason conducted a survey that found that a country-formatted station would be highly-rated. WOXO-FM's country format was simulcast on 1450 AM, which had taken on the WOXO call letters, until the early 1980s, when the AM station shifted to religious programming; in 1986, that station changed its call letters to WKTQ. In 1990, Gleason bought WTBM (100.7 FM) in Mexico; that station then became a simulcast of WOXO-FM.
WOXO-FM's country format moved to WKTQ, which took on the WOXO call letters, on August 1, 2016. Concurrently, the station changed its call letters to WEZR-FM and began simulcasting the hot adult contemporary format of Lewiston sister station WEZR (1240 AM), expanding that station's reach to serve the entirety of the Western Maine Mountains tourism region and parts of Carroll County, New Hampshire, and the WOXO-FM call letters were transferred to WTBM, which continued to air WOXO's country music programming. In April 2019, WEZR-FM returned to simulcasting country music with WOXO-FM, with the simulcast of WEZR's hot adult contemporary programming moving to WOXO (AM). The move back to country increased competition for the country audience in the Lewiston-Auburn market with heritage outlet WTHT along with North Conway, New Hampshire-based WPKQ.
- Broadcasting & Cable Yearbook 1999 (PDF). 1999. p. D-200. Retrieved March 11, 2015.
- "WEZR-FM Facility Record". United States Federal Communications Commission, audio division.
- Broadcasting Yearbook 1972 (PDF). 1972. p. B-93. Retrieved August 11, 2016.
- Broadcasting Yearbook 1975 (PDF). 1975. p. C-84. Retrieved August 11, 2016.
- Fybush, Scott. "Maine Radio History, 1971–1996". The Archives at BostonRadio.org. Retrieved August 11, 2016.
- "Changing Hands" (PDF). Broadcasting. August 11, 1975. p. 30. Retrieved August 11, 2016.
- Marois, Dan (2016–2017). "Hitting the Airwaves For Over 40 Years". Oxford Hills Magazine. pp. 28–9. Retrieved August 11, 2016.
- "Call letters" (PDF). Broadcasting. March 8, 1976. p. 68. Retrieved August 11, 2016.
- Broadcasting Yearbook 1978 (PDF). 1978. pp. C-96–7. Retrieved August 27, 2016.
- "Changing Hands" (PDF). Broadcasting. October 8, 1990. p. 64. Retrieved August 27, 2016.
- Crosby, Christopher (August 1, 2016). "Radio station WOXO changes frequencies". Sun Journal. Retrieved August 2, 2016.
- Venta, Lance (July 29, 2016). "WEZR & WOXO Lewiston On The Move". RadioInsight. Retrieved August 27, 2016.
- WOXO & WEZR Swap Frequencies Radioinsight - April 4, 2019
- Official website
- Query the FCC's FM station database for WEZR
- Radio-Locator information on WEZR
- Query Nielsen Audio's FM station database for WEZR
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