Broadcast Drive

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Broadcast Drive
ETV Centre.jpg
Traditional Chinese 廣播道
The road sign for Broadcast Drive, with the old ATV building in the background
Commercial Radio's building on Broadcast Drive

Broadcast Drive is a road in Kowloon Tong, Hong Kong. The road is notable as it is only 1 km long but having played host to all five broadcasting outlets in Hong Kong at one point in the 1970s, and the hill on which the road is located was known in Chinese as Ng Toi Shan (五台山, lit. five-station hill) during that time. The five broadcasters were:

The area became known as Four-station Hill (四台山) in 1978 following Commercial Television's collapse. Its studio building was acquired by RTHK for its television unit, and was reopened as Television House in 1986.

TVB moved its operations to the Clearwater Bay TV City in 1988, and ATV moved to Tai Po in 2007, leaving RTHK and CRHK the only remaining broadcasters on the road. RTHK has announced plans to move its operations to Tseung Kwan O within the next few years. The reason for the departure of broadcast stations is partly due to the rising value of the land occupied and stations cashing in the rise in value.

The area is also a well known high end (though gradually aging) residential neighborhood, and is home to those mainly from professional and upper middle class backgrounds.

TVB Headquarters[edit]

TVB first headquarters and studios were located on Broadcast Drive in Kowloon Tong and were neighbours with fellow broadcasters RTHK and ATV. The six storey office tower and studios were located along the hills along Broadcast Drive. By the late 1980s, TVB had out-grown the facility at Broadcast Drive, and built a new studio complex, named T.V. City, at 220 Clear Water Bay Road in November 1988. From the late 1970s to 1987, TVB also used the office of the defunct Commercial TV for additional studio space.

The old headquarters were demolished to make way for residential flats. The old Commercial Television Building is now RTHK Television House.

Rival ATV has also left the neighbourhood. in 2007

Trivia[edit]

  • It is also notable for being one of the most popular 'skate spots' for skateboarders in Hong Kong.
  • In 1988, cantopop singer Prudence Liew included a song in her album, Loving Prince 公子多情 entitled "The Legend of Broadcast Drive 廣播道神話" which talks about media in Hong Kong.

See also[edit]

External links[edit]

Coordinates: 22°20′33″N 114°10′53″E / 22.34243°N 114.18140°E / 22.34243; 114.18140