STAR Movies
STAR Movies is an Asian movie channel owned by STAR TV and Fox International Channels, subsidiaries of News Corporation. Star Movies now has been rebranded to Fox Movies Premium on 1 January 2012, therefore affecting its broadcast areas, except in India, China, Vietnam, Middle East, Taiwan and the Philippines.[1]
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History [edit]
STAR Movies was launched on 12 May 1993, replacing BBC World when it was removed from STAR TV because of political reasons. At that time, it screened both Hollywood and Chinese movies and catered to a pan-Asian audience split into two stations: STAR Movies (an English movie channel) and STAR Chinese Movies (a Hong Kong Cantonese & Mandarin (Taiwan & SE Asia) movie channel).
On 1 August 1994, STAR Movies launched a separate channel for viewers in the Persian Gulf region and India, followed by STAR Movies International.
It was launched on 31 March 1996 for viewers in Southeast Asia, Mainland China, East Asia countries. STAR Movies currently has five channels, STAR Movies Asia (in Southeast Asia and People's Republic of China), STAR Movies Taiwan in Taiwan, STAR Movies India, STAR Movies Middle East and STAR Movies Philippines.
STAR Movies Philippines was launched on 1 January 2010, its viewers there had previously seen STAR Movies International.
STAR Movies HD Asia was launched on 1 May 2010.
STAR Movies On Demand Asia was launched on 16 September 2010.[2]
On January 1, 2012, STAR Movies was rebranded as Fox Movies Premium and will be available in Hong Kong and selected Southeast Asian countries. The STAR Movies brand will be continued in India, China, Vietnam, Middle East, Taiwan and the Philippines.
Overview [edit]
STAR Movies has first-run contracts for movies distributed by 20th Century Fox, Disney, Metro-Goldwyn-Mayer, and StudioCanal and sub-run contracts for movies from Columbia Pictures, Paramount Pictures, Universal Pictures, and Warner Bros. for countries where STAR Movies is available. It also features movies from other movie distributors including: Lions Gate Entertainment, Summit Entertainment and The Weinstein Company. It is a Hollywood movie channel whose main competitor is HBO Asia. Its 2007 station idents (daytime and nighttime) were almost similar to that of Singapore's MediaCorp Channel 8's "red carpet" branding spot in 2009 to October 2011.
In addition to Hollywood movies, it also airs original series and miniseries, live events (such as the Academy Awards and selected UFC pay-per-views), live events, concerts, and award-winning documentaries (The same as Fox Movies Premium).
Rating System [edit]
STAR Movies shows their very own rating system similar to television rating systems, such as MTRCB of the Philippines. Star Movies' very own rating system is:
- G: All ages are allowed to watch.
- PG: All ages are allowed but Parental Guidance is advised for young viewers.
- 12: Only for persons over 12.
- 15: Only for persons over 15.
- 16: Only for persons over 16. May contain strong maturity.
Operating Channels [edit]
STAR Movies Asia [edit]
STAR Movies International was formerly transmitted in Southeast Asia and China. It was the only advertisement free version of STAR Movies. Also, unlike other versions of STAR Movies, this version also spends minimal time promoting its own upcoming movies. The channel does not air promotions of movies classified as unsuitable for people aged under eighteen, until 8 p.m Hanoi / 9 p.m Beijing.
Since the rebranding of STAR Movies to Fox Movies Premium and high subscription charges in Sri Lanka, STAR TV found it viable to officially replace the commercial-free Fox Movies Premium channel with the advert-supported Indian version of STAR Movies.
As of January 1, 2012, STAR Movies International (now STAR Movies Asia) is limited to subscribers in China and Vietnam due to the replacement of Fox Movies Premium in former countries. Since this time, the channel has got more local advertisements on the break.
STAR Movies India [edit]
STAR Movies India is transmitted in India, Bhutan and Bangladesh. The channel has higher ratings in India than HBO South Asia, the only region where STAR Movies enjoys a lead in the viewer ratings. The channel is available on all DTH platforms across India and as part of the Star India bouquet. The programme "Hollywood Premiere" of this channel premieres the latest hollywood movies every weekend. This is the only beam that is managed by Star TV and not Fox International Channels.
STAR Movies Middle East [edit]
STAR Movies has an Arabic subtitled movie channel for viewers in the Middle East. Since the Middle East is a very culturally sensitive area, a lot of censorship is imposed on movies. Most of the movies aired on the channel are old, because the channel does not own the license to air newer productions to the region. As Pakistan is also a culturally sensitive country, STAR TV has replaced the Indian feed with the Middle East version there.
STAR Movies Taiwan [edit]
An advert-supported version of STAR Movies is targeted towards Taiwan specifically. It is the most localized version of STAR Movies, since most voice-overs in promotions for up-coming movies are in Mandarin Chinese. The channel also comes with Chinese subtitles.
STAR Movies Philippines [edit]
STAR Movies International began broadcasting to the Philippines on 30 November 2009 with local advertisements during and after the featured movie. The channel was simulcast with the Southeast Asia and China feed until 31 December 2009; a Philippines exclusive channel was launched on 1 January 2010.[3] It also has an English subtitle daily, but in selected film titles only. And has a Local Commercials in the Middle and After a Movie
STAR Movies HD [edit]
STAR Movies International official launched their own HD (High Definition) channel in Asia on May 1, 2010. This channel is now available in AsiaSat 5. It now shares the same schedule via regular STAR Movies International, but is different in advertisement (including their logo, with the HD mark at the upper right side of the screen). This channel is currently available in Taiwan and India only. Star Movies India, launched their HD feed along with STAR TV India HD channels on 15 April 2011.
On July 15, 2011, STAR Movies HD Taiwan was officially launched separate from the Asian feed. However, the said channel features a different TV schedule from the regular STAR Movies Taiwan feed.
On January 1, 2012, STAR Movies HD was rebranded to Fox Movies Premium HD in selected Asian territories (but did not apply in Vietnam and China).
STAR Movies HD is now available in Sri Lanka through the Dialog TV Platform. This was launched officially on 17 June 2012.
Programming [edit]
The following is a list of programs that had been shown on STAR Movies from past and present.
- Academy Award
- Best of the Festivals
- Da Vinci's Demons (Current)
- Homeland
- Neverland
- Once Upon a Time (Current Season 2)
- The Walking Dead
- Titanic
- Touch
- Transporter: The Series
- Treasure Island
- True Justice
- Ultimate Fighting Championship (Current)
- Vip Access
- World Without End
See also [edit]
References [edit]
- ^ "SMV changed to FMP". NST. 3 January. Retrieved 1 January 2012.
- ^ STAR Movies HD in Asiasat 5 retrieved via www.lyngsat.com 05-26-2010
- ^ STAR Movies Philippines in Lyngsat retrieved via www.lyngsat.com 11-24-2009
External links [edit]
- STAR Movies International official website (location Selection is available)
- STAR Movies on Facebook (Philippines)
- STAR Movies on Twitter (Philippines)
- STAR Movies Asia official channel on YouTube
- STAR Movies India website
- STAR Movies Middle East website
- STAR Movies Taiwan website (in Chinese)
- STAR Movies HD Taiwan website (in Chinese)
- STAR Movies on Facebook (Taiwan)
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