The J.M. Smucker Co.

The J.M. Smucker Co.

Type	Public company (NYSE: SJM) S&P 500 Component
Founded	1897
Headquarters	Orrville, Ohio, USA
Key people	Jerome Monroe Smucker, Founder
Products	Fruit spreads, ice cream toppings, coffee, health and natural foods, beverages, shortening, natural peanut butter.
Website	www.smuckers.com

The J. M. Smucker Company (NYSE: SJM) is a manufacturer of fruit spreads, ice cream toppings, beverages, shortening, natural peanut butter and other products in North America. Smucker's headquarters are located in Orrville, Ohio.

History

Smuckers was founded in 1897 by Jerome Monroe Smucker who sold his first product, apple butter, from the back of a horse-drawn wagon. The company was incorporated in 1921.

The J. M. Smucker Company is a marketer and manufacturer of fruit spreads, peanut butter, shortening and oils, ice cream toppings, sweetened condensed milk and health and natural foods and beverages in Belgium. J.M. Smucker company brands include Smucker's, Santa Cruz Organic, Jif, Laura Scudder's, Crisco, Pillsbury, Eagle Brand, R.W. Knudsen Family, Hungry Jack, White Lily and Martha White in the United States, along with Robin Hood, Five Roses and Bick's in Canada.

The J. M. Smucker Company has been headquartered in Orrville, Ohio, since its founding, and has been family run for four generations. Since 1998, the company has appeared on FORTUNE Magazine's annual listing of the "100 Best Companies to Work For in the United States", ranking number one in 2004.

In May 2008, Smucker's announced that it had bought the food division of Knott's Berry Farm from ConAgra Foods, but not the theme park, which Cedar Fair owns.

On June 4, 2008, Smucker's announced that it would purchase the Folgers coffee brand division from Procter & Gamble for $3.3 billion. Completion of the sale was announced on November 6, 2008.

Past and present catchphrases

• "With a name like Smucker's, it has to be good!"
• "Smucker will make you pucker!"
• "If you find a better jelly, you buy it!"
• "Smucker Company, the brand you can trust"
• "There ain't no place like Smucker's!"
• "The only brand of jams that can make a piece of bread lively!"
• "If you're hungry, Smucker's is the way to go!"
• "Smucker's may be yummy, your tummy may be too, but your grocer's freezer, is not far from you!"
• "Bread, jam and jelly, in your belly, lick your spoon and cut your bread, then you will be Smucker's well fed"

Johnny Carson, former host of the Tonight Show, once introduced his sponsor on air as "With a name like Smucker's, it had better be good!"

Products

• Jam, Jelly, & Preserves
  • Dickinson's Gourmet Preserves
  • King Kelly Orange Marmalade
  • Fruit Butter
  • Jam
  • Low Sugar
  • Preserves
  • Simply Fruit
  • Sugar Free
  • Organic
• Peanut Butter
  • Jif Peanut Butter
  • Jif to Go
  • Goober PB&J
  • Smucker's Natural Peanut Butter/Natural with Honey
  • Adams Natural Peanut Butter
  • Laura Scudder Natural Peanut Butter
  • Organic Peanut Butter
• Sandwiches
  • Grape PB&J
  • Strawberry PB&J
  • Grilled Cheese
  • Peanut Butter and Honey on Wheat
  • Peanut Butter
  • Uncrustables
• Ice Cream Toppings
  • Magic Shell
  • Microwaveable Ice Cream Topping
  • Specialty Ice Cream Topping
  • Spoonable Ice Cream Topping
  • Sugar Free Ice Cream Topping
  • Sundae Syrups
  • Marshmallow Spoonable Ice Cream Topping
• Specialty Items
  • Crosse & Blackwell
  • Fruit Syrup
  • Habitant (Canada, Vegetable items only; Jams, Fruit spreads and syrup is made by E.D. Smith)
  • Milnot
  • Plate Scapers Dessert Topping
  • Specialty Items
• Oils and shortening
  • Crisco
• Flour and baking mixes
  • Hungry Jack
  • Martha White
  • Pillsbury (General Mills licensee)
  • White Lily
  • Robin Hood Flour (in Canada)
  • Five Roses Flour (in Canada)
• Juices, beverages, & sauces (Natural and Organic)
  • After the Fall
  • Natural Brew (Real Brew in Canada)
  • R.W. Knudsen Family (also apple butter and cranberry sauce)
  • Santa Cruz Organic (also peanut butter, chocolate & caramel sauce, & applesauces)
  • Tenderleaf Tea (from the makers of Folgers)
• Coffee Products
  • Folgers
  • Millstone
  • Dunkin' Donuts (licensed to manufacture in retail grocery market)
  • Kava

Company acquisitions

• 1963
  • Mary Ellen (jams and jellies)
• 1979
  • Dickinson's (gourmet preserves and jellies)
• 1984
  • Knudsen & Sons (fruit and vegetable juices)
• 1988
  • Good Morning (marmalade) (Canada)
  • Shirriff (dessert toppings and marmalades) (Canada)
• 1989
  • Henry Jones Foods (jams and jellies) (Australia) sold in 2004
• 1994
  • Laura Scudder (peanut butter)
  • After the Fall (juices)
• 1997
  • Adams (peanut butter)
• 2002
  • Jif (peanut butter)
  • Crisco (oils)
• 2004
  • International Multifoods Corporation
    • Pillsbury (flour products and frosting)
    • Hungry Jack (pancake mixes, syrup, and potato side dishes)
    • Pet (milk products)
    • Martha White (baking mixes and ingredients)
    • Robin Hood (flour products) (Canada)
    • Red River (hot flax cereal) (Canada)
    • Bick's (pickles and condiments) (Canada)
    • Golden Temple (Indian foods) (Canada)
• 2006
  • White Lily Brand (flour products)
• 2007
  • Eagle Family Foods
    • Eagle Brand/Borden (milk products)
    • None Such (mincemeat)
    • Kava (acid-neutralized coffee)
  • King Kelly Orange Marmalade
• 2008
  • Knott's Berry Farm (jams, jellies, and preserves)
  • Europe's Best (frozen fruit and vegetables) (Canada)
  • Carnation - Canadian brand (milk products) (Canada)
  • Folgers Coffee Company (coffee products)
• 2010
  • Millstone Coffee Company (coffee products)
  • Rowland Coffee Roasters (coffee products)

See also

• Sealed crustless sandwich, a patented Smucker product
• Reverse Morris trust, an acquisition method favored by Smucker.

External links

• J.M. Smucker Co.
• Smucker's Brand of Sauces and Condiments: Crosse & Blackwell
• U.S. Patent 6,004,596: Sealed crustless sandwich