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The brand was founded by [[James Jebbia]] in 1994. During the formation of the brand, Jebbia was given a book about Barbara Kruger as inspiration for the logo. Kruger's art inspired the red box logo with "Supreme" in white Futura Heavy Oblique, and Supreme later released unlicensed remixes with popular artists and brands such as [[Jackson Pollock]] and [[Coca-Cola]].<ref name="Complex 50 Things"/><ref>{{Cite web |date=January 15, 2018 |title=Here's Everything You Need to Know About the Supreme Box Logo |url=https://www.youtube.com/watch?v=wQg07EOjAXI |access-date=2023-08-09 |publisher=[[Highsnobiety]] |via=[[YouTube]]}}</ref>
The brand was founded by [[James Jebbia]] in 1994. During the formation of the brand, Jebbia was given a book about Barbara Kruger as inspiration for the logo. Kruger's art inspired the red box logo with "Supreme" in white Futura Heavy Oblique, and Supreme later released unlicensed remixes with popular artists and brands such as [[Jackson Pollock]] and [[Coca-Cola]].<ref name="Complex 50 Things"/><ref>{{Cite web |date=January 15, 2018 |title=Here's Everything You Need to Know About the Supreme Box Logo |url=https://www.youtube.com/watch?v=wQg07EOjAXI |access-date=2023-08-09 |publisher=[[Highsnobiety]] |via=[[YouTube]]}}</ref>


The first Supreme store opened in an old office space on [[Lafayette Street]] in Lower [[Manhattan]] in April 1994.<ref>{{cite web|url=http://www.supremenewyork.com/about|title=Supreme about|website=www.supremenewyork.com|access-date=November 16, 2017}}</ref><ref name="vice-2018" /> It was designed with skaters in mind with a unique design for the store layout: by arranging the clothes around the perimeter of the store, a large central space permitted skaters with backpacks to skate into the store.<ref name="Complex 50 Things"/> This store had its core group of skaters who served as its team in 1994,<ref name="Complex 50 Things"/> which included late actors [[Justin Pierce]] and [[Harold Hunter]], and the first employees were extras from the [[Larry Clark]] film ''[[Kids (film)|Kids]]''. Jebbia explained that he opened Supreme in lower Manhattan because at the time there was nowhere else to buy skate products in the area.<ref name="vogue">{{Cite news|last=Sullivan|first=Robert|url=https://www.vogue.com/article/history-of-supreme-skate-clothing-brand|title=Charting the Rise of Supreme, From Cult Skate Shop to Fashion Superpower|work=[[Vogue (magazine)|Vogue]]|access-date=May 25, 2018}}</ref>
The first Supreme store opened in an old office space on [[Lafayette Street]] in Lower [[Manhattan]] in April 1994.<ref>{{cite web|url=http://www.supremenewyork.com/about|title=Supreme about|website=www.supremenewyork.com|access-date=November 16, 2017}}</ref><ref name="vice-2018" /> It was designed with skaters in mind with a unique design for the store layout. They began by arranging the clothes around the perimeter of the store, a large central space permitted skaters with backpacks to skate into the store.<ref name="Complex 50 Things"/> This store had its core group of skaters who served as its team in 1994,<ref name="Complex 50 Things"/> these included late actors [[Justin Pierce]] and [[Harold Hunter]], and the first employees were extras from the [[Larry Clark]] film ''[[Kids (film)|Kids]]''. Jebbia explained that he opened Supreme in lower Manhattan because at the time there was nowhere else to buy skate products in the area.<ref name="vogue">{{Cite news|last=Sullivan|first=Robert|url=https://www.vogue.com/article/history-of-supreme-skate-clothing-brand|title=Charting the Rise of Supreme, From Cult Skate Shop to Fashion Superpower|work=[[Vogue (magazine)|Vogue]]|access-date=May 25, 2018}}</ref>


In 2004, a second location was opened on [[Fairfax Avenue|North Fairfax Ave]] in Los Angeles, California, which is nearly double the size of the original New York City store.<ref>{{cite web| title = Into L.A.'s Deli Land, Enter the Skaters | url = http://travel.nytimes.com/2006/04/16/travel/16surface.html | first = Micah | last = Abrams | work = [[The New York Times]] |date=April 16, 2006 |access-date=September 29, 2012}}</ref> Other locations include Paris, which opened in 2016, London, which opened in September 2011, Tokyo ([[Harajuku]], [[Daikanyama]] and [[Shibuya]]), [[Nagoya]], [[Osaka]], and [[Fukuoka]].<ref name="stores">{{cite web|url=http://www.supremenewyork.com/stores|title=Supreme stores|website=Supreme New York |access-date=June 11, 2023}}</ref> The additional locations emulate the original Lafayette Street store's design.<ref name="vice-2018" /><ref name="vogue" />
In 2004, a second location was opened on [[Fairfax Avenue|North Fairfax Ave]] in Los Angeles, California, which is nearly double the size of the original New York City store.<ref>{{cite web| title = Into L.A.'s Deli Land, Enter the Skaters | url = http://travel.nytimes.com/2006/04/16/travel/16surface.html | first = Micah | last = Abrams | work = [[The New York Times]] |date=April 16, 2006 |access-date=September 29, 2012}}</ref> Other locations include Paris, which opened in 2016, London, which opened in September 2011, Tokyo ([[Harajuku]], [[Daikanyama]] and [[Shibuya]]), [[Nagoya]], [[Osaka]], and [[Fukuoka]].<ref name="stores">{{cite web|url=http://www.supremenewyork.com/stores|title=Supreme stores|website=Supreme New York |access-date=June 11, 2023}}</ref> The additional locations emulate the original Lafayette Street store's design.<ref name="vice-2018" /><ref name="vogue" />
Line 57: Line 57:
Supreme has been granted trademarks in many countries within North America, Europe and Asia.<ref name="WWD" /> In 2018, Supreme lost a lawsuit in an Italian court,<ref>{{cite web|url=https://hypebeast.com/2018/8/supreme-italy-counterfeit-case-fake-merchandise|title=Supreme Loses Counterfeit Case in Italy|website=HYPEBEAST}}</ref> and the European Union refused to register its trademark,<ref>{{cite web|url=https://www.nssmag.com/en/article/14761|title=Europen &#91;sic&#93; Union refuses to register Supreme as trademark|website=nss magazine}}</ref> so "Supreme" branded items not licensed, approved, or manufactured by Supreme could be sold in Italy and Spain.<ref>{{cite web|url=https://supremecalifornia.com/italian-court-rules-against-supreme-in-counterfeit-case/|title=Italian Court Rules Against Supreme in Counterfeit Case|date=August 2, 2018|website=Supreme California|language=en-US|access-date=May 24, 2019}}</ref> [[Samsung]] was able to sign a promotion agreement with a fake Supreme brand in China.<ref>{{cite web|url=https://www.theverge.com/2018/12/10/18134390/samsung-supreme-brand-fake-china-legal|title=Samsung angers hypebeasts by partnering with fake Supreme brand in China|last=Etienne|first=Stefan|date=December 10, 2018|website=The Verge|access-date=May 24, 2019}}</ref><ref>{{cite web|url=https://bgr.com/2018/12/10/samsung-supreme-collaboration-fake/|title=Samsung teams up with a fake, knock-off brand of Supreme to make products in China|last=Meek|first=Andy|date=December 10, 2018|website=BGR|language=en|access-date=May 24, 2019}}</ref>
Supreme has been granted trademarks in many countries within North America, Europe and Asia.<ref name="WWD" /> In 2018, Supreme lost a lawsuit in an Italian court,<ref>{{cite web|url=https://hypebeast.com/2018/8/supreme-italy-counterfeit-case-fake-merchandise|title=Supreme Loses Counterfeit Case in Italy|website=HYPEBEAST}}</ref> and the European Union refused to register its trademark,<ref>{{cite web|url=https://www.nssmag.com/en/article/14761|title=Europen &#91;sic&#93; Union refuses to register Supreme as trademark|website=nss magazine}}</ref> so "Supreme" branded items not licensed, approved, or manufactured by Supreme could be sold in Italy and Spain.<ref>{{cite web|url=https://supremecalifornia.com/italian-court-rules-against-supreme-in-counterfeit-case/|title=Italian Court Rules Against Supreme in Counterfeit Case|date=August 2, 2018|website=Supreme California|language=en-US|access-date=May 24, 2019}}</ref> [[Samsung]] was able to sign a promotion agreement with a fake Supreme brand in China.<ref>{{cite web|url=https://www.theverge.com/2018/12/10/18134390/samsung-supreme-brand-fake-china-legal|title=Samsung angers hypebeasts by partnering with fake Supreme brand in China|last=Etienne|first=Stefan|date=December 10, 2018|website=The Verge|access-date=May 24, 2019}}</ref><ref>{{cite web|url=https://bgr.com/2018/12/10/samsung-supreme-collaboration-fake/|title=Samsung teams up with a fake, knock-off brand of Supreme to make products in China|last=Meek|first=Andy|date=December 10, 2018|website=BGR|language=en|access-date=May 24, 2019}}</ref>


In November 2019, an appellate court of the [[European Union Intellectual Property Office]] (EUIPO) found that Supreme's brand is distinct and eligible for an EU trademark. "It has been widely demonstrated that the sign is used as a brand and in some cases seen as "‘cult’ in the field of streetwear," the court said.<ref name="WWD">{{cite news |last1=Clark |first1=van |title=Supreme Secures Chinese Trademark |url=https://wwd.com/business-news/legal/supreme-trademark-china-european-union-james-jebbia-carlyle-1203626090/ |access-date=May 12, 2020 |publisher=Women's Wear Daily |date=May 5, 2020}}</ref><ref>{{cite news |last1=Turra |first1=Alessandra |title=Supreme to Enter the Milan Retail Arena |url=https://wwd.com/fashion-news/fashion-scoops/supreme-to-enter-the-milan-retail-arena-1203682145/ |access-date=August 4, 2020 |publisher=Women's Wear Daily (WWD) |date=July 20, 2020}}</ref> On August 27, 2020, EUIPO granted Supreme a Europe-wide trademark for bags, clothing and retail stores.<ref>{{cite news |last1=Editorial Staff |title=Supreme sweeps the fake table. The US trademark obtains registration in the EU |url=https://www.pambianconews.com/2020/12/03/supreme-spazza-il-tavolo-dei-fake-il-marchio-usa-ottiene-registrazione-in-eu-306113/ |access-date=December 9, 2020 |publisher=Pambianco News |date=December 9, 2020}}</ref><ref>{{cite news |last1=Bittau |first1=Laura |title=Supreme obtains registration in the EU |url=https://www.mffashion.com/news/livestage/supreme-ottiene-la-registrazione-in-ue-202012011821064753 |access-date=December 9, 2020 |publisher=MF Fashion News |date=December 3, 2020}}</ref>
In November 2019, an appellate court of the [[European Union Intellectual Property Office]] (EUIPO) found that Supreme's brand is distinct and eligible for an EU trademark. "It has been widely demonstrated that the sign is used as a brand and in some cases seen as " ‘cult’ in the field of streetwear, " the court said.<ref name="WWD">{{cite news |last1=Clark |first1=van |title=Supreme Secures Chinese Trademark |url=https://wwd.com/business-news/legal/supreme-trademark-china-european-union-james-jebbia-carlyle-1203626090/ |access-date=May 12, 2020 |publisher=Women's Wear Daily |date=May 5, 2020}}</ref><ref>{{cite news |last1=Turra |first1=Alessandra |title=Supreme to Enter the Milan Retail Arena |url=https://wwd.com/fashion-news/fashion-scoops/supreme-to-enter-the-milan-retail-arena-1203682145/ |access-date=August 4, 2020 |publisher=Women's Wear Daily (WWD) |date=July 20, 2020}}</ref> On August 27, 2020, EUIPO granted Supreme a Europe-wide trademark for bags, clothing and retail stores.<ref>{{cite news |last1=Editorial Staff |title=Supreme sweeps the fake table. The US trademark obtains registration in the EU |url=https://www.pambianconews.com/2020/12/03/supreme-spazza-il-tavolo-dei-fake-il-marchio-usa-ottiene-registrazione-in-eu-306113/ |access-date=December 9, 2020 |publisher=Pambianco News |date=December 9, 2020}}</ref><ref>{{cite news |last1=Bittau |first1=Laura |title=Supreme obtains registration in the EU |url=https://www.mffashion.com/news/livestage/supreme-ottiene-la-registrazione-in-ue-202012011821064753 |access-date=December 9, 2020 |publisher=MF Fashion News |date=December 3, 2020}}</ref>


==Awards==
==Awards==

Revision as of 09:20, 5 November 2023

Supreme
Company typeSubsidiary
Industryclothing industry Edit this on Wikidata
Founded1994; 30 years ago (1994)[1]
FounderJames Jebbia[2]
(Founder & CEO)
Headquarters
New York City
,
United States
Number of locations
15[3]
ProductsClothing, shoes, accessories, skateboards
US$500 million (2022)
Total equityUS$1 billion[4] (2017)
ParentVF Corporation[5]
Websitesupreme.com

Supreme (səˈpriːm) is an American clothing and skateboarding lifestyle brand established in New York City in April 1994.[6][7][8] The brand aims to appeal to streetwear culture in general as well as the skateboarding and hip hop scenes specifically. The company makes skateboards in addition to clothing and accessories. The red box logo with "Supreme" in white Futura Heavy Oblique is thought to be largely based on Barbara Kruger's art.[9]

The Supreme brand is popular in China,[10] Japan,[11] Europe, Canada, and the US. VF Corporation, a US-based apparel and footwear company, bought Supreme for $2.1b in December 2020.[5]

History

The brand was founded by James Jebbia in 1994. During the formation of the brand, Jebbia was given a book about Barbara Kruger as inspiration for the logo. Kruger's art inspired the red box logo with "Supreme" in white Futura Heavy Oblique, and Supreme later released unlicensed remixes with popular artists and brands such as Jackson Pollock and Coca-Cola.[8][12]

The first Supreme store opened in an old office space on Lafayette Street in Lower Manhattan in April 1994.[13][14] It was designed with skaters in mind with a unique design for the store layout. They began by arranging the clothes around the perimeter of the store, a large central space permitted skaters with backpacks to skate into the store.[8] This store had its core group of skaters who served as its team in 1994,[8] these included late actors Justin Pierce and Harold Hunter, and the first employees were extras from the Larry Clark film Kids. Jebbia explained that he opened Supreme in lower Manhattan because at the time there was nowhere else to buy skate products in the area.[1]

In 2004, a second location was opened on North Fairfax Ave in Los Angeles, California, which is nearly double the size of the original New York City store.[15] Other locations include Paris, which opened in 2016, London, which opened in September 2011, Tokyo (Harajuku, Daikanyama and Shibuya), Nagoya, Osaka, and Fukuoka.[3] The additional locations emulate the original Lafayette Street store's design.[14][1]

Supreme stocks its own clothing label, as well as other skateboard brands such as Vans, Nike SB, Spitfire Wheels, and Thrasher.[16] James Jebbia was quoted in saying that anything that Supreme releases will never be classified as "limited," but notes that they make short runs of their products because they "don't want to get stuck with stuff nobody wants."[8]

Supreme releases two collections each year. Instead of offering the entire line at once, the brand releases a few pieces online and in-store from the current season’s collection every Thursday.[1]

In October 2017, Supreme opened their 11th store and second in New York City in the Williamsburg neighborhood of Brooklyn.[17][18][19] On October 6, 2017, James Jebbia confirmed that the label had sold a significant stake in the company of roughly 50% (around $500 million) to private equity firm The Carlyle Group.[20][21] On February 25, 2019, Supreme moved their original Manhattan location.[citation needed]

Supreme opened its 12th store on Market Street in San Francisco in October 2019.[22][23]

In 2019, a collection of every Supreme deck ever produced sold for $800,000 at a Sotheby's auction.[24][25]

In November 2020, VF Corporation announced that they agreed to buy Supreme in an all cash deal for US$2.1 billion.[5] VF Corporation bought out the investors Carlyle Group and Goode Partners LLC, as well as founder James Jebbia. According to VF, Jebbia will continue to manage the business.[26]

The 13th store of the company opened on May 6, 2021, in Milan.[27]

Skate teams

The original Supreme skate team consisted of Ryan Hickey, Justin Pierce, Gio Estevez, Paul Leung, Chris Keefe, Jones Keefe, Peter Bici, and Mike Hernandez. Other pro skaters, such as Harold Hunter and Jeff Pang, became associates of the company due to Supreme's roots within New York City's skate culture. The skate team as of 2023 includes Aidan Mackey, Brian Anderson, Ben Kadow, Jason Dill, Sean Pablo, Na-Kel Smith, Tyshawn Jones, Mark Gonzales, Kader Sylla, Sage Elsesser, Rowan Zorilla, Seven Strong, Troy Gipson, Vince Touzery, Caleb Barnett, Yuto Horigome, Nik Stain, Kevin Rodrigues and Beatrice Domond.[28][14]

Following the Paris store opening in 2016, Supreme also formed a French skate team that includes Dayanne Akadiri, Manuel Schenck, Lucien Momy, Dadoum Chabane, Damien Bulle, Victor Demonte, Valentin Jutant and Samir Krim.[29]

Trademarks

Supreme has been granted trademarks in many countries within North America, Europe and Asia.[30] In 2018, Supreme lost a lawsuit in an Italian court,[31] and the European Union refused to register its trademark,[32] so "Supreme" branded items not licensed, approved, or manufactured by Supreme could be sold in Italy and Spain.[33] Samsung was able to sign a promotion agreement with a fake Supreme brand in China.[34][35]

In November 2019, an appellate court of the European Union Intellectual Property Office (EUIPO) found that Supreme's brand is distinct and eligible for an EU trademark. "It has been widely demonstrated that the sign is used as a brand and in some cases seen as " ‘cult’ in the field of streetwear, " the court said.[30][36] On August 27, 2020, EUIPO granted Supreme a Europe-wide trademark for bags, clothing and retail stores.[37][38]

Awards

In 2018, Supreme was awarded the Council of Fashion Designers of America's Menswear Designer of the Year Award.[14]

Marketing

Fashion photographer Terry Richardson has produced some of the brand's most notable photographs, including of Michael Jordan, Kermit the Frog,[39] Three 6 Mafia, Lou Reed, Lady Gaga, Neil Young,[40] Gucci Mane, Nas, and Morrissey.

William "Bill" Strobeck serves as Supreme's main filmer, and has created several web edits for the brand such as Joyride (2014),[41] Swoosh (2015),[42] and King Puppy (2016).[43] Strobeck has also filmed and directed both of Supreme's full-length films - cherry (2014) and BLESSED (2018).[44][45]

Collaborators

Kenneth Cappello[46] made some Supreme photo tees like Mike Tyson, Dipset, and Raekwon.[47]

During the Fall/Winter 2017 season Supreme collaborated with fashion house Louis Vuitton for a Menswear Collection.[48][49] It was ranked as the best collaboration of 2017 by Vogue.[50]

Supreme's collaboration with Takashi Murakami raised $1 million for COVID-19 pandemic relief.[51]

Supreme collaborated with Yohji Yamamoto during late 2020, bringing in his avant-garde tailoring and aesthetics.[52][53] Supreme and Yohji Yamamoto collaborated again in mid 2022, bringing in graphics and designs from the Tekken video game series.[54]

References

  1. ^ a b c d Sullivan, Robert. "Charting the Rise of Supreme, From Cult Skate Shop to Fashion Superpower". Vogue. Retrieved May 25, 2018.
  2. ^ "James Jebbia". Hypebeast. Retrieved November 4, 2021.
  3. ^ a b "Supreme stores". Supreme New York. Retrieved June 11, 2023.
  4. ^ "Supreme Just Became a Billion-Dollar Streetwear Brand". Complex. Retrieved May 25, 2018.
  5. ^ a b c "VF to Buy Supreme for $2.1 Billion to Boost Apparel Brands". Bloomberg.com. November 9, 2020. Retrieved November 9, 2020.
  6. ^ "Supreme Clothing, Looking Behind the Hype of a Supreme NYC Drop". The Dapifer. Archived from the original on August 25, 2020. Retrieved February 20, 2017.
  7. ^ Chaplin, Julia (October 3, 1999). "PULSE: LAFAYETTE STREET; 'Kids' Welcome, Dress: Baggy". The New York Times. Retrieved September 29, 2012.
  8. ^ a b c d e "50 Things You Didn't Know About Supreme". Complex. Retrieved November 16, 2017.
  9. ^ graphéine, Tiphaine (January 19, 2022). "Barbara Kruger/Supreme: who's hijacking whom?". Graphéine - Agence de communication Paris Lyon. Retrieved October 30, 2023.
  10. ^ "Supreme streetwear (including fakes) takes China by storm". South China Morning Post. September 26, 2018. Retrieved October 20, 2019.
  11. ^ "That Time James Jebbia Gave a Rare Interview and Talked About Supreme's History and Its Popularity in Japan". Complex. Retrieved January 11, 2020.
  12. ^ "Here's Everything You Need to Know About the Supreme Box Logo". Highsnobiety. January 15, 2018. Retrieved August 9, 2023 – via YouTube.
  13. ^ "Supreme about". www.supremenewyork.com. Retrieved November 16, 2017.
  14. ^ a b c d Smith, Jonathan (November 16, 2018). "Almost 25 Years Later, Supreme Is Still a Skate Shop". Vice. Retrieved October 4, 2023.
  15. ^ Abrams, Micah (April 16, 2006). "Into L.A.'s Deli Land, Enter the Skaters". The New York Times. Retrieved September 29, 2012.
  16. ^ Bahney, Anna (October 31, 2003). "Get 'Em While They're Cool: Footwear for the Few". The New York Times. Retrieved September 29, 2012.
  17. ^ Woolf, Jake (October 5, 2017). "James Jebbia Wants Shopping at Supreme to Be Easier". GQ. Retrieved May 25, 2018.
  18. ^ "Supreme Is Opening a Store in Brooklyn This Week". October 3, 2017. Retrieved November 16, 2017.
  19. ^ "Here's Why Supreme Decided to Open a Second Store in New York". November 16, 2017. Retrieved November 16, 2017.
  20. ^ "BoF Exclusive – Supreme Confirms Investment From Carlyle Group". October 6, 2017. Retrieved November 16, 2017.
  21. ^ "How Supreme Grew a $1 Billion Business with a Secret Partner". October 10, 2017. Retrieved November 16, 2017.
  22. ^ Hughes, Aria (April 30, 2018). "Supreme to Open San Francisco Store". WWD. Retrieved November 19, 2018.
  23. ^ Wolf, Cam (May 2018). "Supreme's World Domination Tour Starts in San Francisco". GQ. Retrieved November 19, 2018.
  24. ^ Frank, Robert (January 29, 2019). "Skateboard deck collection sells for a record $800,000". CNBC. Retrieved May 21, 2021.
  25. ^ Neuendorf, Henri (February 11, 2019). "Meet the 17-Year-Old Collector Who Bought $800,000 Worth of Supreme Skateboard Decks at Sotheby's". Artnet News. Retrieved May 21, 2021.
  26. ^ Sebastian, Dave (November 9, 2020). "Supreme Streetwear Brand Sold to VF in $2.1 Billion Deal". Wall Street Journal. ISSN 0099-9660. Retrieved May 21, 2021.
  27. ^ Mahadevan, Tara (May 2, 2021). "Supreme Is Opening Its Milan, Italy Store on May 6". Complex. Retrieved May 21, 2021.
  28. ^ "Everything You Need To Know About Supreme (2019)". shredzshop.com. Shredz Shop. Retrieved June 24, 2021.
  29. ^ "Meet Supreme's French Team". i-d.vice.com. Vice. Retrieved June 24, 2021.
  30. ^ a b Clark, van (May 5, 2020). "Supreme Secures Chinese Trademark". Women's Wear Daily. Retrieved May 12, 2020.
  31. ^ "Supreme Loses Counterfeit Case in Italy". HYPEBEAST.
  32. ^ "Europen [sic] Union refuses to register Supreme as trademark". nss magazine.
  33. ^ "Italian Court Rules Against Supreme in Counterfeit Case". Supreme California. August 2, 2018. Retrieved May 24, 2019.
  34. ^ Etienne, Stefan (December 10, 2018). "Samsung angers hypebeasts by partnering with fake Supreme brand in China". The Verge. Retrieved May 24, 2019.
  35. ^ Meek, Andy (December 10, 2018). "Samsung teams up with a fake, knock-off brand of Supreme to make products in China". BGR. Retrieved May 24, 2019.
  36. ^ Turra, Alessandra (July 20, 2020). "Supreme to Enter the Milan Retail Arena". Women's Wear Daily (WWD). Retrieved August 4, 2020.
  37. ^ Editorial Staff (December 9, 2020). "Supreme sweeps the fake table. The US trademark obtains registration in the EU". Pambianco News. Retrieved December 9, 2020.
  38. ^ Bittau, Laura (December 3, 2020). "Supreme obtains registration in the EU". MF Fashion News. Retrieved December 9, 2020.
  39. ^ "Terry Richardson x Supreme x Kermit the Frog". February 29, 2008. Retrieved April 22, 2015.
  40. ^ Cardiner, Brock (October 13, 2014). "Supreme Fall/Winter 2014 Editorial by Terry Richardson for SENSE Magazine". High Snobiety. Retrieved April 21, 2015.
  41. ^ Strobeck, William. "JOYRIDE". YouTube. Archived from the original on November 18, 2021. Retrieved June 25, 2021.
  42. ^ Strobeck, William. "SWOOSH". YouTube. Archived from the original on November 18, 2021. Retrieved June 25, 2021.
  43. ^ Strobeck, William. "KING PUPPY". YouTube. Archived from the original on November 18, 2021. Retrieved June 25, 2021.
  44. ^ Mehring, Jonathan. "The Making of "cherry"". Thrasher Magazine. Retrieved June 25, 2021.
  45. ^ "Bill Strobeck Talks "BLESSED" & Supreme Announces Release Date". Skate News Wire (Press release). 48 Blocks Media. November 13, 2018. Retrieved June 25, 2021.
  46. ^ "A History of Supreme's Artist CollaborationsKenneth Cappello". Complex UK. Retrieved November 29, 2016.
  47. ^ "SUPREME T-SHIRT – T-Shirts – Supreme – Apparel". www.projectblitz.com. Archived from the original on June 19, 2019. Retrieved November 29, 2016.
  48. ^ "Here's Every Piece From the Supreme x Louis Vuitton Collection". Highsnobiety. June 29, 2017. Retrieved March 27, 2021.
  49. ^ "Supreme louis vuitton/supreme lookbook 1/14". www.supremenewyork.com.
  50. ^ Votka, Steff (December 19, 2017). "The 20 Best Fashion Collaborations of 2017, Ranked". Vogue. Retrieved September 5, 2021.
  51. ^ Wolf, Cam (April 21, 2020). "Supreme Is Releasing a Box-Logo T-Shirt to Help in the Coronavirus Fight". GQ. Retrieved November 27, 2020.
  52. ^ "Supreme Is Far From Over, the Yohji Yamamoto Collab Proves It". Highsnobiety. September 17, 2020. Retrieved October 24, 2022.
  53. ^ "Yohji Yamamoto's Supreme Collaboration Is a Long Time Coming". HYPEBEAST. September 16, 2020. Retrieved October 24, 2022.
  54. ^ "Supreme x Yohji Yamamoto Fall 2022 Collaboration". HYPEBEAST. September 19, 2022. Retrieved October 24, 2022.

External links