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WSLC-FM

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WSLC-FM
Broadcast areaRoanoke, Virginia
Lynchburg, Virginia
New River Valley
Frequency94.9 MHz
Branding"94.9 Star Country"
Programming
FormatCountry
Ownership
OwnerMel Wheeler, Inc.
WFIR, WLNI, WSLQ, WPLY, WVBE-FM, WXLK
History
First air date
July 11, 1948
Former call signs
WDBJ-FM (1948-1969)
WPVR (1969-2000)
WSLC-FM (2000-present)
Technical information
Facility ID30156
ClassC
Power100,000 Watts (with Beam Tilt)
HAAT598 Meters
Transmitter coordinates
37°11′50.0″N 80°9′11.0″W / 37.197222°N 80.153056°W / 37.197222; -80.153056
Links
WebcastWSLC-FM Webstream
WebsiteWSLC-FM Online

WSLC-FM (94.9 FM) is a Country formatted broadcast radio station licensed to Roanoke, Virginia, serving the New River Valley. WSLC-FM is owned and operated by Mel Wheeler, Inc.[1]

The station can be heard as far away as Smyth County, Virginia to the South. To the North, it can be heard up to Lexington. WSLC-FM can also be heard as far east as Nelson County.

History

WDBJ-FM

The station was launched on July 11, 1948 with the callsign WDBJ-FM with a Beautiful music format for many years, and its own orchestra. During its time at WDBJ-FM, the station was owned by the Times World Corporation.[2]

WPVR

Logo used for WPVR from November 1, 1969 to the mid-1990s.

Jim Gibbons Radio, Inc. bought the station and on November 1, 1969, the callsign was changed to WPVR.[3] The station would continue to carry its Beautiful music format. By 1995, WPVR had evolved into Light Adult Contemporary, branded as "Lite 95",[4] and later in 1997, switched to "Arrow 94.9" with a Classic rock format.

94.9 Star Country

Mel Wheeler, Inc. bought the station, along with WSLQ-FM and WFIR and at noon on May 25, 2000,[5] the callsign was switched to WSLC-FM and the format was changed to Country, branded as "The New 94.9 Star Country". After April 1, 2004, the station discontinued the reference of WSLC-FM being new, thus using the branding "94.9 Star Country; Your Big Giveaway Station". The Country format was adopted of its sister station, WSLC-AM at 610 AM, which had been a Country station for over 50 years. WSLC-AM was a sister station of WSLC-FM and remained on 610 AM until March 13, 2002 when the Country format was dropped and the callsign was changed to WVBE.[6] On January 20, 2016, that station flipped to sports as WPLY.

References

  1. ^ "WSLC Facility Record". Federal Communications Commission, audio division.
  2. ^ http://www.roanokeradio.com/wdbj_fm/index.html
  3. ^ http://www.roanokeradio.com/wpvr/index.html, Retrieved on 2009/02/01.
  4. ^ http://www.amfmdx.net/fmdx/OmahaFM.html
  5. ^ "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  6. ^ http://www.roanokeradio.com/wslc/index.html

External links