361 Degrees
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| Company type | Public |
|---|---|
| SEHK: 1361 | |
| Industry | Sportswear and Sports Equipment |
| Founded | 2003 |
| Headquarters | Jinjiang, Fujian, China |
Key people | Ding Wuhao, President and Executive Director |
| Products | Athletic shoes, apparel, sports equipment, accessories |
| Website | www.361sport.com/ |
361 Degrees International Limited (361˚) is a major Chinese supplier of shoe and sports goods, primarily in the People's Republic of China. 361 Degrees counts Li Ning Company, China Dongxiang, Xtep and Anta as its main competitors.
As of March 2009, there were 5,543 361 Degrees authorized retail outlets in China. The company does not own any of these outlets. They are owned and managed by 3,031 authorized dealers.
361 Degrees is the official equipment supplier to Esteghlal Tehran.
History
The company was established in 2002. 361˚ was the official sporting wear of the Chinese Men's and Women's Olympic curling teams during the 2010 Vancouver Olympics.
The company’s brand, 361˚, was launched in January 2004. It denotes 360 degrees of a protractor circle plus one extra degree, representing the company’s goal of establishing this brand to meet athlete’s need for professional functionality, plus an added degree of innovation and creativity.
361˚ markets its brand through slogans that represent its brand value. The slogans used over the years are:
- Dare to be (2004-2007)
- China, Dare to Be (2008)
- One Love (2009)
On Oct 22 2014 it was announced that 361° would become the provider of the official uniforms for the 2016 Summer Olympics and the 2016 Summer Paralympics in Rio de Janeiro.
Products
361 Degrees’ collection includes:
Footwear: badminton, table tennis, lawn tennis, basketball, casual, general training, running, and general outdoor
Apparel: badminton, table tennis, tennis, basketball, casual, general training, running, outdoor, women’s fitness, golf
Accessories: bags, balls, caps, equipment, knitted protective gear and socks.
External links
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- Companies listed on the Hong Kong Stock Exchange
- Badminton equipment manufacturers
- Companies based in Fujian
- Chinese brands
- Shoe brands
- Sportswear brands
- Sports accessories company in China
- Retail companies of China
- Shoe companies of China
- Retail companies established in 2002
- 2002 establishments in China
- Chinese company stubs