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The Album (Blackpink album)

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The Album
Digital, streaming and standard edition CD cover
Studio album by
Blackpink
ReleasedOctober 2, 2020 (2020-10-02)[1]
Recorded2020
StudioYG studio
Genre
Length24:26
Language
  • Korean
  • English
Label
Producer
Blackpink chronology
Kill This Love
(2019) 		The Album
(2020)
Singles from The Album
  1. "How You Like That"
    Released: June 26, 2020
  2. "Ice Cream"
    Released: August 28, 2020
  3. "Lovesick Girls"
    Released: October 2, 2020

The Album (stylized in all caps) is the debut Korean-language studio album (second overall) by South Korean girl group Blackpink, released on October 2, 2020, through YG Entertainment and Interscope. The album was released for pre-order on August 28.[3] It was Blackpink's first Korean release since Kill This Love (2019). For the album, Blackpink recorded 8 new songs and worked with a variety of producers, including Teddy, Tommy Brown, R. Tee, Mr. Franks and 24. Blackpink members Jisoo and Jennie also took part in writing lyrics for "Lovesick Girls". Written and recorded in isolation during the COVID-19 pandemic, the group stated that the album "shows a more mature part of us through singing not only about love but diverse emotions experienced by girls growing up".[4] Musically a pop and EDM album, The Album is characterized by its themes of growing up and love.

The Album contains collaborations with Selena Gomez and Cardi B. It was preceded by two singles, all of which entered the top-fourty of the Billboard Hot 100: "How You Like That" was released as the lead single on June 26, 2020, while "Ice Cream" with Gomez was released as the second single on August 28, 2020. "Lovesick Girls" was released as the third single alongside the album on October 2, 2020.

Background

On May 4, 2020, it was reported that the girl group had finished recording for their new album, and were working on a schedule to shoot a music video later that month.[5][6] On May 18, the group's Korean label, YG Entertainment, shared an update on the project, originally teased for June, revealing more than ten songs would be on the album.[7][8]

On June 10, YG posted the teaser poster to the pre-release single on all social media platforms, revealing the date for the single to be June 26.[9] On June 13, YG Entertainment released a prologue of Blackpink's newest reality show, 24/365 with Blackpink ahead of launch through YouTube. The show will document their comeback alongside sharing their lives through vlogs.[10] Starting from June 15, a series of teasers were posted everyday for the group's official social media accounts with the name of the single revealed to be "How You Like That" on June 17.[11][12] The music video teaser was released on June 24.[13]

On July 23, YG Entertainment released a teaser poster for a new collaboration single between the group and a then-unconfirmed artist, set to be released in August.[14] On July 28, the band announced that the album would be titled The Album, and that it would be released on October 2, 2020.[15] On August 12, 2020, the unconfirmed artist was revealed to be American singer-songwriter Selena Gomez.[16] On August 21, 2020, it was revealed that the title of the collaboration would be "Ice Cream".[17] On August 27, 2020, Blackpink released a teaser for the music video for "Ice Cream".[18]

In a September 2020 interview with American DJ Zach Sang, Blackpink revealed that the album is "jam-packed with all these different surprises, as much as 'Ice Cream' was a big surprise." They added that record producer Tommy Brown collaborated on two songs on the album, including "Ice Cream".[19] On September 27, the group announced a comeback live event scheduled to take place on October 1.[20] On September 28, it was announced that "Lovesick Girls" would be released on October 2 as the third and primary single off of the album.[21] The same day, Blackpink revealed the album track listing, which confirmed first-time songwriting contributions from members Jennie and Jisoo and additional collaborations with rapper Cardi B and record producers David Guetta and Ryan Tedder.[22]

Blackpink explained that The Album is about shows a more mature part of the group, through singing not only about love, but diverse emotions experienced by girls growing up".[4] The group also stated that "there are a lot of different emotions, not just love" on the album.

Composition

Music and lyrics

The standard edition of "The Album" is about thirty minutes long and consistis of 8 tracks. American singer Selena Gomez and rapper Cardi B are featured on "Ice Cream" and "Bet U Wanna", respective. "The Album" was written and produced by Teddy, Tommy Brown, Mr. Franks, Ariana Grande, Selena Gomez, Jennie, Brian Lee, David Guetta among others.[23] At eight tracks, the album is the longest Korean material in Blackpink's catalogue.[24] Musically, The Album is a pop and EDM record with influences of hip-hop and rock music.[25][26][24] Members Jisoo and Jennie participated in the composing and writing of the song "Lovesick Girls".[27]

Songs

The opening track, "How You Like That", is a trap and hip-hop infused track about "not being daunted by dark situations and to not lose the confidence and strength to stand up again".[24][28] The second song, "Ice Cream", is an electropop[29] and bubblegum pop[30] song with elements of trap.[31] The song's lyrics are sung mostly in English, with the exception of a single Korean verse.[32] Lyrically, the song mainly consists of ice cream-related double entendres.[33] "Pretty Savage", the third song, is a song with chanted vocals and a skittish, staccato-style beat with a prowling piano in the background.[34][24] The fourth track, "Bet You Wanna" featuring Cardi B, has a simple beat enhanced by the group's voices and Cardi's rap flow.[34] The song is about promising your significant other a good time until "said person is hooked".[35]

The fifth song and main track, "Lovesick Girls" is an anthemic dance track with an acoustic guitar/EDM sound.[36][24] Lyrically, the song deals with the pain after a heartbreak.[37] "Crazy Over You", the sixth song, is a retro hip-hop song arrangement into a minimalist trap rhythm and Balkan whistle coupled with surf rock guitar sounds.[34][38] The seventh song, "Love to Hate Me", is a dance-pop track about dismissing a jealous and "stupid" ex lover.[38][24] The closing track, "You Never Know", is a heartfelt balladry with "majestic vocals and a sense of triumph." Thematically, the track is about patience and empathy.[38][39]

Artwork

The album's digital artwork depicts a shining pink crown against a stark black background, which was first unveiled in a teaser poster by YG Entertainment in July 2020, along with the album's official release date.[40] In August, the group unveiled that the physical editions would be available in four versions along with a limited edition LP.[41]

Singles

"How You Like That", released June 26, 2020, serves as the lead single from The Album.[42] The release was accompanied by a music video, directed by Seo Hyun-seung, which was released on the group's official YouTube channel the same day.[43] The music video amassed 86.3 million views within its first day of release, breaking the record for the most viewed video in its first 24 hours previously held by BTS' "Boy with Luv"[44] and the fastest to hit 100 million views, doing so 32 hours after release.[45] On July 16, a physical version was released for purchase on Blackpink's official website, featuring the song and its instrumental.[46] The song debuted at number 33 on the Billboard Hot 100 chart, becoming Blackpink's second top 40 debut.[42] In South Korea, the song debuted at number 12 on the Gaon Digital Chart.[47] The following week, it rose to number one, earning Blackpink their third number-one single in the country.[48]

"Ice Cream" with Selena Gomez was released as the second single from the album on August 28, 2020. The single was then serviced to Contemporary hit radio on September 1.[49] It peaked at number 13 on Billboard Hot 100, becoming Blackpink's highest-charting single in the US.[50] The song also reached number 8 in its second week in South Korea.[51] An official music video for the song was released on August 28, 2020. The video shows Gomez and Blackpink in a number of colorful, pastel sets and outfits.[32]

"Lovesick Girls" was released as the third single on October 2, 2020. Blackpink announced the song to be the main track off of the album with the single announcement on September 28.[21]

Critical reception

Professional ratings
Aggregate scores
SourceRating
Metacritic68/100[53]
Review scores
SourceRating
AllMusic[54]
Associated PressPositive[55]
Consequence of SoundB-[56]
The Daily Telegraph[26]
The Guardian[25]
Rolling Stone[24]
The Times[57]

The Album was met with generally favorable reviews from critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream publications, the album received a weighted average score of 68 based on 5 reviews, indicating "generally favorable reviews".[53]

Alexis Petridis from the The Guardian praised the album's production calling it a "precision-tooled rap-influenced pop that makes most western artists' efforts in that area seem wan", but critiqued the lack of a "overarching concept".[25] Writing for The Daily Telegraph, Neil McCormick wrote that the tracks "sounds like five different songs tightly packed into one" and that the album "is Britney Spearmint Bubblegum on steroids".[26] For Rolling Stone, Tim Chan wrote that "the eight-song set is a slick, confident and wildly entertaining release from the biggest girl group in the world".[24] Callie Ahlgrim said that The Album "feels more like a playlist" whose songs don't form a group. On a positive note she referred to the songs as being "eight straight shots of multicolored, sugary liquors." Palmer Haasch said that the album "manages to encompass their musical identity" and that it's "always keeps you on your toes."[39]

Mikael Wood from the Los Angeles Times gave a mixed review, calling the album "oppressive" and "almost entirely out of alignment with pop music’s prevailing trends" and that the release "fails the test of old pop as well as the test of new".[58]

Commercial performance

On September 4, 2020, YG announced that The Album had surpassed 800,000 pre-orders in just 6 days after the pre-order period started. According to the company, the number of pre-orders reached over 530,000 copies in South Korea, and combined pre-orders from the United States and Europe amounted to around 270,000 units.[59] By October 2, The Album had surpassed one million stock pre-orders, making it the first album by a Korean girl group to surpass the mark. Of the one million, 670,000 pre-orders came from Korea, with 340,000 coming from the US and Europe. Additionally, a vinyl limited to 18,888 copies sold out within days.[60]

Track listing

Credits adapted from Tidal.[23][61]

Standard edition
No.TitleLyricsMusicArrangementLength
1."How You Like That"
  • R. Tee
  • 24
3:01
2."Ice Cream" (with Selena Gomez)
  • Brown
  • Franks
  • Teddy
2:56
3."Pretty Savage"
  • Teddy
  • Løren
  • Vince
  • Chung
  • Teddy
  • 24
  • R. Tee
  • Boom
  • Teddy
  • 24
  • R. Tee
3:19
4."Bet You Wanna" (featuring Cardi B)
  • Brown
  • Franks
  • Brown
  • Franks
  • Teddy
2:39
5."Lovesick Girls"
  • 24
  • R. Tee
3:12
6."Crazy Over You"
  • Teddy
  • Boom
  • Chung
  • Teddy
  • Boom
  • 24
  • R. Tee
  • Future Bounce
  • 24
  • R. Tee
  • Bounce
2:41
7."Love to Hate Me"
  • Tushar Apte
  • Rob Grimaldi
  • Chloe George
  • Steph Jones
  • Danny Chung
  • Apte
  • Grimaldi
  • 24
  • Apte
  • Grimaldi
  • 24
  • Vince
  • Teddy
2:49
8."You Never Know"
  • Løren
  • Boom
  • 24
  • Boom
243:49
Total length:24:26

Personnel

Credits adapted from Tidal and the group's official website.[23][61]

Release history

Release dates and formats
Region Date Format Label Ref.
Various October 2, 2020
[3][62]
United Kingdom Cassette [63]
South Korea October 6, 2020
[3][64]
Japan October 12, 2020 CD YG [65]
United States December 31, 2020 Vinyl
  • YG
  • Interscope
 [66]

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