2010 BWF World Championships

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2010 BWF World Championships
Tournament details
Dates23 August – 29 August
Edition18th
LevelInternational
VenueStade Pierre de Coubertin
LocationParis, France
← 2009 Hyderabad 2011 London →
Events at the 2010
BWF World Championships
Singlesmenwomen
Doublesmenwomenmixed

The 2010 BWF World Championships was the 18th tournament of the BWF World Championships, a global tournament in the sport of badminton. It was held at Stade Pierre de Coubertin in Paris, France, from August 23 to August 29, 2010.

Draw

The draw took place on 9 August 2010 in Kuala Lumpur, Malaysia.[1]

Medalists

Medal table

1  China 5 3 3 11
2  Indonesia 0 1 1 2
3  Malaysia 0 1 0 1
4  Chinese Taipei 0 0 2 2
 Denmark 0 0 2 2
 South Korea 0 0 2 2
Total 5 5 10 20

Events

Event Gold Silver Bronze
Men's singles China Chen Jin Indonesia Taufik Hidayat South Korea Park Sung-hwan
Denmark Peter Gade
Women's singles China Wang Lin China Wang Xin Denmark Tine Rasmussen
China Wang Shixian
Men's doubles China Cai Yun/
Fu Haifeng 		Malaysia Koo Kien Keat/
Tan Boon Heong 		China Guo Zhendong/
Xu Chen
Indonesia Markis Kido/
Hendra Setiawan
Women's doubles China Du Jing/
Yu Yang 		China Ma Jin/
Wang Xiaoli 		China Cheng Shu/
Zhao Yunlei
Chinese Taipei Cheng Wen-hsing/
Chien Yu-chin
Mixed doubles China Zheng Bo/
Ma Jin 		China He Hanbin/
Yu Yang 		South Korea Ko Sung-hyun/
Ha Jung-eun
Chinese Taipei Lee Sheng-mu/
Chien Yu-chin

Men's singles

Seeds

  1. Malaysia Lee Chong Wei (Quarterfinals)
  2. Denmark Peter Gade (Semifinals)
  3. China Lin Dan (Quarterfinals)
  4. China Chen Jin (Champions)
  5. Indonesia Taufik Hidayat (Finalist)
  6. Indonesia Sony Dwi Kuncoro (First Round, retired)
  7. Vietnam Nguyen Tien Minh (Third Round)
  8. Indonesia Simon Santoso (Second Round)
  9. Thailand Boonsak Ponsana (Third Round)
  10. China Bao Chunlai (Third Round)
  11. Denmark Jan Ø. Jørgensen (Second Round)
  12. Japan Kenichi Tago (Second Round)
  13. South Korea Park Sung-hwan (Semifinals)
  14. India Chetan Anand (First Round)
  15. Germany Marc Zwiebler (Third Round)
  16. Malaysia Wong Choong Hann (Second Round)

Results

Quarterfinals Semifinals Finals
               
1 Malaysia Lee Chong Wei 15 21 12
5 Indonesia Taufik Hidayat 21 11 21
5 Indonesia Taufik Hidayat 21 22
13 South Korea Park Sung-hwan 10 20
3 China Lin Dan 13 13
13 South Korea Park Sung-hwan 21 21
5 Indonesia Taufik Hidayat 13 15
4 China Chen Jin 21 21
  Chinese Taipei Hsueh Hsuan-yi 24 5 13
4 China Chen Jin 22 21 21
4 China Chen Jin 19 21 21
2 Denmark Peter Gade 21 8 11
  Japan Kazushi Yamada 19 12
2 Denmark Peter Gade 21 21

Women's singles

Seeds

  1. China Wang Yihan (Third Round)
  2. India Saina Nehwal (Quarterfinals)
  3. China Wang Xin (Finalist)
  4. Denmark Tine Baun (Semifinals)
  5. France Pi Hongyan (Quarterfinals)
  6. China Wang Shixian (Semifinals)
  7. China Wang Lin (Champion)
  8. Germany Juliane Schenk (Third Round)
  9. Hong Kong Zhou Mi (First Round, retired)
  10. Japan Eriko Hirose (Quarterfinals)
  11. Netherlands Yao Jie (Third Round)
  12. Hong Kong Yip Pui Yin (Third Round)
  13. Russia Ella Diehl (Third Round)
  14. South Korea Bae Seung-hee (Second Round)
  15. Bulgaria Petya Nedelcheva (Third Round)
  16. South Korea Kim Moon-hi (Third Round)

Results

Quarterfinals Semifinals Finals
               
10 Japan Eriko Hirose 16 17
7 China Wang Lin 21 21
7 China Wang Lin 21 21
4 Denmark Tine Baun 11 8
4 Denmark Tine Baun 21 21
Chinese Taipei Cheng Shao-chieh 18 13
7 China Wang Lin 21 19 21
3 China Wang Xin 11 21 13
5 France Pi Hongyan 13 15
3 China Wang Xin 21 21
3 China Wang Xin 21 11 21
6 China Wang Shixian 19 21 16
6 China Wang Shixian 21 21
2 India Saina Nehwal 8 14

Men's doubles

Seeds

  1. Malaysia Koo Kien Keat / Tan Boon Heong (Finalists)
  2. Indonesia Markis Kido / Hendra Setiawan (Semifinals)
  3. Denmark Mathias Boe / Carsten Mogensen (Quarterfinals)
  4. China Guo Zhendong / Xu Chen (Semifinals)
  5. China Cai Yun / Fu Haifeng (Champions)
  6. Chinese Taipei Fang Chieh-min / Lee Sheng-mu(Quarterfinals)
  7. South Korea Jung Jae-sung / Lee Yong-dae(Quarterfinals)
  8. Denmark Lars Paaske / Jonas Rasmussen (Quarterfinals)
  9. Indonesia Alvent Yulianto / Hendra Aprida Gunawan (Second Round)
  10. United States Howard Bach / Tony Gunawan (First Round)
  11. Japan Hirokatsu Hashimoto / Noriyasu Hirata (Third Round)
  12. Chinese Taipei Chen Hung-ling / Lin Yu-lang (Third Round)
  13. South Korea Ko Sung-hyun / Yoo Yeon-seong (Third Round)
  14. China Chai Biao / Zhang Nan (Third Round)
  15. India Rupesh Kumar / Sanave Thomas (Third Round)
  16. Malaysia Choong Tan Fook / Lee Wan Wah (First Round)

Results

Quarterfinals Semifinals Finals
               
1 Malaysia Koo Kien Keat
Malaysia Tan Boon Heong 		23 21 21
7 South Korea Jung Jae-sung
South Korea Lee Yong-dae 		25 13 14
1 Malaysia Koo Kien Keat
Malaysia Tan Boon Heong 		21 21
4 China Guo Zhendong
China Xu Chen 		14 18
4 China Guo Zhendong
China Xu Chen 		21 23
8 Denmark Lars Paaske
Denmark Jonas Rasmussen 		16 21
1 Malaysia Koo Kien Keat
Malaysia Tan Boon Heong 		21 18 14
5 China Cai Yun
China Fu Haifeng 		18 21 21
5 China Cai Yun
China Fu Haifeng 		21 21
3 Denmark Mathias Boe
Denmark Carsten Mogensen 		11 18
5 China Cai Yun
China Fu Haifeng 		21 21
2 Indonesia Markis Kido
Indonesia Hendra Setiawan 		16 13
6 Chinese Taipei Fang Chieh-min
Chinese Taipei Lee Sheng-mu 		14 14
2 Indonesia Markis Kido
Indonesia Hendra Setiawan 		21 21

Women's doubles

Seeds

  1. China Ma Jin / Wang Xiaoli (Finalists)
  2. China Du Jing / Yu Yang (Champions)
  3. Chinese Taipei Cheng Wen-hsing / Chien Yu-chin (Semifinals)
  4. China Cheng Shu / Zhao Yunlei (Semifinals)
  5. Japan Miyuki Maeda / Satoko Suetsuna (Quarterfinals)
  6. South Korea Ha Jung-eun / Kim Min-jung (Quarterfinals)
  7. China Pan Pan / Tian Qing (Quarterfinals)
  8. South Korea Yoo Hyun-young / Jung Kyung-eun (Quarterfinals)
  9. Japan Mizuki Fujii / Reika Kakiiwa (Second Round, retired)
  10. Bulgaria Petya Nedelcheva / Russia Anastasia Russkikh (Third Round)
  11. Singapore Shinta Mulia Sari / Yao Lei (Third Round)
  12. Russia Valeria Sorokina / Nina Vislova (Third Round)
  13. Thailand Savitree Amitrapai / Vacharaporn Munkit (First Round)
  14. Thailand Duanganong Aroonkesorn / Kunchala Voravichitchaikul (Third Round)
  15. Japan Shizuka Matsuo / Mami Naito (Third Round)
  16. India Jwala Gutta / Ashwini Ponnappa (Third Round)

Results

Quarterfinals Semifinals Finals
               
1 China Ma Jin
China Wang Xiaoli 		21 17 21
6 South Korea Ha Jung-eun
South Korea Kim Min-jung 		19 21 12
1 China Ma Jin
China Wang Xiaoli 		10 21 21
4 China Cheng Shu
China Zhao Yunlei 		21 10 13
4 China Cheng Shu
China Zhao Yunlei 		21 21
5 Japan Miyuki Maeda
Japan Satoko Suetsuna 		8 14
1 China Ma Jin
China Wang Xiaoli 		9 17
2 China Du Jing
China Yu Yang 		21 21
8 South Korea Yoo Hyun-young
South Korea Jung Kyung-eun 		14 17
3 Chinese Taipei Cheng Wen-hsing
Chinese Taipei Chien Yu-chin 		21 21
3 Chinese Taipei Cheng Wen-hsing
Chinese Taipei Chien Yu-chin 		16 15
2 China Du Jing
China Yu Yang 		21 21
7 China Pan Pan
China Tian Qing 		20 18
2 China Du Jing
China Yu Yang 		22 21

Mixed doubles

Seeds

  1. Indonesia Nova Widianto / Lilyana Natsir (Quarterfinals)
  2. Denmark Thomas Laybourn / Kamilla Rytter Juhl (Quarterfinals)
  3. Poland Robert Mateusiak / Nadieżda Kostiuczyk (Second Round)
  4. Indonesia Hendra Aprida Gunawan / Vita Marissa (Third Round)
  5. Denmark Joachim Fischer Nielsen / Christinna Pedersen (Third Round)
  6. China He Hanbin / Yu Yang (Finalists)
  7. South Korea Lee Yong-dae / Lee Hyo-jung (Third Round)
  8. China Zheng Bo / Ma Jin (Champions)
  9. India Valiyaveetil Diju / Jwala Gutta (Quarterfinals)
  10. China Tao Jiaming / Zhang Yawen (Quarterfinals)
  11. Chinese Taipei Chen Hung-ling / Chou Chia-chi (Second Round)
  12. South Korea Ko Sung-hyun / Ha Jung-eun (Semifinals)
  13. Thailand Songphon Anugritayawon / Kunchala Voravichitchaikul (Third Round)
  14. Thailand Sudket Prapakamol / Saralee Thungthongkam (Third Round)
  15. England Nathan Robertson / Jenny Wallwork (Third Round)
  16. Chinese Taipei Lee Sheng-mu / Chien Yu-chin (Semifinals)

Results

Quarterfinals Semifinals Finals
               
1 Indonesia Nova Widianto
Indonesia Lilyana Natsir 		19 21
8 China Zheng Bo
China Ma Jin 		21 23
8 China Zheng Bo
China Ma Jin 		15 21 21
12 South Korea Ko Sung-hyun
South Korea Ha Jung-eun 		21 11 16
9 India Valiyaveetil Diju
India Jwala Gutta 		16 19
12 South Korea Ko Sung-hyun
South Korea Ha Jung-eun 		21 21
8 China Zheng Bo
China Ma Jin 		21 21
6 China He Hanbin
China Yu Yang 		14 10
16 Chinese Taipei Lee Sheng-mu
Chinese Taipei Chien Yu-chin 		14 21 21
10 China Tao Jiaming
China Zhang Yawen 		21 18 17
16 Chinese Taipei Lee Sheng-mu
Chinese Taipei Chien Yu-chin 		13 8
6 China He Hanbin
China Yu Yang 		21 21
6 China He Hanbin
China Yu Yang 		21 21
2 Denmark Thomas Laybourn
Denmark Kamilla Rytter Juhl 		19 17

Competition Logo Plagiarism Controversy

In August-2013, Brazilian news portals reported that the competition logo had been plagiarized by a company named Telexfree[2][3][4][5][6] which became operational only in 2011, two years after Badminton World Federation (logo owner) and Taïo Design Consulting (logo creator) launched the official brand for 2010 BWF World Championships. Because of this issue, Telexfree have decided to execute a re-brand campaign[7] without giving any official explanations about the case or if there is any legal action moved by the logo owner.

Telexfree and Yonex BWF World Championships Paris 2010 logos

References

  1. ^ "The draws revealed". yonexbadminton.com. 2010-08-09. Retrieved 2010-08-10.
  2. ^ "Telexfree announces re-brand after rumors of plagiarism. (Portuguese)". Exame Magazine. Retrieved Dec 7, 2013.
  3. ^ "Acre's governor declares support Telexfree, suspected of financial pyramid". IG Economia. Retrieved December 12, 2013.
  4. ^ "Telexfree Logo Plagiarism and God (English)". Behind MLM. Retrieved Dec 7, 2013.
  5. ^ "Telexfree after Ponzi Scheme, a Plagiarism case(Portuguese)". Veja Magazine. Retrieved Dec 7, 2013.
  6. ^ "Telexfree or BFW ?(Portuguese)". Canal do Otário. Retrieved Mar 19, 2014.
  7. ^ "Telexfree re-brand - Official Video (PT)". Vixmais and Telexfree. Retrieved Dec 7, 2013.

External links

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