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Jefferson Hack

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Jefferson Hack
Born1971 (age 52–53)
Montevideo, Uruguay
Alma materUniversity of the Arts London
OccupationPublisher
TitleCo-founder and CEO of Dazed Media
Children1
Websitewww.jeffersonhack.com

Jefferson Hack (born 1971) is a Curator, Creative Director and co-founder of Dazed Media, an independent[1] media company that produces stories across its print, digital and video brands.[2][3] The company's portfolio includes fashion bi-annuals Another Magazine and Another Man;[4] bi-monthly youth fashion and culture magazine Dazed, and websites Anothermag.com, Dazeddigital.com, Dazedbeauty.com[5] and Anothermanmag.com in addition to the creative wing Dazed Studio. Hack, who previously served as Editor of these titles, is also co-founder of global video channel Nowness.[6]

Early life and career

Hack was born in Montevideo, Uruguay and educated at Pangbourne College. He lived for much of his childhood and teenage years in Cliffsend, Kent.

In 1991, at the age of 19, Hack founded Dazed with photographer Rankin while a student at London College of Printing.[7] In 2001 Hack launched luxury bi-annual Another Magazine.[8] In 2005 Hack co-founded men's style bi-annual Another Man.[9]

In 2006 Hack launched dazeddigital.com, in 2009 he launched anothermag.com, and in 2017 he launched anothermanmag.com.[10][11]

In 2010 Hack co-founded Nowness, an independent luxury lifestyle video channel in partnership with LVMH Moët Hennessy Louis Vuitton.[12] In 2017 Dazed Media and Modern Media formed a joint venture titled Modern Dazed and acquired a majority stake in Nowness.[13]

In 2013, Hack launched Dazed Studio[14], the creative agency wing of Dazed Media, which makes digital, video, print, events and social media for brands, Dazed & Confused was rebranded as Dazed in spring 2014.[15]

Since its launch, Dazed Studio[14] has also produced campaigns and events for brands including Adidas, Bally, Burberry, Calvin Klein, Dior, Gucci, Maison Margiela, Miu Miu, Nike, Tom Ford, Tinder and Versus Versace.

Hack has worked with Bjork[16] and as creative consultant to U2.[17][18]In 2015 he worked with Rihanna on a project with Alexander McQueen and Another Magazine that resulted in the world's first digital cover magazine and in 2015 with fashion designer Karl Lagerfeld which resulted in the world's first handcrafted hologram fashion magazine cover.[19][20]

Hack has edited multiple books including Star Culture (Phaidon Press, 2000); Another Portrait Book (Steidl, 2009); Another Fashion Book (Steidl, 2009); Another Art Book (Steidl, 2010); Dazed and Confused: Making It Up As We Go Along (Rizzoli, 2011), Another Man: Men's Style Stories (Rizzoli, 2014) and We Can’t Do this Alone: Jefferson Hack the System (Rizzoli, 2016).

Hack has spoken at Web Summit,[21] Wired[22] and Mediacom Beyond Advertising conferences.[23] He signed his name to a public letter by Refugee Action[24] and supported Parlay for the Oceans during the 2015 United Nations Climate Change Conference.[25] He is a member of the British Fashion Council's Menswear Committee[26] supporting London Fashion Week Men's and London Show Rooms in Paris.[27] He was considered as an international expert on the LVMH prize committee.[28][29][30]

In November 2017, Hack teamed up with British clothing brand Underground to launch a collection of Apollo brothel creepers taken from its archives spanning the last thirty years.[31]

In May 2018, Hack became a board member of the Creative Industries Federation[32][33].

In 2019 Hack signed his name to an open letter the Creative Industries Federation published to the Secretary of State for Education, Gavin Williamson MP, on the value of creative education. He signed alongside other notable names in the industry including Katie Grand, Jonathan Anderson, Sarah Mower, Dylan Jones and Dame Natalie Massenet.

In September 2018, Hack launched Dazed Beauty[5], a next generation online platform dedicated to redefining the language and communication of beauty. In February 2019, Dazed Beauty launched in print with Issue Zero. Cover stars included Travis Scott, Kate Moss[34] and Kylie Jenner[35].

Hack was one of the many headline speakers at the 2019 D&AD Festival[36][37], alongside names including Rankin and Lauren Laverne.

In April 2019, it was announced that Dazed Media signed an agreement with YOHO! Group, China’s largest streetwear platform, to launch Dazed China[38] in August 2019. Dazed China was launched at YoHood festival where Jefferson was Creative Director, enlisting Daniel Arsham to reimagine Yohood’s branding and create the set design concept for the fair that takes place at the Shanghai New International Expo Centre.

In May 2019, Hack penned a love letter to print[39] for issue 13 of System Magazine, highlighting on his 27 year career in the industry.

In August 2019, Hack announced the launch of the exhibition Transformer: A Rebirth of Wonder at 180 The Strand in London, opening for three months on 2 October 2019, during Frieze London.  Curated by Hack the exhibition featured newly commissioned and debut work by: Doug Aitken[40] , Sophia Al-Maria & Victoria Sin[41], Korakrit Arunanondchai[42], Donna Huanca[43], Juliana Huxtable[44], Evan Ifekoya[45], Dozie Kanu[46], Quentin Lacombe[47], Lawrence Lek[48], Jenn Nkiru[49], Chen Wei[50] and Harley Weir & George Rouy.[51][52] The works were connected by themes including ritual, identity, magic and political reality[53] and was described by The Guardian as “ a mind-blowing rumble in the jungle”[54].  Alongside the exhibition a programme of performances, talks and workshops titled Alchemical Realms took place over the course of the three months.[55]

In December 2019, Hack was part of the Selfridges ‘Future Fantasy’[56] Christmas campaign film alongside names including Noomi Rapace, Miguel, Chris Wiley, Kim Jones and Daniel Arsham.

In April 2020, during the Covid-19 pandemic, Hack announced the launch of the #AloneTogether[57] campaign on Dazed, celebrating creativity in a time of crisis.

Hack in 2015

During the pandemic, Hack also penned a letter to save the fashion industry, creative fashion workforce and national identity.[58] As part of his role on the board of the Creative Industries Federation, Hack was involved in lobbying for payment relief for self-employed creatives[59][60] as well as calling on the government to implement urgent funding for creative and cultural organisations impacted by the fall-out of Covid-19.[61]

Career overview

  • 1991–Present: Co-founder of Dazed (formerly Dazed & Confused)
  • 2001–Present: Co-founder of Another Magazine
  • 2005–Present: Co-founder of Another Man
  • 2006–Present: Co-founder of Dazed Digital
  • 2009–Present: Co-founder of AnOthermag.com
  • 2010–Present: Creative Director of Nowness
  • 2012–Present: Co-founder and Creative Director of MAD Agency London
  • 2012–Present: Creative Consultant of Tod's No_Code, part of Tod's mainline
  • 2013–Present: Founder of Dazed Media Studio[1]
  • 2013–Present: Founder of Dazed Vision
  • 2018-Present:Board member of Creative Industries Federation
  • 2018-Present: Co-founder of Dazed Beauty

Personal life

Hack was in a relationship with model Kate Moss in the early 2000s. Together they have a daughter, Lila Grace Moss-Hack[62][63] born in 2002.[64] He lives in East London.[7]

Books

  • Star Culture, The “Dazed and Confused” Collected Interviews. By Mark Sanders and Hack. Phaidon Press, 2000. ISBN 0714839558.
  • RankinWorks. By Kate Moss, Oliviero Toscani, Liz Farrelly, and Hack. Booth-Clibborn, 2002. ISBN 1861541619.
  • Another Fashion Book. By Hack. Steidl, 2009. ISBN 386521729X.
  • Another Art Book. By Hack. Steidl, 2011. ISBN 3865218601.
  • Dazed and Confused: Making It Up As We Go Along. By Ingrid Sischy and Hack, Rankin and Jo-Ann Furniss. Rizzoli, 2012. ISBN 0847836924.
  • Kate: The Kate Moss Book. By Kate Moss, Fabien Baron, Jess Hallett, and Hack. Rizzoli, 2012. ISBN 0847837904.
  • Another Man: Men's Style Stories. By Alister Mackie, Hack, Ben Cobb. Rizzoli, 2014. ISBN 9780847843275.
  • We Can’t Do this Alone: Jefferson Hack the System By Hack. Rizzoli, 2016. ISBN 978-0847847433.

Exhibitions curated by Hack and others

  • What's Next? - The Future of the Photography Museum, Foam Fotografiemuseum Amsterdam, Amsterdam, 5 November – 7 December 2011. Curated by Lauren Cornell, Hack, Erik Kessels, and Alison Nordström.[65]
  • 20 Years of Dazed & Confused Magazine: Making it Up As We Go Along, Somerset House, London, 4 November 2011 – 29 January 2012. Curated by Hack and Emma Reeves.[66]
  • Transformer: A Rebirth of Wonder[52], 180 The Strand, London, 2 October - 15 December 2019. Presented by The Store X The Vinyl Factory. Curated by Hack.

References

  1. ^ a b "Dazed Media - Discover Dazed Media's Company Page - The Business of Fashion". www.businessoffashion.com.
  2. ^ "Cultural Blog/Website".
  3. ^ Conway, Clare. "A Life in the Day: Jefferson Hack, co-founder of Dazed & Confused".
  4. ^ "10 Men's High-Fashion Magazines You Should Knowanothermag". Complex UK.
  5. ^ a b "Dazed Makes a Play for Beauty". The Business of Fashion. 2018-09-05. Retrieved 2019-09-20.
  6. ^ "Dazed wants to help brands build 'wonderful creative' as it repositions as Dazed Media".
  7. ^ a b "The Observer Profile: Jefferson Hack - Comment - The Observer". www.theguardian.com.
  8. ^ "DazedDigital.com to launch Blog Awards - Leads - News - Fashion Jobs, News, Business, apparel industry platform, Fashion New York, Los Angeles, Miami". www.fashionunited.com.
  9. ^ "Dazed to launch new men's fashion biannual in autumn".
  10. ^ "Jefferson Hack". showstudio.com.
  11. ^ Marfil, Lorelei (12 June 2017). "Another Man Launches Web Site".
  12. ^ "Ian Burrell: The multi-tasking Jefferson Hack reveals how he keeps". 25 November 2013.
  13. ^ "News Bites - Modern Dazed Acquires Nowness Stake, Kérastase On-Demand, Elie Top Online". 15 May 2017.
  14. ^ a b "Home | Dazed Studio". dazed.studio. Retrieved 2019-09-20.
  15. ^ "Subscribe to read". Financial Times. {{cite web}}: Cite uses generic title (help)
  16. ^ "Gucci X Bjork's The Gate". Dazed Studio. Retrieved 2020-05-01.
  17. ^ "Jefferson Hack: 'The future of fashion is full of jeopardy'".
  18. ^ "U2 > News > Films Of Innocence Premiere". www.u2.com. Retrieved 2020-05-01.
  19. ^ "Hacking Print: Dazed's Jefferson Hack talks tech and bringing Rihanna to life on the cover of AnOther".
  20. ^ "AnOther Mag releases hologram cover featuring Karl Lagerfeld for its 15th anniversary". 9 March 2016.
  21. ^ Arthur, Rachel. "Fashion And Tech Is Latest Content Focus For Web Summit, Says CEO Paddy Cosgrave".
  22. ^ Clark, Liat. "Björk: how Android is helping us take Biophilia to the masses - Wired 2013 video".
  23. ^ "Highlights from MediaCom's salon at SxSW :: MediaCom".
  24. ^ "Public figures join Refugee Action's call for the UK to help more Syrian refugees - Refugee Action". www.refugee-action.org.uk.
  25. ^ "PARLEY x COP21". PARLEY.
  26. ^ http://www.britishfashioncouncil.com/uploads/media/62/56134.pdf
  27. ^ "British Fashion Council". www.britishfashioncouncil.co.uk.
  28. ^ "British Fashion Council". www.londonshowrooms.co.uk.
  29. ^ "British Fashion Council". www.britishfashioncouncil.co.uk.
  30. ^ "The international experts - LVMH Prize".
  31. ^ "'Dazed' Co-Founder Collaborates with Underground For 30th Anniversary". www.out.com. November 15, 2017.
  32. ^ "Signatories for the Creative Industries Federation's open letter to Gavin Williamson MP on the value of creative education | Creative Industries Federation". www.creativeindustriesfederation.com. Retrieved 2019-09-20.
  33. ^ "Jefferson Hack joins Federation board | Creative Industries Federation". www.creativeindustriesfederation.com. Retrieved 2019-09-20.
  34. ^ ""Less contour, more centaur": Dazed Beauty launches print edition starring Kate Moss and Travis Scott". It’s Nice That. 2019-01-29. Retrieved 2019-09-20.
  35. ^ Saltzman, Stephanie. "'Dazed Beauty' Used AI to Do Kylie Jenner's Makeup, and the Results Are Eerily Fascinating". Fashionista. Retrieved 2019-09-20.
  36. ^ "D&AD Announces Headline Speakers for 2019 D&AD Festival | LBBOnline". lbbonline.com. Retrieved 2019-09-20.
  37. ^ "The importance of creative collaborations; a discussion between Jefferson Hack and Patrick Burgoyne". D&AD. Retrieved 2019-09-20.
  38. ^ "Dazed Partners with Yoho! to Launch in China". The Business of Fashion. 2019-04-22. Retrieved 2019-09-20.
  39. ^ AnOther (2019-05-28). "Jefferson Hack: For the Love of Print". AnOther. Retrieved 2019-09-20.
  40. ^ "Doug Aitken features in TRANSFORMER: A Rebirth Of Wonder at 180 The Strand". Victoria Miro. Retrieved 2020-05-05.
  41. ^ "Sophia Al-Maria & Victoria Sin – Astral Bodies Electric, Make Up!". FACT Magazine. 2019-11-29. Retrieved 2020-05-05.
  42. ^ "Korakrit Arunanondchai – Various Works". FACT Magazine. 2019-11-15. Retrieved 2020-05-05.
  43. ^ "Donna Huanca". Simon Lee. Retrieved 2020-05-05.
  44. ^ "Juliana Huxtable – Untitled". FACT Magazine. 2019-10-04. Retrieved 2020-05-05.
  45. ^ "Prophetic Map I: Toju Ba Farabale".{{cite web}}: CS1 maint: url-status (link)
  46. ^ "Dozie Kanu". Dozie Kanu. Retrieved 2020-05-05.
  47. ^ "Quentin Lacombe's Alternate Cosmology". British Journal of Photography. 2019-10-16. Retrieved 2020-05-05.
  48. ^ "Lawrence Lek – Temple OST". FACT Magazine. 2019-10-04. Retrieved 2020-05-05.
  49. ^ "Jenn Nkiru – Rebirth Is Necessary". FACT Magazine. 2019-10-17. Retrieved 2020-05-05.
  50. ^ "Chen Wei – Various Works". FACT Magazine. 2019-12-04. Retrieved 2020-05-05.
  51. ^ Dazed (2019-10-30). "Harley Weir & George Rouy on the intimate details of their art collab". Dazed. Retrieved 2020-05-05.
  52. ^ a b "The Store X The Vinyl Factory presents TRANSFORMER: The Rebirth Of Wonder at 180 The Strand". The Vinyl Factory. 2019-09-23. Retrieved 2020-05-05.
  53. ^ "Transformer: a rebirth of wonder activates the cavernous spaces of The Store X, 180 The Strand". The Spaces. 2019-10-09. Retrieved 2020-05-05.
  54. ^ Ashby, Chloë (2019-11-28). "Other Spaces / Transformer review – a mind-blowing rumble in the jungle". The Guardian. ISSN 0261-3077. Retrieved 2020-05-05.
  55. ^ AnOther (2019-09-19). "Jefferson Hack Curates Group Exhibition, Transformer: A Rebirth of Wonder". AnOther. Retrieved 2020-05-05.
  56. ^ "Selfridges Presents: Future Fantasy film". www.selfridges.com. Retrieved 2020-05-05.
  57. ^ Dazed (2020-03-21). "Welcome to #AloneTogether: a creative community in times of crisis". Dazed. Retrieved 2020-05-05.
  58. ^ AnOther (2020-04-05). "An Urgent Open Letter from Jefferson Hack". AnOther. Retrieved 2020-05-07.
  59. ^ "'We're all making it up as we go along': Dazed CEO Jefferson Hack on what comes next for media". Digiday. 2020-04-01. Retrieved 2020-05-05.
  60. ^ "Open letter on a Temporary Income Protection Fund for the self-employed and freelancers | Creative Industries Federation". www.creativeindustriesfederation.com. Retrieved 2020-05-05.
  61. ^ "#OurWorldWithout Open Letter to the Chancellor and the Secretary of State for Digital, Culture, Media and Sport | Creative Industries Federation". www.creativeindustriesfederation.com. Retrieved 2020-05-05.
  62. ^ Tennant, Laura. "Living Review: Life Etc – What's in a name?" Archived 3 November 2015 at the Wayback Machine BNET Retrieved 28 January 2008.
  63. ^ "Jefferson Hack: Having a kid made me a man". Evening Standard. London. 21 February 2011. Retrieved 28 June 2012.
  64. ^ "Kate Moss gives birth to a girl". The Telegraph. 30 September 2002. Retrieved 28 June 2012.
  65. ^ "Foam Gallery: What's Next?". Dazed. 31 October 2011.
  66. ^ "Dazed 20th Anniversary Somerset House Exhibition". Dazed. 1 November 2011.
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