Bran flakes
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| Product type | Breakfast cereal |
|---|---|
| Owner | Post Holdings |
| Produced by | Post Consumer Brands |
| Country | U.S. |
| Introduced | 1915 |
| Previous owners | Kellogg's |
| Website | postconsumer.com/branflakes |
Bran flakes is a brand of breakfast cereal similar to corn flakes and currently owned by Post Holdings. The cereal consists of small toasted flakes of wheat or oat bran together with binders and seasoning. They may be nutritionally fortified. They are usually served cold with milk.[1][2]
They have been available since 1915.[3]
Overview
Bran flakes have been, produced by Kellogg's, by Post Consumer Brands, and by various other manufacturers under many generic brands.[4][5][6]
Variants of bran flakes, with added dried fruit, include raisin bran,[1] sultana bran, and Fruit and Fibre. Research suggests that eating commercially produced raisin bran containing sugared raisins elevates dental acids to plaque-forming levels; whereas home-made raisin bran, created by adding un-sugared raisins to bran flakes, does not produce this effect.[7]
Bran flakes are high in dietary fiber. The consumption of dietary fiber can reduce the rate of increase in blood sugar and insulin levels after eating, thereby reducing the risk of contracting type 2 diabetes or a heart attack.[8] It can also promote a healthy microbiome.[8]
See also
References
- ^ a b Matz, Samuel A. (30 April 1991). Chemistry and Technology of Cereals as Food and Feed. Springer Science & Business Media. ISBN 9780442308308 – via Google Books.
- ^ "The American Magazine". Crowell-Collier Publishing Company. 13 March 2018 – via Google Books.
- ^ "Our History". Kellogg NA Co. 2019.
- ^ Kellow, Juliette; Costain, Lyndel; Beeken, Laurence (13 March 2018). The Calorie, Carb and Fat Bible 2011: The UK's Most Comprehensive Calorie Counter. Diet and Fitness Resources. ISBN 9781904512097 – via Google Books.
- ^ "Consumer Reports". Consumers Union of United States. 13 March 2018 – via Google Books.
- ^ Jones, John Philip; Slater, Jan S. (13 March 2018). What's in a Name?: Advertising and the Concept of Brands. M.E. Sharpe. ISBN 9780765611123 – via Google Books.
- ^ "Bran flakes with raisins and added sugar promote plaque acid". 19 December 2009.
- ^ a b Willett, Walter (19 September 2017). Eat, Drink, and Be Healthy: The Harvard Medical School Guide to Healthy Eating. Simon and Schuster. ISBN 9781501164774 – via Google Books.
External links
| Post Consumer Brands |  | |
|---|---|---|
| Weetabix Ltd. | ||
| Private brands | ||
| Other | ||
| Former | ||
| Related | ||
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