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|Born||David Jerome Bloom
May 22, 1963
Edina, Minnesota, United States
|Died||April 6, 2003
|Cause of death||Pulmonary Embolism from Deep Vein Thrombosis|
David Jerome Bloom (May 22, 1963 – April 6, 2003) was an American television journalist (co-anchor of Weekend Today and reporter) until his sudden death in 2003 after a deep vein thrombosis (DVT) became a pulmonary embolism.
Early and personal life
David Bloom was born in Edina, Minnesota, the son of Laura Jean (Carmichael) and Harold James Bloom. He was an avid ice hockey player and state champion in high school debating in the National Forensic League. Bloom attended Pitzer College in Claremont, California, from 1981 to 1985 where he was a national debate champion. He majored in political science.
Bloom was survived by his wife, Melanie, and three daughters: Nicole, Christine, and Ava. The Blooms were residents of Pound Ridge, New York, at the time of his death. After his death, Melanie started working with the Coalition to Prevent DVT.
In 1991, Bloom joined WTVJ in Miami. He covered Hurricane Andrew and while reporting the aftermath he chased off would-be looters. In 1991, he won a regional Emmy for investigative journalism for his report on South Florida's role in the shipment of arms to Iraq. He won both the Peabody Award and the RTNDA Edward R. Murrow Award for his hurricane coverage.
In 1993, Bloom joined NBC News as correspondent in Chicago, Illinois, and moved to Los Angeles, California in 1995. Bloom covered the presidential campaigns of 1996 and 2000 for the network and later became NBC's White House correspondent. In 1999, Bloom was named co-anchor of Weekend Today along with Soledad O'Brien, a position he served until his death.
Iraq reporting and death
Bloom's name was pegged to a vehicle he used in Iraq, the "Bloom Mobile." It was a Ford F250 4 wheel drive Flatbed truck with a SeaTel stabilized marine dish retrofitted by Miramar, Florida-based company Maritime Telecommunications Network, with live television and satellite transmission equipment so he could continuously broadcast reports as troops made their way toward Baghdad.
The David Bloom Award
In 2006 The National Association of Radio and Television Broadcasters established an award to honor excellence in enterprise reporting. ABC World News Tonight co-anchor Bob Woodruff received the award in its first year.
- Merli, Geno (February 2012). "From High-Energy to Hospitalized in Less Than a Week". The Coalition to Prevent Deep-Vein Thrombosis. Retrieved 27 November 2012.
- Technology Review: "You Don't Understand Our Audience"
- ‘My husband should be living today’: Melanie Bloom, the widow of former NBC correspondent David Bloom, on preventing the often-silent killer DVT March 3, 2005]