Palmolive (brand)

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Palmolive logo 2019.png
Product typeSoap, shampoo, dishwashing liquid
CountryUnited States
Introduced1898; 123 years ago (1898)
WebsiteUS official UK/European official
Former logo used from 1995 to 2015
Former logo used from 2015 to 2019

Palmolive is an American brand of a line of products produced by the parent company, Colgate-Palmolive. The name originated in 1898, and the company sells associated products in various countries. Such products include soap, dishwashing liquid, shampoo, hair conditioner, body wash and liquid hand-wash.


The B.J. Johnson Soap Company was established in Milwaukee, Wisconsin in 1864. In 1898, the company introduced Palmolive soap[1] a formula created by the company that included palm and olive oil.[2]

In 1928, Colgate merged with the Palmolive-Peet Company.[3] In 1953, the companies became a joint venture, known as the Colgate-Palmolive Company.[4]


  1. ^ "History". Colgate-Palmolive. 2016. Retrieved 2018-01-12. 1898 [-] BJ Johnson Soap Co. introduces Palmolive Soap.
  2. ^ Compare: Cooper, Raymond; Deakin, Jeffrey John (2015). Botanical Miracles: Chemistry of Plants That Changed the World. Boca Raton, Florida: CRC Press (published 2016). ISBN 9781498788182. Retrieved 2018-01-11. In 1864, Caleb Johnson founded a soap company called B.J. Johnson Soap Co. in Milwaukee. In 1898, this company introduced a soap made of palm and olive oils marketed as “Palmolive.”
  3. ^ "History". Colgate-Palmolive. 2016. Retrieved 2018-01-12. 1928 --] Colgate merges with Palmolive-Peet to become Colgate-Palmolive-Peet Company.
  4. ^ Compare: "History". Colgate-Palmolive. 2016. Retrieved 2018-01-12. 1953 [-] Colgate-Palmolive Company becomes company's official name.

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