|Broadcast area||Indianapolis, Indiana|
|Slogan||The Sound Of NOW!|
|Frequency||100.9 MHz (also on HD Radio)|
|Translator(s)||102.9 W275BD (Greenfield, relays HD2)|
|First air date||May 28, 1967 (as WNON-FM)|
|Format||Top 40 (CHR)
HD2: Classic hip hop "Boom 102.9"
|Former callsigns||WNON-FM (1967-1985)
(Radio One of Indiana, LLC)
|Sister stations||WHHH, WTLC, WTLC-FM|
WNOW-FM is a top 40 (CHR) formatted commercial radio station licensed to Speedway, Indiana, serving the Indianapolis Metro area. WNOW is owned and operated by Radio One alongside sister stations WTLC-AM-FM, WHHH and TV station WDNI-CD. All four stations and TV outlet share studios on Meridian Street in downtown Indianapolis with its transmitter located on the city's east side.
WNOW-FM features The Joe and Alex Show from 5:30am to 10:00am.
Specialty programming includes the Friday Vibe and the Saturday Vibe with various house DJ's including DJ Orion, DJ Cool Hand Lex, and DJ Indiana Jones.
Prior to October 10, 2007 "RadioNow 93.1" (WNOU FM) was operated by Emmis Communications with the on-air staff consisting of: Mornings—Marco, Superphat Mikey & Shannon, Middays—Mysti Cox, Afternoons—Nigel, Nights—Dylan, Overnights—A.J., Swing—Brody Scott.
Smooth Jazz 100.9
On October 8, 2007, at Noon, the "RadioNow" format was dropped from the 93.1 FM frequency (then owned by Emmis Communications) when it switched to Christmas music in advance of picking up the talk format from sister WIBC, which in turn was moving from AM 1070 to clear a spot for sports radio WFNI in December 2007.
Two days later, on October 10, at 4:30 PM, after playing "Anthem For a New America" by Jeff Lorber, WYJZ dropped its smooth jazz format and picked up the contemporary hit radio format of WNOU after stunting for a half-hour with a loop of an announcer saying "RadioNOW, now at 100.9". Radio One purchased the intellectual property of WNOU including its "RadioNOW" branding, format and logo, which were all installed on 100.9 FM. Radio One management claimed that they would offer the displaced staffers of the original WNOU the first chance of joining the station's lineup, and would use the same imaging as the former Radio Now. The first song played on "RadioNOW 100.9" was "Bartender" by T-Pain.
On October 31, 2007, WYJZ picked up the WNOU call sign, completing the "move" of "Radio Now" to 100.9.
By 2009, when Cumulus Media's WRWM picked up the contemporary hit radio format, WNOU started to lean more rhythmic as it forced sister station WHHH to move from rhythmic to urban. The rhythmic lean was reduced when WRWM switched to hot adult contemporary. WRWM has since reformatted to a Classic Hip Hop station (now a Rhythmic AC) and no longer is in direct competition with WNOW.
WNOW-FM is one of only two stations owned by Radio One that does not carry an urban-oriented format (the other being similarly-formatted KROI in Houston).
- WNOW-FM - The Indiana Radio Archive
- http://hdradio.com/station_guides/widget.php?id=41 HD Radio Guide for Indianapolis
- "WNOW-FM Call Sign History". United States Federal Communications Commission, audio division.
- Radio One Launches Boom 102.9 Indianapolis