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WSRQ-FM

Coordinates: 27°22′01″N 81°47′53″W / 27.367°N 81.798°W / 27.367; -81.798
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WZZS
Frequency106.9 (MHz)
BrandingLa Numero 1
Programming
Language(s)Spanish
FormatMexican Regional music
Norteño (music) fusion hits
Ownership
Owner
  • Tomas Martinez and Mercedes Soler
  • (Solmart Media, LLC)
Technical information
Facility ID64699
ClassA
ERP5,000 watts
HAAT109 meters
Links
WebsiteLa Numero Uno Website
WZZS-FM EEO Webpage

WZZS is a 5,000 watt FM radio station, located in the Florida Heartland. The station is licensed to the city of Zolfo Springs, in rural Hardee County. Its coverage area includes Hardee, DeSoto and Highlands Counties; serving the communities of Wauchula, Zolfo Springs, Arcadia, Sebring, Avon Park and Lake Placid. Its studio facilities are located nine miles (14 km) south of Zolfo Springs and nine miles (14 km) north of Arcadia on U.S. Highway 17.

Since July 2005, listeners have known the station as 106.9 The Bull featuring a blend of today's best new country and all time favorites. The current format is known as La Numero 1, a Spanish language music format.

WZZS Previous Logo

As of June 2013, the on-air lineup included:

  • The Morning Bull w/ Billy Brown & Mikey Mike
  • Country Cafe w/ Carolyn K
  • Afternoon Ride w/ Gator
  • Country Nights w/ Amy Ryan

The station also features the following syndicated programs:

  • Retro Country USA w/ Ken Cooper - Saturday
  • Thunder Road w/ Steve Mitchell - Saturday
  • 25 Years of Hits w/ "Catfish" - Saturday
  • The Road w/ Charlie Cook - Saturday
  • Cowboy Corner w/ Red Stegall - Sunday
  • Rise up w/ John Ritter - Sunday
  • The Crook & Chase Top 30 Countdown - Saturday at 8 and Sunday at Noon

News Programs:

  • SouthEast AgNet News M-F
  • Local Weather during the Morning Bull M-F
  • FNN State News during the Morning Bull M-F
  • CMT Nashville News M-F

During the winter season, Canadian Residents vacationing in Florida can tune in 106.9 The Bull for Canada Calling Mon-Sat at 10a with Prior Smith. Canada Calling has aired on 106.9 The Bull since it was purchased by Heartland Broadcasting Corporation in 1996.

27°22′01″N 81°47′53″W / 27.367°N 81.798°W / 27.367; -81.798