Lamb in January 2012
|Born||Brian Patrick Lamb
October 9, 1941 
Lafayette, Indiana, U.S.
|Alma mater||Purdue University|
|Occupation||Executive chairman of C-SPAN's board of directors|
|Known for||Founder and former CEO of C-SPAN|
|Spouse(s)||Victoria Lamb (née Martin) (2005–present)|
Brian Patrick Lamb (born October 9, 1941) is an American journalist and the founder, executive chairman, and now retired CEO of C-SPAN; an American cable network which provides coverage of the U.S. House of Representatives and U.S. Senate as well as other public affairs events. Prior to launching C-SPAN in 1979, Lamb held various communications roles including White House telecommunications policy staffer and Washington bureau chief for Cablevision magazine. He also served as a commissioned officer in the United States Navy for four years. Lamb has conducted thousands of interviews in his lifetime, including those on C-SPAN's Booknotes and Q&A, and is known for his unique interview style, focusing on short, direct questions. Over the course of his career Lamb has received numerous honors and awards including the Presidential Medal of Freedom and the National Humanities Medal.
Early life and education
Lamb was born in Lafayette, Indiana and lived there until he was twenty-two. Growing up, he wanted to be an entertainer and spent time as a disc jockey and as a drummer in multiple local bands. Lamb showed an early interest in television and radio: he started his first radio job at a local station in Lafayette, WASK (AM), at the age of 17, working as a disc jockey and selling advertisements. His job at the radio station gave him the opportunity to interview musicians including Louis Armstrong, Duke Ellington, Nat King Cole, Count Basie, and The Kingston Trio, while he was still in high school. In 1961, during his junior year at college, he coordinated a television program titled Dance Date, similar to Dick Clark's ABC series, American Bandstand.
Following graduation from Purdue, Lamb was accepted into the United States Navy Officer Candidate School. Upon completion of his training, he served 18 months on the attack cargo ship USS Thuban, and then moved to the Pentagon where he served in the audio/visual office of the Assistant Secretary of Defense for Public Affairs. Lamb took up this role mid-way through the Vietnam War and, in addition to handling queries from radio and television networks, he attended press briefings with Defense Secretary Robert McNamara. In July 1967, following riots in Detroit, Lamb was sent there and tasked with providing recordings of news conferences of Governor George W. Romney of Michigan for the White House Situation Room. He also served as a White House social aide to Lyndon B. Johnson, in which role he escorted Lady Bird Johnson down the aisle at the wedding of Chuck Robb and Lynda Johnson. He later recalled, "For five years after I got out of the Navy and went back part of the time to Indiana, the only thing I was known to have ever done in my life was to escort Mrs. Johnson down the aisle." Lamb spent a total of four years in the U.S. Navy and was a Lieutenant, junior grade at the time that he left. He later said that his time in the U.S. Navy "was probably the most important thing [he has] ever done".
Communications and journalism work
In December 1967, following his Navy service, Lamb's interest in politics led him to interview for the role of personal aide to Richard Nixon during his campaign for the 1968 presidential election, but instead he returned to Indiana . In August 1968, after working at a local television station in Lafayette, he spent ten weeks working for a group called United Citizens for Nixon-Agnew. Following the campaign, he worked as a reporter for UPI Audio and in 1969 became press secretary for Senator Peter H. Dominick (R-Colo.), before becoming an assistant for media and congressional relations to Clay T. Whitehead, director of the White House Office of Telecommunications Policy.
After the White House, Lamb returned to journalism as the editor of a biweekly newsletter entitled, "The Media Report". While editing "The Media Report", he also became the Washington bureau chief of trade magazine Cablevision for four years, covering telecommunications issues. During this time, he developed his idea of creating a public affairs-oriented cable network.
In 1977, Lamb submitted to cable television executives a proposal for a non-profit channel that would broadcast official proceedings of Congress. He later said, "The risks weren't very significant. No one knew who I was. If I failed, so what?" The idea was approved in December 1977 and the Cable Satellite Public Affairs Network was created as a private nonprofit business with a board of cable-operating company executives, funded by affiliate fees from cable companies. At its launch the network had a staff of four employees, including Lamb, and an annual budget of US$450,000. The first broadcast occurred on March 19, 1979, with live coverage of the first televised House of Representatives floor debate.
By 2010, C-SPAN reached over 100 million households, and the network employed 275 individuals in Washington D.C. and at its archives in West Lafayette. Its coverage includes a variety of public affairs programming, including presidential press conferences and Senate hearings, in addition to its gavel-to-gavel coverage of the House and Senate. As of 2011[update], C-SPAN consists of three networks: C-SPAN, C-SPAN2 and C-SPAN3 plus a radio station, with more than 170,000 hours of C-SPAN footage available online via the C-SPAN Video Library. Lamb is the former CEO and president of C-SPAN, and now serves as executive chairman of its board of directors. He has described the network as "in every single way, the antithesis of commercial television".
In March 2012, Lamb announced his plan to step down as CEO, handing control over to Rob Kennedy and Susan Swain.
Hosting and interview style
On C-SPAN, Lamb hosted Washington Journal, Booknotes, and continues to host Q&A, and through these programs has become known for his distinctive interview style. According to him, he learned the basics of broadcasting and interviewing from his high school broadcasting teacher, Bill Fraser, who taught him to "stay out of the way" while he conducted interviews. Lamb has never said his own name on air, and he does not discuss his own political views. According to The Advocate, his style of interviewing is "Spartan", and he has stated: "Too many interviewers intrude too much. … They try to make us think they're smarter than the person they're interviewing. Well, I assume I'm not smarter and if I am smarter I don't want the audience to find out." If a guest uses a term of art such as "cloture" he will ask them to define it for the audience, and invariably will ask the guest where they went to school, his or her children's names, occupations, and where they went to school.
In his 35 years at C-SPAN, Lamb has conducted thousands of interviews, including 801 editions of Booknotes, a weekly program he hosted focusing on non-fiction books. His first Booknotes interview was broadcast on April 2, 1989, and the final program aired on December 4, 2004. Over the course of the program, Lamb's interviewees included notable authors, politicians, and world leaders including George H. W. Bush, George W. Bush, Jimmy Carter, Bill Clinton, Mikhail Gorbachev, Richard Nixon, Colin Powell, and Margaret Thatcher. The program's format was described in its tagline, "One author, one book, one hour", and Lamb has stated that he spent an average of 20 hours reading and preparing for each interview, though by some counts he spoke for less than five minutes over the course of each program. Lamb has also published five books based on Booknotes interviews, each a collection of essays written from transcripts of his interviews with authors. The books focus on writing, biographies of figures from American history, American history stories, "American character" and the life of Abraham Lincoln, respectively.
After Booknotes ended, Lamb began hosting a new program titled Q&A, featuring interviews with notable figures from politics, technology, education, and media, as well as authors. He also continued to host Washington Journal, C-SPAN's morning call-in program, until 2008.
In 2011, Lamb donated his collection of books from the Booknotes series, many containing his personal marginalia, to the rare books collection of George Mason University to create an academic archive.
As CEO of C-SPAN, Lamb was involved in issues related to ensuring public access to the proceedings of the federal government and also to increasing media access to legislative and judicial proceedings. Lamb opposed the "must-carry" provisions of the Cable Television Protection and Competition Act of 1992, which he later stated had led to 10 million Americans losing or experiencing reduced access to C-SPAN. In 1998, he wrote to the House Committee on Energy and Commerce and Senate Committee on Commerce, Science, and Transportation, arguing against digital must-carry legislation. During the impeachment of President Clinton, Lamb wrote to then-Senate Majority Leader Trent Lott, urging the Senate to "keep this process open to the public" and formally requesting permission for televised coverage of the Senate's deliberations. In addition, he has written to House Speakers of both parties in 1994, 2006 and 2010, requesting that independent media cameras be added to the House floor to allow a more complete view of debates. Lamb has also written to chief justices Rehnquist and Roberts requesting the televising of oral arguments before the Supreme Court of the United States and other federal courts.
In addition to his five books based on Booknotes interviews, Lamb has written a book with Richard Norton Smith about the gravesites of American presidents, Who's Buried in Grant's Tomb? A Tour of Presidential Gravesites, and a companion book to a series of C-SPAN interviews with Supreme Court justices, The Supreme Court: A C-SPAN Book, Featuring the Justices in their Own Words.
A complete list of his published works:
- C-SPAN: America's Town Hall (1988) Brian Lamb and C-SPAN staff, Acropolis Books ISBN 0-87491-889-8
- Booknotes: America's Finest Authors on Reading, Writing, and the Power of Ideas (1998) Brian Lamb, Times Books ISBN 978-0-8129-3029-0
- Booknotes Life Stories: Notable Biographers on the People Who Shaped America (2000) Brian Lamb, Times Books ISBN 978-0-8129-3339-0
- Booknotes: Stories from American History (2002) Brian Lamb, PublicAffairs ISBN 978-0-14-200249-0
- Who's Buried in Grant's Tomb? A Tour of Presidential Gravesites (2003) Brian Lamb and Richard Norton Smith Johns Hopkins University Press ISBN 978-1-58648-178-0
- Booknotes: On American Character (2005) Brian Lamb PublicAffairs ISBN 978-1-58648-342-5
- Abraham Lincoln: Great American Historians on Our Sixteenth President (2008) Brian Lamb and Susan Swain, PublicAffairs, New York City ISBN 978-1-58648-676-1
- The Supreme Court: A C-SPAN Book, Featuring the Justices in their Own Words (2010) Brian Lamb and Susan Swain, PublicAffairs ISBN 1-58648-835-X
Awards and recognition
Lamb has received numerous honors and awards for his work at C-SPAN. He was the recipient of the National Press Club's Fourth Estate Award in 2002. The following year, he was awarded the National Humanities Medal, the Harry S. Truman Good Neighbor Award, and The Media Institute's Freedom of Speech Award.
In November 2007, Lamb received the Presidential Medal of Freedom for his work at C-SPAN. The medal is the highest civilian award in the United States, and the White House announcement stated that Lamb had received the award for his "dedication to a transparent political system and to the free flow of ideas". In September 2011, Lamb received The Lone Sailor award from the U.S. Navy Memorial, recognizing individuals who begin their careers in the Navy, but go on to have "exceptional civilian careers".
In addition, he has received a number of communications-related awards, including the Manship Prize for Exemplary Use of Media and Technology from Louisiana State University's Manship School of Mass Communication, and the Al Neuharth Award for Excellence in the Media. In 2011, he was awarded the Gaylord Prize for Excellence in Journalism sponsored by the Gaylord College of Journalism and Mass Communication at the University of Oklahoma, and was named as one of Library of American Broadcasting’s 2011 "Giants of Broadcasting".
Lamb has received numerous honorary doctorates, including one from his alma mater, Purdue University. Purdue also awarded him its Distinguished Alumni Award in 1987 and in 2011 its communications department was renamed as the Brian Lamb School of Communication.
Lamb has spent most of his life in Washington, D.C. and currently lives with his wife, Victoria, in Arlington, Virginia. He married Victoria Martin in September 2005. The couple met in grade school at St. Mary's Cathedral and had dated in Washington, D.C. in the 1970s, later restarting their relationship in 1998. Lamb has never been a member of a political party, though he did work for the Republican Nixon-Agnew campaign in 1968. He is not registered as a Democrat or Republican. He has voted for candidates across the political spectrum during presidential elections. In an interview Lamb stated he has "been listening to both sides so long that I don't know what I think anymore."
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