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Bally's Atlantic City

Coordinates: 39°21′25.55″N 74°25′39.86″W / 39.3570972°N 74.4277389°W / 39.3570972; -74.4277389
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Bally's Atlantic City
View of Bally's Atlantic City along with the Claridge Tower
Address 1900 Pacific Avenue
Atlantic City, New Jersey
Opening dateDecember 29, 1979
ThemeAmerican Old West
No. of rooms1,748
Total gaming spaceTemplate:Ft2 to m2
Notable restaurants6ix: A Bistro
Arturo's
The Bagel & Doughnut Connection
Ben & Jerry's
Fulu Noodle Wok and Fry
Gold Tooth Gertie's Buns & Bagels
Johnny Rockets
Lone Star Snack Bar
Noodle Village
Pickles
Red Pearl
Rita's Water Ice
Sunday Brunch
The Reserve
Virginia City Buffet
Casino typeLand-Based
Oceanfront
OwnerBally's Park Place, Inc[1]
Harrah's Entertainment
Previous namesPark Place, Bally's Park Place
Websitewww.BallysAC.com

Bally's Atlantic City is a hotel and casino on the Boardwalk in Atlantic City, New Jersey that opened in 1979.

History

Bally's started life in 1976 when gambling became legalized in Atlantic City. In 1977 Reese Palley bought the Marlborough Blenheim Hotel and planned to preserve the Blenheim half of the hotel, along with adjacent Dennis Hotel. Palley was successful in getting the Blenheim part of the hotel placed on the National Register of Historic Buildings, while planning to raze the Marlborough to make way for a new modern hotel. However, he stepped aside after the Bally's Manufacturing Corporation purchased a controlling interest in the project.

After Bally's took control, they announced plans to raze the Marlborough, Blenheim, and the adjacent Dennis Hotel, despite protests, to make way for the new Park Place Casino and Hotel. However, in an effort to offset costs and get the casino opened as fast as they could they choose to keep the Dennis Hotel, which would serve as the hotel for Ballys. As part of the licensing process and investigation into alleged ties to the Mafia, the New Jersey Casino Control Commission stipulated that Bally's Chairman and CEO William O'Donnell would be required to step down and sell all interest in the company. This was the second time the commission took this action, the first was when Clifford Perlman, Chairman of Caesars World Inc. and his brother were required to resign.

Beach View of Bally's

Timeline

  • November 1978 through January 1979 Ballys demolishes the Marlborough Blenheim, and quickly clears the land to begin building it's Park Place Casino.
  • On December 30, 1979 the NJCCC granted Bally's a temporary license for its Park Place casino. The casino opens with the newly renovated Dennis serving as the hotel.
  • 1989 Bally's adds a 750 room hotel tower.
  • On July 2, 1997, the Wild Wild West Casino opens.
  • In 1998, Bally's Park Place became part of Park Place Entertainment after Hilton divested itself of its gaming operations.
  • In 2000, Bally's Park Place became Bally's Atlantic City.
  • In 2004, Park Place Entertainment (parent company of Bally's Atlantic City) changed its company name to Caesars Entertainment Inc and changed its ticker symbol from PPE to CZR.
  • In 2005, Bally's Atlantic City was purchased by Harrah's Entertainment as part of a multi-billon dollar leveraged buyout of Caesars Entertainment.
  • At the end of 2005 Gary Loveman, the Chairman and CEO of Harrah's Entertainment, announced plans to rebrand the Bally's Atlantic City and Las Vegas properties either to the Horseshoe or the Rio brands. The exact time line of this rebranding still has yet to be announced.

Casino

The boardwalk entrance to the casino

The Bally's numerous casinos have over 80,000 sq ft (7,400 m2). of gaming space with over 2,170 slot machines, Keno, simulcast, many table games, among other features.

Wild Wild West Casino

The Wild Wild West Casino has a Wild West theme, and is probably the most notable of all the casinos. Upon entering from the Boardwalk, you see an animated mountain scene with waterfalls, mines and a running stream.

The mountain, which rises about 20 feet (6 m) in the air, is accompanied by animatronic characters, such as a “49er” panning for gold and telling stories of the Old West alongside his companion, a trusty burro. There's also a talking vulture and a rattlesnake. Above, there's a darkening sky with an approaching storm, which lights up the mountain with flashes of lightning as thunder roars throughout the room. Across from the mountain are various storefronts, all designed in an old west style. Currently, the Water Falls and lighting are only working.

Inside the gaming hall, the theme continues, complete with the weathered wood of the old west buildings, the gun shop, the general store, the undertaker, the dance hall and the saloon. In the middle of the casino is the town bank (casino cage).

New Western scenes are also here, with even the restrooms decorated like abandoned mine shafts. Scattered throughout the casino are 17 robots that perform in 30-minute intervals with four different action scripts.

The Centurion Tower at Caesars and Bally's Wild Wild West Casino are on the same property, but their design makes it look like it isn't.

Dining

  • 6ix: A Bistro offers Bistro cuisine and is located on the 6th floor
  • Arturo's offers Italian cuisine and is located on the 6th floor
  • The Bagel & Doughnut Connection offers casual cuisine and is located in the Bally's/Claridge gateway bridge
  • Bally's Spa
  • Ben & Jerry's offers its famous ice cream and is located on the Boardwalk at Bally's
  • Fulu Noodle Wok and Fry offers Asian cuisine and its home is on the casino floor in the Claridge Tower
  • Garden Cafe
  • Gold Tooth Gertie's Buns & Bagels is just inside the Boardwalk entrance to the Wild Wild West Casino and has fresh-baked doughnuts
  • Johnny Rockets has burgers and milkshakes and is located on the Boardwalk at Bally's. BEWARE: GLASS SHARDS IN SODAS!!
  • Lobby Bar has drinks and video poker, located in the main lobby
  • Lone Star Snack Bar has snacks and can be found in the Wild Wild West Casino
  • Mr. Ming's
  • Noodle Village has Asian cuisine and is located adjacent to the Baccarat Palace Asian gaming area
  • Philly Soft Pretzel Factory has soft pretzels and sodas, and it is located on the Boardwalk at Bally's
  • Pickles has traditional American food and is located off the Boardwalk and is also accessible by elevator from the 6th floor
  • Prime Place
  • Red Pearl offers Asian cuisine and is located on the 6th floor
  • The Sidewalk Cafe: A Buffet Restaurant is located on the first floor of the Dennis Tower and is one of two buffets at Bally's
  • Sunday Brunch is located at the Reserve and is open from 10am to 2pm on Sundays
  • The Reserve is known for steak and seafood, as well as American upscale cuisine
  • The Twenties
  • Virginia City Buffet
  • Rita's Water Ice located inside the Wild Wild West Caino.

Hotel

Bally's has four hotel towers:

  • The Bally's Tower is the largest tower.
  • The Claridge Tower was taken over by Bally's and is now part of the complex.
  • The Dennis Tower faces the boardwalk and has 11 floors.
  • The Garden Tower is located in the Bally's Tower but has its own separate elevators.

Room keys are required to use any of the hotel tower elevators.

See also

References

39°21′25.55″N 74°25′39.86″W / 39.3570972°N 74.4277389°W / 39.3570972; -74.4277389