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Peter Jones (entrepreneur)

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Peter Jones CBE
Peter Jones pictured in 2007
Born (1966-03-18) March 18, 1966 (age 58)
Maidenhead, Berkshire, England
Occupation(s)Entrepreneur, businessman, TV presenter
Known forDragons' Den
American Inventor
Tycoon
Height2.01 m (6 ft 7 in)
SpouseCaroline (separated)
PartnerTara
Children5
Websitepeterjones.com

Peter Jones, CBE (born 18 March 1966) is a British entrepreneur and businessman with interests in mobile phones, television, media, leisure and property. He appeared on the BBC Two television show Dragons' Den and on American television show American Inventor. He was appointed Commander of the Order of the British Empire (CBE) in the 2009 New Year Honours.[1]

Early life

Peter Jones grew up in Maidenhead and attended Desborough School there and, subsequently, The Windsor Boys' School. In a newspaper health quiz he said that he trained to be a tennis coach in his teens, and still played when he could.[2]

Businesses

He set up a computer business where he made PCs under his own brand. In his mid twenties, he opened a cocktail bar in Windsor based on the Tom Cruise film Cocktail. However, he lost £200,000 after deciding to sell it. In an interview with The Times, Jones said his computer business failed when he was in his twenties, and he was forced to give up his three-bedroom home in Bray and his cars, and had to move back in with his parents.[3] He then joined Siemens Nixdorf.[4]

After Siemens, he set up his next venture Phones International Group in April 1998.[5] He started by sleeping on the office floor. Revenue grew to £14 million by the end of the first year and £44 million by the end of the second. The company was one of the fastest growing businesses in Europe. Group turnover for 2005/2006 was in excess of £150 million.[citation needed]

In the summer of 2005 Jones teamed up with Theo Paphitis, who had also appeared on Dragons' Den, to buy the gift experience company Red Letter Days from fellow panellist Rachel Elnaugh, under whose ownership it had collapsed.

He set up other businesses between 2004 and 2008, including Wines4Business.com, an online retailer specialising in the sale of wine and champagne to corporate clients and Celsius, a specialist recruitment business.

According to his Web site his investments resulting from his appearances on Dragons' Den include luxury lifestyle and culture Wonderland Magazine, Square Mile International, which provides data services for marinas and was later sold to BT, contemporary circus company The Generating Company, Concentrate Design, which makes products claimed to help pupils concentrate at school, iTeddy and Reggae Reggae Sauce.[6]

He owns a TV production company called Peter Jones TV, and has several property investments (his nine properties include a Portuguese villa that he bought from DJ Chris Evans[3] and a property in Beverly Hills, California).

In 2009 Peter Jones founded the Peter Jones Enterprise Academy (PJEA, formerly NEA) to teach entrepreneurial capabilities within the UK. PJEA has several campuses throughout the UK including Amersham, Sheffield, Manchester and Oxford.

Peter Jones sold part of Phones International Group, Wireless Logic, for £38 million in 2011,[7][8][9] retaining the Data Select part.[10][11]

Television appearances

Dragons' Den

Dragons' Den, which started in January 2005, has produced nine series to date, with the current series starting in September 2012. Jones has had regular conflicts in the Den with fellow Dragon Duncan Bannatyne.[12]

American Inventor

He sold his TV show idea called 'The Inventor' to the American Broadcasting Company. "American Inventor", which was co-produced by Fremantle, Simon Cowell and "Peter Jones Television"[6] – aired in March 2006. The first episode of Inventor put ABC ahead of rival networks with a 7.8 average rating and a 13 share[13] and became a Number one show in America.[14] Jones was a judge on the show, broadcast in 2007.

Tycoon

After signing a "Golden Handcuffs" deal with ITV to appear as their new "face" of business programming, on 21 September 2006 Jones appeared on GMTV to talk about "Dragons' Den" and his new ITV show Tycoon, produced by the "Peter Jones Television" company. The viewing figures were 2.1 million viewers, which was more than the UK premiere of The Apprentice and Dragons' Den when they both aired in 2005. The series returned on Monday, 9 July 2007 as a 30-minute format for the 10 pm slot.

Other television work

In January 2010, Jones appeared alongside his Dragons' Den co-stars Duncan Bannatyne and Deborah Meaden in the fifth episode of the sixth series of Hustle. Jones appeared in ITV2's Celebrity Juice in May 2010, and James Corden's World Cup Live in June. In November 2010, Jones was a guest panellist in BBC Quiz Show Never Mind the Buzzcocks, and in The Magicians in January 2011. Jones has twice participated in the "Star in a Reasonably-Priced Car" segment of Top Gear, once on his own and once with fellow Dragons' Den judge Theo Paphitis.

Jones took over from Gordon Ramsay as the face of BT Business.[15]

Personal life

A car enthusiast, Jones's first car was an Alfa Romeo Alfasud. He owns several classic and luxury sports cars.[3]

He is 6 ft 7" tall (2,01 m). He lives in Beaconsfield, South Buckinghamshire with his girlfriend Tara and their three children. He is separated from his first wife Caroline, with whom he had two children.[3][16][17][18]

References

  1. ^ "No. 58929". The London Gazette (invalid |supp= (help)). 31 December 2008.
  2. ^ http://www.dailymail.co.uk/health/article-1336307/Peter-Jones-How-I-nearly-worked-death.html
  3. ^ a b c d Hussain, Ali (29 July 2007). "Tycoon's costly bid to outdo Tom Cruise". The Sunday Times. London. Retrieved 21 July 2008.
  4. ^ http://www.dailymail.co.uk/tvshowbiz/article-522688/How-Peter-Jones-left-Dragons-Den-American-TVs-newest-British-Mr-Nasty.html
  5. ^ http://www.seriouslybusiness.co.uk/2006/11/23/peter-jones-dragons-den-special/
  6. ^ a b "Peter Jones > About". peterjones.tv. Retrieved 10 November 2008.
  7. ^ http://www.telegraph.co.uk/finance/yourbusiness/8702273/Peter-Jones-sells-Wireless-Logic-to-create-war-chest.html
  8. ^ http://www.phonesintgroup.com/groupcompanies.html
  9. ^ http://www.dataselect.co.uk/about-data-select
  10. ^ http://www.peterjones.com/peter-jones-portfolio/data-select/
  11. ^ http://www.phonesintgroup.com/groupcompanies.html
  12. ^ McNeil, Robert (5 January 2005). "Beware the wrath of fire-breathing dragons". Living.scotsman.com. Retrieved 24 June 2010.
  13. ^ Colin Mahan (March 17 2006) "ABC is a hit Inventor", TV.com
  14. ^ "American Inventor - Ratings for May 11th Improve", InventorSpot, May 2007 archiveurl
  15. ^ Brooks, Nadia a (20 April 2008). "HE terrifies wannabe entrepreneurs on hit TV show Dragon's Den". The Sun. London.
  16. ^ Lewis, Roz (6 December 2010). "Peter Jones: How I nearly worked myself to death". Daily Mail. London.
  17. ^ Alexander, Lucy (1 May 2006). "The face". The Times. London.
  18. ^ http://www.dailymail.co.uk/health/article-1336307/Peter-Jones-How-I-nearly-worked-death.html

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