Emma Blackery
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Emma Blackery | |
---|---|
Background information | |
Birth name | Emma Louise Blackery |
Born | Basildon, Essex, England | 11 November 1991
Origin | Brighton |
Genres | |
Occupations | |
Instruments | |
Years active | 2012 | –present
Labels | RWG Records |
Website | Emma Blackery's channel on YouTube |
Emma Louise Blackery (born 11 November 1991) is an English singer-songwriter, YouTube vlogger, record producer, and author from Basildon, Essex.[1][2][3] She publishes Vevo music videos, EPs, and singles since 2012. She went on concert tours with Busted, among others, for her first LP record Villains, which was released in 2018 on her label RWG Records.
In 2015 she received a Gold YouTube Play Button after her main channel reached more than one million subscribers.[4][5] She performed her music and was a panelist at YouTube events including Summer in the City and VidCon. She has also contributed twice to YouTube Rewind. In 2017, she published Feel Good 101: The Outsiders' Guide to a Happier Life, a book based upon her 2013 Feel Good 101 video series.
Career
Before her career as musician and YouTuber, Blackery worked as a waitress.[6][7] In 2015, Elle included her in a list of "30 Women Under 30 Who Are Changing the World".[8] In 2018 Blackery founded her second indie label, RWG Records,[9][10] experimented with a paid promotion in 'Cute Without You' which was published under a CC-BY license,[11] and explored influencer marketing on her blog.[12]
Music
Blackery released her first EP, Human Behaviour, in early 2012.[13] She released her second EP, Distance, in July 2013, which was accompanied by a music video for the lead track, 'Go the Distance', produced by Arthur Walwin.[14][15] Blackery released her third EP, Perfect, on 11 November 2014, her 23rd birthday.[16] The title song, 'Perfect', topped the UK Independent Singles Breakers Chart for one week and entered the UK Rock & Metal Singles Chart at No. 8.[17]
Jason Perry produced Blackery's fourth EP, Sucks to Be You, which released in 2016.[18][19] The single peaked at No. 85 on the Scottish Singles Chart.[20] On 4 April 2016, Blackery announced that she would be joining pop punk band Busted as a special guest on their Pigs Can Fly Tour 2016.[21] 'Sucks to Be You' was the runner-up for the first Summer in the City "Song of the Year" award.[22] After Pigs Can Fly, she toured by herself and performed her music at other YouTube events.[23]
On 26 May 2017, Blackery released her fifth EP, Magnetised.[24][25] The EP charted at No. 63 on the Official Album Chart,[17] peaked at No. 5 on the UK Independent Album Chart, and No. 2 on the Official Independent Album Breakers Chart.[26][27] On 6 August, Blackery received a Summer in the City "Song of the Year" award for 'Nothing Without You'.[28] The cover art for Magnetised was featured in the Apple Keynote event for the iPhone X in September 2017.[29][3][17]
On 16 March 2018, Blackery released the single 'Dirt', produced by Toby Scott, and distributed it as FLAC under her RWG Records label.[10][30] The song was featured on Spotify's "New Music Friday UK" playlist,[31][32] and Record of the Day described it as a "slick combination of Scandi-pop" and "sassy American pop".[10] Blackery herself described 'Dirt' as "best served cold",[33] and released her next single 'Agenda' in May 2018 together with a Vevo lyric video.[34] She later released 'Icarus' and 'Take Me Out'.[30][35][36][37]
On 31 August 2018, Blackery released her first LP record, Villains,[38][7] which featured songs written in collaboration with Toby Scott, Maxwell Cooke, and Peter Hutchings.[39][40] BroadwayWorld noted that the song 'Petty' "flirts with tropical house",[30] while the Express & Star detected elements of power pop.[41] Meanwhile, Lisa Hafey enjoyed the "upbeat disco sound" with a "nice ABBA-y vibe" in 'Third Eye', and regarded Villains as "a bit of a feminist album".[38] In June Blackery performed 'Third Eye' live at the 9th VidCon Night Of Awesome.[42] She then partnered with HMV for a UK-wide tour. Villains reached No. 24 in the Official UK Charts,[43] and No. 18 in the Billboard Heatseekers Albums.[44][45]
The European Villains Tour planned for March 2018 was postponed to October.[46][47][48] London based singer-songwriter Lilly Ahlberg was the Special Guest of the tour.[49] On 4 October 2018, the tour started in the Parkteatret (Oslo), followed by performances in Stockholm, Copenhagen, Sugarfactory (Amsterdam), Hamburg, Berlin, Vienna, Munich, Cologne, Frankfurt, Academy 2 (Manchester), O2 Institute2 (Birmingham), The Garage (Glasgow), Tramshed (Cardiff), and ended at KOKO (London) on 25 October 2018.[50][51] A reviewer for Never Enough Notes at KOKO observed "angst, passion, and energy in every word" and stated that Blackery has "a knack for live shows; full of attitude, high energy and a phenomenal vocal performance".[52]
In April 2019, Blackery released the studio single 'Cute Without You', which she produced with Toby Scott.[45]
YouTube
Blackery was initially inspired by Shane Dawson, Smosh, Dan Howell,[5] Phil Lester, and in 2017 by Troye Sivan.[7] In 2018 she had three active YouTube channels; other channels have since been deleted,[5] left inactive,[53] or re-branded:[54]
- Emma Blackery – Blackery's main channel, created in May 2012, on which she hosts vlogs, music videos, comedy sketches, and other content.[4] She began to gain a following by reading excerpts from Fifty Shades of Grey on her channel, but these videos were later removed due to copyright complaints.[55] In 2018 this channel had nearly 1.5 million subscribers.[6]
- EmmaBlackeryVEVO – created to upload her Vevo music videos, including 'Nothing Without You', 'Magnetised', 'Don't Come Home' (lyric video), 'Dirt' (with acoustic version), 'Agenda' (with lyric video), 'Icarus' (lyric video), and 'Take Me Out'.[56]
- Vloggery – dedicated to vlogs, including her IPOAD series of longer videos, and other content not fitting on her main channel.[25] She presented Summer in the City 2017 in three videos, but since 12 May 2018[update] she hasn't posted on this channel.[57]
In 2013, Blackery participated in YouTube's Geek Week,[58][59] and in 2014, Grace Helbig featured Emma Blackery in a Not Too Deep podcast.[60] In 2015, Blackery received a Gold YouTube Play Button for more than one million subscribers,[5] and in 2016, she joined PewDiePie's now defunct Revelmode network,[61] won in Tom Scott's Game On show, and was spotlighted by YouTube as one of 18 #MadeForYou UK YouTubers.[62] In 2017 she was featured in the Red Bull TV documentary Kings Of Content with Louis Cole and others.[63] After two appearances she expressed her unhappiness with YouTube Rewind,[64] and The Guardian picked Blackery as one of three case studies about pressure and burnout felt by YouTubers in 2018.[65]
Some of her most viewed videos are 'If Tampon Commercials Were Honest',[66] 'The Sims in Real Life',[67] and 'If Websites Started Dating'.[68] Her video 'My thoughts on Google+' went viral in 2013,[5][69] after Tubefilter featured it as best reaction to a new YouTube comment system.[70] Blackery sang it again in November 2018 to celebrate the end of Google+.[71]
Book
Blackery wrote Feel Good 101: The Outsiders' Guide to a Happier Life, based upon her 2013 Feel Good 101 video series,[5] where she addressed depression, self harm, and anxiety among other issues.[72] In September 2017, the book was released.[73][74][75]
Personal life
Blackery grew up in Basildon, Essex, finished sixth-form at Bromfords School,[76] and now lives in Brighton.[6] In 2007 her stepsister was born.[5] In 2015 she disclosed that she was diagnosed with chronic fatigue syndrome,[77] and supported Liberty in North Korea.[78] She is a Zelda and WWE fan.[60][79] TenEighty interviewed Blackery and noted that she admits "her flaws and lays her damages out for everyone to see".[5]
Blackery's music was influenced and inspired by blink-182, Green Day, Tessa Violet, The White Stripes, My Chemical Romance, Paramore, Avril Lavigne, Placebo, Nine Inch Nails, Twenty One Pilots,[80][81] and Taylor Swift.[79] On #WomanCrushWednesday 2017 The Daily Dot quoted Earnest Pettie, the lead on YouTube's Culture and Trends team, saying that she is "a thoughtful, funny, ferocious feminist unafraid of having an opinion".[25]
Discography
Albums
Title | Peak chart position |
Release details |
---|---|---|
Human Behaviour | — | |
Distance | — |
|
Perfect | — |
|
Sucks to Be You | — |
|
Magnetised | 63[43] | |
Villains | 24[43] |
|
- Villains track list:
- 'Villains Pt. 1'
- 'Dirt'
- 'Agenda'
- 'Fake Friends'
- 'Icarus'
- 'Take Me Out'
- 'Petty'
- 'Third Eye'
- 'What I Felt With You'
- 'Burn The Witch'
- 'Villains Pt. 2'
Singles
The EP tracks listed below are available as music videos,[84] the other singles are listed on discogs e.a.
Title | Year | Peak chart position |
Album |
---|---|---|---|
"Eventide" | 2012 | — | Human Behaviour |
"Wisdom Teeth" | — | ||
"Glory Days (I Hate You More)" | — | ||
"Human Behaviour" | — | ||
"Go the Distance" | 2013 | — | Distance |
"Lies" | — | ||
"The Promise" | — | ||
"Fear the Future" | — | ||
"My Thoughts on Google+" | — | Non-album singles | |
"Perfect" | 2014 | — | Perfect |
"Next to You" (feat. Arthur Walwin) | — | ||
"Pictures" | — | ||
"Undercover Lover" | — | ||
"Perfect (acoustic)" | — | ||
"I've Been Worse" | 2015 | — | Non-album singles |
"Your Own Shoes" | — | ||
"Sucks to Be You" | 2016 | 85[20] | Sucks to Be You |
"Look What You Made Me Do" | — | ||
"Let Me Be" | — | ||
"Nothing Without You" | 2017 | — | Magnetised |
"Fixation"[85] | — | ||
"Magnetised"[86] | — | ||
"Instead" | — | ||
"Don't Come Home" | — | ||
"Human Behaviour" | — | ||
"Don't Come Home (Demo)" | — | Non-album singles | |
"Dirt"[10] | 2018 | 47[87] | Villains |
"Agenda" | — | ||
"Icarus" | — | ||
"Take Me Out" | — | ||
"Dirt (acoustic)"[88] | — | Non-album singles | |
"Cute Without You"[45] | 2019 | — |
Bibliography
See also
References
- ^ Emma Blackery [@emmablackery] (4 March 2014). "My middle name is Louise. LOUISE. LIKE EVERY OTHER EMMA ON THIS PLANET" (Tweet). Archived from the original on 26 August 2015 – via Twitter.
- ^ Emma Blackery (2012). "Emma Blackery FAQ". emmablackery.com. Archived from the original on 1 July 2013.
{{cite web}}
: Unknown parameter|deadurl=
ignored (|url-status=
suggested) (help) - ^ a b "Will singer Emma Blackery benefit from the iPhone X factor? ". The Guardian. 13 September 2017. Retrieved 26 November 2018.
She's adorable.
- ^ a b Emma Blackery's channel on YouTube.
- ^ a b c d e f g h Teoh Lander-Boyce (29 August 2015). "Emma Blackery: The Jekyll and Hyde Within". TenEightyMagazine.com. Retrieved 1 April 2019.
- ^ a b c Tommy Wathen (29 August 2018). "Meet the YouTuber from Basildon with nearly 1.5 million subscribers and an upcoming music tour". EssexLive.news. Retrieved 30 March 2019.
- ^ a b c Chris Stokel-Walker (10 August 2018). "How Emma Blackery went from YouTube fame to IRL music career". Music. Wired UK. Retrieved 25 December 2018.
- ^ "30 Women Under 30 Who Are Changing The World". Elle. 10 September 2015. Retrieved 27 April 2019.
- ^ "RWG Records Limited". Companies House. 14 February 2018. Retrieved 22 April 2019.
- ^ a b c d "Dirt". recordoftheday.com. 20 March 2018. Retrieved 1 January 2019.
Her previous releases have clocked up over 6 million combined streams
- ^ Emma Blackery (14 April 2018). Cute Without You on YouTube, also available on WikiMedia.
- ^ Emma Blackery (23 November 2018). "Black(ery) Friday Picks". emmablackery.blogspot.com. Retrieved 30 March 2019.
- ^ Emma Blackery (17 May 2012). "Human Behaviour EP – Emma Blackery". bandcamp.org. Archived from the original on 29 December 2014. Retrieved 4 January 2019.
{{cite web}}
: Unknown parameter|deadurl=
ignored (|url-status=
suggested) (help) - ^ Emma Blackery (21 July 2013). Go The Distance (Official Video) on YouTube.
- ^ "THE UPLOAD TOUR 3 – Emma Blackery, BriBry and Dave Giles". theacademydublin.com. 2014. Archived from the original on 25 February 2014.
{{cite web}}
: Unknown parameter|deadurl=
ignored (|url-status=
suggested) (help) - ^ "Perfect EP by Emma Blackery". iTunes. 20 October 2014. Retrieved 20 October 2014.
- ^ a b c Jack White (13 September 2017). "Meet Daye Jack, Sofi Tukker and Emma Blackery - the musicians behind the launch of Apple's iPhone X". Official Charts. Retrieved 3 April 2019.
- ^ Annemarie Cutruzzola (28 May 2016). "Emma Blackery's Sucks to Be You EP and Headline Tour". CelebMix.com.
- ^ Rachel Kiki (14 May 2016). "Emma Blackery Releases Single From Upcoming EP". TenEightyMagazine.com. Retrieved 17 January 2019.
- ^ a b "Official Scottish Singles Sales Chart Top 100 03 June 2016 - 09 June 2016". Official Charts. 3 June 2016. Retrieved 2 April 2019.
- ^ "Busted reveal Emma Blackery and Wheatus will join their UK tour". Newsbeat. BBC Online. 4 April 2016. Retrieved 4 April 2016.
- ^ Erin Sutton (14 August 2016). "Summer in the City Awards 2016 Round-Up". TenEightyMagazine.com. Retrieved 17 January 2019.
- ^ Christy Ku (6 August 2017). "Emma Blackery at Summer in the City 2017: Headline Recap". TenEightyMagazine.com.
- ^ Annemarie Cutruzzola (15 March 2017). "Emma Blackery Announces New EP 'Magnetised'". CelebMix.com. Retrieved 2 April 2019.
- ^ a b c Carly Lanning (29 March 2017). "#WCW Emma Blackery rocks for all the Harry Potter-loving introverts out there". The Daily Dot. Retrieved 15 January 2019.
- ^ "Official Independent Albums Chart Top 50 02 June 2017 - 08 June 2017". Official Charts. 2 June 2017. Retrieved 2 April 2019.
- ^ "Official Independent Album Breakers Chart Top 20 02 June 2017 - 08 June 2017". Official Charts. 2 June 2017. Retrieved 2 April 2019.
- ^ Louise Griffin (7 August 2017). "Summer in the City Awards 2017 Round-Up". TenEightyMagazine.com. Retrieved 1 January 2019.
- ^ Helen Meriel Thomas (13 September 2017). "DIY artist Emma Blackery reacts to album being featured during iPhone launch". NME. Retrieved 28 February 2018.
- ^ a b c TV News Desk (22 June 2018). "Emma Blackery Releases New Single 'Icarus'". BroadwayWorld. Retrieved 3 April 2019.
Emma is forced to consider her own part in her downfall
- ^ Joanna Turner (22 March 2018). "Emma Blackery Releases New Single Dirt". TenEightyMagazine.com. Retrieved 22 December 2018.
- ^ Annemarie Cutruzzola (19 March 2018). "Emma Blackery Returns With Sassy New Single "Dirt"". CelebMix.com. Retrieved 22 December 2018.
- ^ "We Talk Music In Our EXCLUSIVE Interview With Emma Blackery!". TrendingAllDay.com. March 2018. Retrieved 3 April 2019.
The cover art of you holding a lemon is honestly iconic
- ^ Emma Blackery – Agenda (Lyric Video) on YouTube, 2018.
- ^ Katrina Rees (23 June 2018). "Emma Blackery releases new single 'Icarus'". CelebMix.com. Retrieved 22 December 2018.
- ^ Jon Stickler. "Emma Blackery Shares New Song Take Me Out From Upcoming Debut Album 'Villains' - Stereoboard". Stereoboard.com. Retrieved 22 December 2018.
- ^ Rafael Jóvine Frometa (10 August 2018). "Emma Blackery releases new single 'Take Me Out'". Ventsmagazine.com. Retrieved 22 December 2018.
- ^ a b Lisa Hafey (30 August 2018). "Emma Blackery's New Album 'Villains' Is Deeply Introspective And Conceptual". Essentiallypop.com. Retrieved 25 December 2018.
It's a rollercoaster of a listen, but it'll appeal to both fans and the casual listener alike.
- ^ Katrina Rees (1 September 2018). "Album review: Emma Blackery – 'Villains'". CelebMix.com. Retrieved 3 April 2019.
Emma has declared 'Third Eye' as her favourite track
- ^ "Emma Blackery Villains". AllMusic. 2018. Retrieved 2 April 2019.
- ^ Leigh Sanders (18 September 2018). "Emma Blackery, Villains - album review". Express & Star. Retrieved 3 April 2019.
The big synths and invasive percussion in the chorus are enough to get anybody flailing limbs in a dance frenzy.
- ^ Hailey Mim (3 July 2018). "Girl Report | VidCon 2018". GSSGC. Retrieved 4 January 2019.
- ^ a b c "Emma Blackery". Official Charts. 2019. Retrieved 2 April 2019.
- ^ "Heatseekers Albums". Top Heatseekers. Billboard. 15 September 2018. Retrieved 27 April 2019.
- ^ a b c "Emma Blackery Releases Empowering New Single CUTE WITHOUT YOU". BroadwayWorld. 12 April 2019. Retrieved 12 April 2019.
- ^ Beth Jefferies (28 November 2017). "Emma Blackery Announces European Tour". TenEightyMagazine.com.
- ^ Felix Goth (29 January 2018). "Spotlight05/18: Emma Blackery". Eventim (in German). Retrieved 27 April 2019.
- ^ Beth Jefferies (12 February 2018). "Emma Blackery Postpones European Tour". TenEightyMagazine.com.
- ^ "Emma Blackery European Tour 2018". wizpro.com (in German). 27 November 2017. Retrieved 28 January 2019.
Plus Guest Lilly Ahlberg
- ^ Helen Payne (4 May 2018). "Emma Blackery Unveils New Single Agenda". stereoboard.com. Retrieved 27 January 2019.
- ^ "Emma Blackery - Beta". dancedeets.com (in Danish). 2018. Retrieved 27 January 2019.
- ^ Amy Butcher (19 November 2018). "LIVE | Emma Blackery at KOKO, London | 29 October 2018". neverenoughnotes.co.uk. Retrieved 30 March 2019.
Emma Blackery's live performance delivered intoxicating synth melodies and passionate vocals at London's KOKO
- ^ TheseSilentSeas channel on YouTube, 2011.
- ^ Emma Blackery (28 August 2016). So when are you gonna delete THIS channel? on YouTube.
- ^ Lewis, Tim; Fox, Killian; Michael, Lizzi (7 April 2013). "YouTube UK: 20 of Britain's most popular online video bloggers". The Guardian. Retrieved 21 February 2014.
- ^ EmmaBlackeryVEVO channel on YouTube, 2018.
- ^ Vloggery channel on YouTube, 2018.
- ^ Stuart Dredge (5 August 2013). "Knightmare remake launches for YouTube Geek Week – watch it here". The Guardian. Retrieved 3 April 2019.
- ^ Ross McGuinness (2 August 2013). "The Knightmare begins again as YouTube launches its own Geek Week". Metro. Retrieved 3 April 2019.
- ^ a b Grace Helbig (2 May 2014). "Not Too Deep with Grace: Ep. 15 - Emma Blackery" (podcast). SoundCloud. Retrieved 3 April 2019.
The No Arms Challenge w/ Emma Blackery on YouTube
{{cite web}}
: External link in
(help)|quote=
- ^ Stuart Dredge (13 January 2016). "YouTube star PewDiePie forms 'squad' to play games – and make them". The Guardian. Retrieved 3 April 2019.
- ^ Geoff Weiss (7 November 2016). "YouTube Spotlights 18 UK Creators With Outdoor, Digital #MadeForYou Campaign". Tubefilter. Retrieved 10 April 2019.
- ^ Geoff Weiss (12 April 2017). "Red Bull Documentary Chronicles Online Video's Rise With Louis Cole, Emma Blackery". Tubefilter. Retrieved 10 April 2019.
- ^ Emma Blackery (8 December 2017). YouTube Rewind: The Truth (Why I'm saying NO next year) on YouTube.
- ^ Chris Stokel-Walker (12 August 2018). "Why YouTubers are feeling the burn". The Guardian. Retrieved 3 April 2019.
- ^ Annemarie Cutruzzola (2017). "YouTuber 101: Emma Blackery". CelebMix.com. Retrieved 15 April 2019.
- ^ Emma Blackery (22 July 2015). The Sims In Real Life on YouTube.
- ^ Mikaela Gilbert-Lurie (14 May 2015). "Emma Blackery's "If Websites Started Dating" Video Reveals Which Social Media Sites And Apps Would Make The Best Dates". Bustle. Retrieved 3 April 2019.
Feminist comedy thoughts
- ^ Torsten Kleinz (9 October 2018). "Nachruf: Adieu, Google+!". Heise News Ticker (in German). Retrieved 3 April 2019.
- ^ Sam Gutelle (18 November 2013). "Countdown: The Six Best Reactions To The New YouTube Comments". Tubefilter. Retrieved 10 April 2019.
- ^ Emma Blackery (4 November 2018). My Thoughts on Google+ [2018 EDITION] on YouTube.
- ^ Emma Blackery (17 August 2017). Reacting To My Old Advice Videos... on YouTube.
- ^ Liam Dryden (9 February 2017). "EXCLUSIVE: Emma Blackery Tells Us All You Need To Know About Her New Book". WeTheUnicorns. Retrieved 13 April 2019.
- ^ Conor Riley (9 February 2017). "Emma Blackery Discusses Feel Good 101 Book". TenEightyMagazine.com.
- ^ Annemarie Cutruzzola (10 February 2017). "Emma Blackery Announces 'Feel Good 101' Book". CelebMix.com.
- ^ Howeson, Louise (19 February 2015). "Emma Blackery YouTube blog has grossed 57 million views so far and helped launch her music career". Echo-News.co.uk. Retrieved 16 February 2016.
- ^ Emma Blackery (13 July 2015). I Have Chronic Fatigue Syndrome on YouTube.
- ^ Sam Gutelle (28 December 2015). "2015 Edition Of Vlogbrothers' Project For Awesome Raises $1,546,384". Tubefilter. Retrieved 10 April 2019.
- ^ a b "Musician and Youtuber Emma Blackery opens up about debut album Villains". The Argus. 10 August 2018. Retrieved 3 April 2019.
- ^ a b Rich Wilson (2018). "Emma Blackery". AllMusic. Retrieved 28 January 2019.
- ^ Emma Blackery (25 March 2016). 10 Albums That Changed My Life! on YouTube.
- ^ Kiersten Nordin (14 July 2016). "Fireflight Merch Halts Sales". TenEightyMagazine.com. Retrieved 17 January 2019.
- ^ "Emmy Blackery Limited". Companies House. 12 December 2016. Retrieved 7 April 2019.
- ^ Emma Blackery - Topic channel on YouTube. 2019.
- ^ Benedict Townsend (6 November 2017). "Watch Emma Blackery Break Down Her EP 'Magnetised' Track By Track". WeTheUnicorns. Retrieved 24 January 2019.
- ^ "Emma Blackery - Magnetised". AllMusic. Retrieved 24 January 2019.
- ^ "Official Singles Sales Chart Top 100 23 March 2018 - 29 March 2018". Official Charts.
- ^ "Dirt (acoustic) - Single". iTunes. 27 April 2018. Retrieved 7 January 2019.
External links
- Emma Blackery on Blogger
- Emma Blackery discography at Discogs
- Emma Blackery at IMDb