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361 Degrees

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361 Degrees International Limited
Company typePublic
SEHK1361 and OTC:TSIOF
IndustrySportswear and Sports Equipment
Founded2003; 21 years ago (2003)
HeadquartersJinjiang, Fujian, China
Key people
Ding Wuhao, President and Executive Director
ProductsAthletic shoes, apparel, sports equipment, accessories
Websitewww.361sport.com/

361 Degrees International Limited (361°) is a major Chinese supplier of shoes and sports goods, primarily in the People's Republic of China. 361 Degrees counts Li Ning Company, China Dongxiang, Xtep and Anta as its main competitors.

As of March 2009, the brand had 5,543 authorized retail outlets in China. The company does not own any of these outlets. They are owned and managed by 3,031 authorized dealers.

History

The company was first established in 2002. The brand name "361°" was launched in January 2004. It denotes the 360 degrees in a circle plus one extra degree, representing professional functionality plus an added degree of innovation and creativity. Since 2009, the brand's slogan has been "One Love".

361° was the official sporting wear of the Chinese men's and women's Olympic curling teams during the 2010 Vancouver Olympics.

On 22 October 2014, 361° became the provider of the official uniforms for the 2016 Summer Olympics and the 2016 Summer Paralympics in Rio de Janeiro.[1]

References

  1. ^ "361° to provide uniforms for Rio 2016 Games technical staff and volunteers". Rio 2016. International Olympic Committee. 22 October 2014. Archived from the original on 5 November 2016. Retrieved 21 November 2016. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)